On the eve of the Spring Festival, Qinghai launched measures to support the commercial and trade circulation industry to promote residents' consumption and measures to stimulate cultural tourism consumption, issued real gold consumption vouchers, and took multiple measures to boost consumer confidence and effectively promote consumption recovery. During the Spring Festival of the Year of the Dragon, walking into the major supermarkets in Xining City, department stores, gift boxes, and local specialties are dazzling and full of shelves, and the atmosphere of the New Year is full. Open the mobile phone, the major e-commerce platforms, ** have prompted "the Spring Festival does not close", and various ** activities are colorful.
A lively pedestrian street. Photo by Li Na.
Shopping "sweeping", the shopping cart is full.
There are many kinds of fruits and vegetables, eat them on the same day and buy them on the same day, fresh! On the morning of the third day of the Lunar New Year, Xiao Yufen, who lives in Zhonghui Zijin City, Chengdong District, Xining City, went to the nearby Hualian supermarket to buy. "Although it was snowing a year ago, we stocked up in advance to ensure that the daily necessities were continuously supplied and not out of stock, and the prices were strictly marked. According to the supermarket manager, before the Spring Festival, the store will increase the supply of goods, and many preferential activities will be launched during the festival.
During the Spring Festival, the reporter visited major supermarkets, markets, restaurants and restaurants, and the decoration of various elements of the Year of the Dragon created a joyful festive atmosphere. "Vegetable baskets", "rice bags" and "fruit plates" are in sufficient supply; Dine-in, take-out, and semi-finished products are available; The business of eyelashes, nails, and beauty "three-piece sets" is ...... popularThe holiday consumer market has shown strong vitality.
It is understood that before the Spring Festival, Xining strengthened the market supply and consumption promotion work, the city's large-scale agricultural and sideline products wholesale market grain, oil, meat, eggs, milk, fruits and vegetables and other daily necessities inventory is sufficient, key wholesale markets, supermarkets daily necessities stock increased by 10% to 30% than usual. Each supermarket combines its own reality to launch a variety of forms and rich content of preferential activities. At the same time, some supermarkets have opened online distribution channels to strengthen safety supervision and strictly control the "safety" of food quality.
The supply is sufficient and stable, and many supermarkets have ushered in a new round of consumption boom around the Spring Festival. "Compared with normal days, the sales in the store have increased significantly, especially fruits, vegetables and meat, which have doubled. According to the person in charge of a pro-supermarket in Haihu New District, Xining City, in order to ensure the quality and quantity of all kinds of goods sold, all goods will be inspected and tested for warehousing and safety before they are put on the shelves.
During the Spring Festival in Xining, a new round of ** consumption coupons was issued, and many customers who went to the supermarket to purchase goods made shopping settlements through consumption coupons. "I bought a few gift boxes of New Year's goods, and it is very affordable to settle with consumption vouchers. Citizen Ma Fang said happily.
Tourists watch the fireworks show. Photo by Tan Mei.
feast on the "blessing of the eyes", and the film market is booming.
With the increasing demand for spiritual consumption, cultural consumption during the Spring Festival has shown a trend of diversification and growth, and the cultural consumption market has great potential.
In addition to traditional activities such as temple fairs, watching performances, watching movies, listening to ** meetings, going to bookstores to read books, and traveling and sightseeing have become new trends in mass festival cultural consumption.
In the New Year of the Dragon, the consumption of the film market is particularly hot. This Spring Festival, blockbusters are overwhelming, and they have become the "happy troubles" of the majority of fans. Spring Festival family carnival, bucket popcorn, glass of soda, and enjoy a movie and television feast with family and friends. It is understood that during this year's Spring Festival, the major theaters in Xining City were full, and in the first two days of the Lunar New Year, more than 5,000 people watched the movie at the Haihu Wanda Plaza store of Wanda Cinema.
Before the holiday, I paid attention to the film news of "Hot and Hot", and I was looking forward to it. I booked tickets in advance, and went to watch it with my friends on the first day of the Lunar New Year, and I felt that the film contained an emotional power that inspired people to forge ahead, which was very inspirational and I liked it very much. Xu Rong, a college student, said.
