Zhou Chengjian: Responsibility and reflection - the first voice after the comeback of Meibang.
On February 2, in the Meibang Fashion Industrial Park in Pudong New Area, Shanghai, "Chinese Entrepreneur" met Zhou Chengjian, the founder of Meibang. This is Zhou Chengjian's first voice after his official comeback, and he bluntly talked about the losses of Meibang in the past, expressing his direct responsibility for the company's current situation and reflection on the past operation.
According to the announcement on January 22, Zhou Chengjian's daughter Hu Jiajia stepped down as the president of Meibang Apparel, and the company will be personally managed by Zhou Chengjian. In the more than 7 years since Hu Jiajia took over, Meibang clothing has fallen rapidly from its peak, and the company has accumulated losses of nearly 3.2 billion yuan. After the announcement was released, Hu Jiajia was pushed to the forefront of the limelight, but Zhou Chengjian rarely told the truth behind it in this interview.
Zhou Chengjian said bluntly: "Although I have not been the legal representative in the past few years, I am still the actual controller of the company. In fact, I have also participated in the operation of Meibang in the past, but it is in a state of seeming management but not management, which cannot properly rationalize the management. This shows that in the past seven years, although Hu Jiajia has been pushed to the front of the stage, the real person in charge behind Meibang is still Zhou Chengjian.
At the critical moment, Zhou Chengjian chose to stand up and defend his daughter and put the responsibility on himself. This candor and sense of responsibility is admirable. At the same time, Zhou Chengjian also made a deep reflection. He admits that his cognitive limitations have affected the company and the team, and he has made mistakes in his perception of new retail: "For new retail, I take it for granted that online is an electronic shelf, offline is just a scene shelf, and online and offline are just such a difference." ”
These words demonstrate Zhou Chengjian's sense of responsibility and open-mindedness as an entrepreneur. He dared to face up to the mistakes of the past, was willing to take responsibility, and put forward new thoughts and prospects for the future. This kind of honesty and reflection is essential for the sustainable development of an enterprise, and it also points out the direction for the future direction of Meibang.
For Milbank, this interview is a new starting point. Through Zhou Chengjian's voice, the company can more clearly understand its own problems, and carry out reform and transformation under his guidance. For the industry as a whole, Zhou Chengjian's remarks also brought profound enlightenment, reminding all entrepreneurs and managers to remain humble, honest, constantly reflect and innovate in order to be invincible in the highly competitive market.