According to a report on January 30, Messi's different types of advertisements have recently appeared on the most prestigious and influential platforms in China and the United States, two of the most prestigious and influential countries. The platform on which Messi's advertisement appeared in the United States is the NFL Super Bowl, which is called the "American Spring Festival Gala" by China, and the platform on which Messi's advertisement appeared in China is a CCTV set under CCTV, the most authoritative **CCTV in China. The products endorsed by Messi are all wine.
Messi's 60-second ad for the Super Bowl in the United States, according to reports, is $14 million, and the sponsors are indeed strong, and they will also sponsor the next Copa America and the World Cup. Messi did a CCTV set of advertisements in China, Messi did not read lines in the advertisement, but acted in his true colors, and at the same time gave New Year greetings to the whole country, and showed Chinese, saying "Wishing you prosperity".
Messi said: Hello everyone, I am Messi, the spokesperson of this product, and sincerely congratulate everyone - Happy New Year! Wishing you prosperity! Messi's last two sentences are obviously according to Chinese characteristics, the first sentence is not Chinese, but Messi has already begun to make a move, this is Chinese etiquette. In the second sentence, Messi continued to write, while pronouncing the four words "Wishing you prosperity" into Chinese.
This advertisement will be on CCTV at 19:55 on January 30**, but**The content has already been made public, so the outside world can see it in advance. But it doesn't matter what the content is, the important thing is that Messi's ad is on CCTV. Not to mention advertising, Messi himself has been on CCTV many times and on different channels. A few years ago, Messi also held up a piece of paper with the words "Come on for the college entrance examination" written in Chinese to cheer for Chinese high school students.