Chao News client reporter Chen Jie.
I can't remember when it started, getting up at half past five in the morning, going out for a morning jog, and then devoting myself to work, which has become a habit that Lai Jianfalei, chairman of Zhongtong Express, can't move.
In the past year, Lai Jianfa insisted on 361 days of morning running. He was satisfied with the result. Also in this year, Zhongtong Express completed the freight volume of 1133260,000 tons, a year-on-year increase of 202%。Lai Jianfa is also satisfied with this achievement, "but I think we can do better." ”
In fact, in 2023, when the growth of cargo volume is generally slowed down, 20The growth rate of 2% of the volume of goods is already far ahead in the industry, how does Zhongtong Express do it?
From express delivery to express delivery, a bigger blue ocean in the logistics industry.
It took us one year to set up a national network, two years, an average daily cargo volume of 10,000 tons, and three years to achieve breakeven. At the 2023 Zhejiang Entrepreneurs Award Ceremony, Lai Jianfa, as the winner, summed up the camera of Chao News like this.
The tone may sound very commonplace, but in fact, it is a record-breaking style in the industry every year. To achieve such results, people in the industry know how difficult it is.
In August 2016, Zhongtong Express launched the network, with the goal of reducing social logistics costs. Seven years have passed in a blink of an eye, and more and more people have noticed that express delivery is another important track in the logistics industry alongside express delivery.
The scale of the entire logistics is about 13 trillion, if logistics is compared to a pyramid, then the top is express delivery, accounting for 10% of the pyramid, that is, 13 trillion. Further down, the second layer is express transportation, with a market size of about 3 to 4 trillion. ”
Lai Jianfa explained that express transportation is not only an important track of logistics, but also a track larger than the scale of the express market, mainly for B-end customers, consignment of bulk items, and fast and door-to-door service like express delivery.
Just 2 months after the start of the network, Zhongtong Express was listed in the United States, as one of the core founders of Zhongtong Express, why did Lai Jianfa want to cross the border and choose to start a second business?
In 2015, Chairman Lai Meisong proposed that Zhongtong should be an integrated logistics service provider, not just express delivery. Lai Jianfa explained that the people's life is getting better and better, online shopping has changed from buying small to buying large, and home furnishing and building materials packages have increased, which means that there is one more market opportunity. At the same time, because of different operating standards, the existing express distribution centers, franchise outlets, etc., can not meet the needs of large parcels. More importantly, with the release of "Made in China 2025", the manufacturing industry will usher in an explosive period.
In this way, one foot from the express to the express, the difference of one word, but the difference is worlds apart. Lai Jianfa explained that the express industry at that time could be said to be in 10 era, "because of the low degree of standardization, the cost is very high, there is no scale effect, and it is very scattered and chaotic." ”
Lai Jianfa is very tenacious, "If you want to do it, you must do it well, and you must do it best in the industry in terms of timeliness and service." ”
How to be optimal? At this time, Lai Jianfa gave full play to his express delivery experience, "For example, for the transfer center, the core is three actions: unloading, moving, and loading, which must be seamlessly connected. ”
The power of digitalization promotes the transformation of "sweat logistics" to "smart logistics".
In the headquarters of Zhongtong Express, there is a large digital screen, which not only displays the national outlets, distribution centers, parcels, vehicles, etc., but also can see the work of thousands of trunk vehicle drivers in real time.
The system automatically monitors, if the driver is fatigued driving, the vehicle deviates from the route, etc., it will issue a warning, and the background manual intervention will remind the driver to drive safely, and if necessary, it will also inform the family members for family management. ”
Lai Jianfa said that this large screen is not only a data kanban, but also a visual management tool, through a number of data display, mining, analysis and early warning, to provide support for management, but also to provide a basis and guarantee for enterprises to formulate operation planning, innovation and creation.
In fact, in the development process of ZTO Express, from toddler to growth into the backbone of the industry, "digitalization" has always been the core element of business and management.
Lai Jianfa revealed that since its establishment, the company has invested more than 500 million yuan in digitalization, "We have invested more than 80 million yuan in a vehicle management system alone." ”
Why do we have to go digital? Lai Jianfa believes that with the development of artificial intelligence, big data, autonomous driving, Internet of vehicles and other technologies, if express companies want to survive and develop in the future industry competition, it is the key to grasp digital opportunities and carry out digital transformation and upgrading. "Especially as a franchise enterprise, the use of digitalization can greatly improve management efficiency and reach deeper and wider services. ”
Zhongtong Express is the first in the industry to put forward the concept of "digital express", with the goal of realizing the intelligent traceability of products, the visual and intelligent management of the logistics process, the intelligent enterprise chain, the modern auxiliary decision-making system, and the logistics mode of "collaborative sharing".
How powerful is the power of digitalization? Lai Jianfa took driver safety as an example, and the current accident rate per million kilometers is about 016%, that is, every 10 million kilometers driven a traffic accident, the level of safety management ranks among the top in the national industry. "Most of these mainline drivers are middle-aged, and behind one person are three families, no matter how much investment I think is very worthwhile and very meaningful. ”
From a single network to full coverage of domestic business, from a daily cargo volume of more than 10,000 tons to a daily shipment volume of more than 46,000 tons, Zhongtong Express has successfully overtaken in a corner in a market with high input costs and fierce competition, and has won a place.
In 24 years, the first chain plate was established and continued to make efforts.
According to the data released by Zhongtong Express, its cargo volume will reach 1133 in 2023260,000 tons, a year-on-year increase of 202%；The number of distributions reached 80+; The transportation capacity reached 57,796 tons, and its own transportation capacity (including traction heads and trailers) was close to 10,000 units; The number of outlets reached 21,000+.
Behind the dazzling report card, what makes Lai Jianfa even more pleased is that in the process of serving thousands of manufacturing enterprises, the cost has been reduced for them, and then the social logistics cost has been reduced.
How can I reduce costs? "Taking Wenzhou Longgang as an example, the local building materials market ships six or seven hundred tons per day, we have set up a separate outlet in the market, and do direct delivery to the whole country, no longer secondary transit, whether it is timeliness or cost, will plummet. Lai Jianfa explained that Zhongtong Express will go deep into various regional economically developed places and spread the channel to the forefront.
At the same time, customers, including Martian, have also reduced logistics costs through cooperation with Zhongtong Express, and also achieved a significant reduction in the damage rate and improved customer satisfaction.
Not long ago, Zhongtong Express officially established the first chain sector, mainly for key customers in different industries, to provide the first chain overall solutions and omni-channel logistics services, to create logistics service products based on subdivided tracks.
In addition, Lai Jianfa said that the follow-up will continue to improve the level of digitalization, in addition to covering the people, vehicles and fields of the trunk line, but also to build the digital capacity of the sinking outlets. "Digital access to outlets can free up the owners of outlets from complicated management work and better serve customers. ”
Lai Jianfa, a long-termist, said that in 2024, Zhongtong Express will further consolidate its foundation, improve quality and efficiency, and provide better services for the whole society, especially the manufacturing industry. Zhongtong Express is still making efforts, and in the new year, we will wait and see whether it can become the absolute leader in the industry.
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