Watching multiple movies a day has become a way for many young people to celebrate the New Year. A staff member of Xining Zhonghui Wanda Cinema said that many audiences will now buy tickets for two or more movies at a time, and calculate the viewing time for multiple movies in a row. ""Bear Infested: Reversing Time and Space" and "Flying Life 2", two movies suitable for all ages, are very popular with our family, and we bought movie tickets for two movies at one time, and first accompanied the children to watch the first scene, and then watched the second scene, feasting our eyes. Mr. Ye, who took his wife and children to the movie, said.
On the first day of the Lunar New Year, we opened at 9 a.m., and as of 21 p.m., there was still a steady stream of moviegoers, reaching more than 4,500 people. The staff of Xining Zhonghui Wanda Cinema said that the Spring Festival films cover comedy, love, science fiction, animation and other genres, meeting the needs of people of different ages**, and the attendance rate of most films is as high as 95%. "It is estimated that during the Spring Festival holiday, the number of moviegoers in our store can be between 20,000 and 30,000. ”
Tourists** "Fire Dragon Steel Flower" performance. Photo by Tan Mei.
New Year's "Night Tour", the characteristic scenic spot is lively and lively.
The red lanterns are hung up, the ancient city is lit up with brilliant fireworks, and the lion and dragon dances are crowded ......Looking for New Year's customs, enjoying New Year's fun, and tasting New Year's flavors, a cultural tourism gift package sincerely invites guests from all over the world, and a variety of characteristic folk activities unlock new ways to play. Watching the Huangyuan Diwali, appreciating the colorful ice lanterns of Zongjiagou, and enjoying the fireworks show and light show for thousands of people, this Spring Festival, "night tour" has become the best choice for many tourists.
During the Spring Festival holiday, the reporter walked into Xining Xinhualian Children's Dream Park to experience the festive taste here.
The park organically combines various elements such as intangible cultural heritage performances, Spring Festival folk performances, local specialties, and innovative theme activities, and strives to launch special Spring Festival activities with the theme of "Colorful New Year Fireworks and Lantern Festival", bringing visitors a one-stop new experience of Spring Festival "nightlife" such as night tours, night performances, and night snacks, allowing tourists to enjoy the value-added happiness of "white + black" and creating a new way to play during the Spring Festival vacation.
Gongs and drums are noisy, dragons and lions are soaring, and a number of blockbuster "protagonists" dressed in specially customized New Year's costumes dance and shuttle under the "molten iron meteor" with a temperature of up to 1,500, and China's first batch of intangible cultural heritage "Fire Dragon Steel Flower", which has the reputation of "China's first dragon", is staged in the park. At the same time, there are 30 wonderful performances with traditional Chinese folk culture characteristics such as the plum blossom pile lion dance and the golden dragon God of Wealth every day, allowing tourists to deeply feel the traditional Chinese folk customs.
Bang bang bang! On the second night of the Lunar New Year, the sound of firecrackers and fireworks in Xining Xinhualian Children's Dream Park was in the ears, one after another, and the prosperous fireworks show lit up the night sky in the most romantic and gorgeous way, and tourists from all over the world gathered to enjoy the fireworks feast, and the lively festival atmosphere made everyone excited. The phoenix flies in the sky, the glow-in-the-dark float parade, the dream castle light show, and the drone show full of science and technology ......It will also bring New Year surprises to tourists and citizens.
Tourists** "Underwater Dragon Dance" special show. Photo by Tan Mei.
In addition, dolphin and sea lion shows at Sea World are also very popular. "I took my children to see the 'Underwater Dragon Dance' show in the Aquarium, and the divers flipped and danced the 'dragon body' under the water was a great performance, showing traditional folk customs in a new form, which made us feel the strong flavor of the New Year. Mr. Zhang, a citizen of Xining, said.
It is understood that during the Spring Festival, visitors in the amusement park can not only enjoy the best folk performances, but also taste the special food of various ethnic groups, and experience the traditional New Year's flavor in one stop. According to the staff of the marketing center, at the beginning of the new year.
Nearly 5,000 people entered the park on the first and second days of the Lunar New Year, and the passenger flow continued to rise from the third day of the Lunar New Year, and it is estimated that the peak passenger flow will reach from the fourth to the seventh day of the Lunar New Year, with about 6,000 to 8,000 people per day.
*:Qinghai** Author: Tan Mei.
Editor: Kong Linglei Editor: Lu Dong Producer: Ma Zhenlong.