According to the British media "Daily Mirror", Manchester United will appoint Newcastle United's Dan Ashworth as the club's new sporting director. Sir Ratcliffe led the renaissance of Manchester United, starting with a change in management.
Newcastle chief executive Darren Elias also confirmed Dan Ashworth's departure from the club, saying: "Dan wants to leave the club and move to Manchester United, we are naturally disappointed that Dan has chosen to leave, but the club is grateful for Dan's efforts at Newcastle United and wishes him and his family all the best for the future. ”
Manchester United are understood to be close to buying out Ashworth's contract, while Newcastle are seeking a transfer fee of around £20 million from the Red Devils. Sir Jim Ratcliffe has identified the Newcastle sporting director as the most crucial part of United's regeneration plan after acquiring a 25 per cent stake in Manchester United, becoming the new head of the Premier League's traditional giants, given his impressive work in recent years.
Ashworth has only been at St James' Park for a short period of time, but his work in the transfer market is well documented. Under his operation, the club has been supplemented with quality players such as Alexander Isak. Success in the transfer market also helped the team finish fourth in the Premier League last season and return to the Champions League.
During his years as technical director at Brighton & Hove Albion, Ashworth helped transform the team from a promoted team to a Premier League powerhouse. It was with his support that Brighton appointed the then-unknown Graham Potter as manager, giving the team a spectacular style of play and a significant climb up the rankings. He also had the foresight to bring in Caicedo for £4.5 million, after a £1The £1.5 billion UK transfer record was sold to Chelsea, earning the club a huge profit.
This follows a series of major moves by Sir Ratcliffe in the weeks following him taking charge of Manchester United. Omar Berada was hired as their new chief executive from city rivals Manchester City, while Ashworth will be Manchester United's next sporting director. It is foreseeable that after Ashworth takes office, the much-criticized transfers such as Antony, Donny van de Beek, and Mount will not happen again. **10,000 Fans Incentive Plan