Recently, aboutXiaomiCarsThe price of the su7 has finally passed, and one is circulating on the Internet".XiaomiCarssu7 officially opened for pre-order", marked with a minimum price of 2299.99 million yuan. However,XiaomiWang Hua, general manager of the group's public relations department, responded that this was fake news and called on everyone not to believe this kind of information that has not been officially confirmed, he said: "When it is officially released, everyone will know at a glance." He also said that consumers who are still interested in buying a car can wait a little longer to avoid being misled by false information.
AboutXiaomiCarsThe price of the su7 will eventually be the same as the rumored 2299.99 million yuan is flat, and it is not yet certain, after all, there is no official information for the time being. WhileXiaomiFounder, Chairman and CEOLei JunPreviously, when replying to a netizen's question, he broke the news, "Within 500,000, is there an opponent?" This sentence sparked a lot of interest from the outside worldXiaomiCarsSpeculation about the final pricing, some thinkXiaomiThe ** of the su7 may be between 200,000-500,000 yuan. However, the comment appears to have been deleted, leaving no way to know the truth.
XiaomiCarsWhat is the reason why the pricing of the SU7 has not been determined? Industry insiders speculate that one of the main reasons isXiaomiHopefullyCarsFurther realize the upgrade of the brand to high-end. XiaomiCarsI want to helpCarsThe high-end image further consolidates its position in the high-end market. It is understoodXiaomiCarsWhen setting the price, we have been referring to the product lines of other competitors, such as the M9NIOet9 andTeslamodels, etc. Lei JunIt was also emphasized many times at the press conferenceXiaomiCarsThe goal is to be with PorscheTeslaComparable.
In the case of a large number of competitors,XiaomiCarsHow to win the first battle on the high-end route, the pricing issue will play a crucial role. XiaomiCarsIt is hoped that through reasonable pricing, we can provide consumers with more cost-effective products, and at the same time, showXiaomiThe value and strength of the brand.
XiaomiAsSmartphonesA leader in the field has always been selling on the basis of cost-effectiveness and innovation, and has successfully seized market share. So,XiaomiCarsCan it be likeMobile phonesThe same changesCarsWhat about the industry?
fromXiaomiFounderLei Jun's statement,XiaomiCarsThere is indeed the potential to break with tradition. In response to questions from netizens, he said, ".XiaomiCarswill make the wholeCarsThe industry was shocked", and said that it would be a car that "has a soul, a conscience, and is moving".CarsXiaomiWith its advantages in the integration of software and hardware, it is possible to apply this innovative concept toCarsIn manufacturing.
XiaomiCarsThe launch is bound to have an impact on the wholeCarsThe industry has brought about some changes. First of all,XiaomiCarsIt is expected to drive the development of intelligence, and will be artificial intelligence and other highTechnologyTechnology incorporatesCarsto provide drivers with a smarter and more convenient experience. Secondly,XiaomiAs an IoT business, you may beCarsIt is linked with other smart devices to further enrich the user's life scenarios. Finally,XiaomiCarsThe entry may be exacerbatedCarsCompetition in the market forces other brands to accelerate the pace of innovation and improve the competitiveness of products and user experience.
However,CarsIndustry withMobile phonesThe industry is not exactly the sameCarsThe manufacture and sale of the company involves more complex links and regulations. XiaomiTo think inCarsTo succeed in the field, there are many challenges to face, such as technological innovation and capacity scale. Moreover,CarsThe market is highly competitive, and it is not easy to gain a foothold in this industry.
In short,XiaomiCarsThe issue of pricing and its subsequent launch of new vehicles will be in the spotlight. XiaomiAs a familyTechnologygiants, its marchCarsThe field is bound to bring certain impacts and changes to the entire industry. Regardless of the final pricing,XiaomiCarsIt will lead a new round of competition in the industry, and bring more quality to consumers with its unique innovative ideas and technical strengthCarsProducts. We have reason to look forward toXiaomiCarsAble to likeMobile phonesThe same changes the industry, forCarsThe development of the industry has injected new impetus and vitality.