Not making money anymore? Hermes in the fruit world has completely transformed into Wu Dalang!

Mondo Fashionable Updated on 2024-02-16

What Baiguoyuan wants to do is the first cold fruit supermarket Hermes, but the franchisee is not as good as Wu Dalang, who sells baked cakes.

As a porter of high-end fruits, Baiguoyuan is not worthy of ambition. Whether it is apples, watermelons, citrus, cherries, or strawberries, supermarkets sell for 5 yuan, and Baiguo Yuan sells for 10-15 yuan, and the taste is far from enough to make up for 2-3 times the brand premium.

The initial investment in opening a hundred fruit orchards is about 300,000 yuan, including a franchise fee of 30,000 yuan; 60,000 yuan of construction costs; 30,000 yuan of equipment fee; The decoration fee of 100,000 yuan, as well as other deposits and advance payments for goods. The shelf life of fresh food is very short, and if you don't find a rotten fruit, you may have a rotten box.

The median sales of Baiguo Yuan is about 120,000, and the gross profit is calculated according to 30%, excluding 8% of the wear and tear and 3% of the management fee, leaving 3About 50,000 yuan, and then deduct 7,000 yuan of rent, water and electricity and 20,000 yuan of personnel salary, in fact, the final hand is 8,000 yuan per month, according to the initial investment of 300,000 yuan in the early stage, it will take at least 3 years to return to the capital.

If Baiguoyuan wants to make money, it must have enough customers and average monthly sales of at least 18 to spread out the higher costs. But many people are no longer willing to pay for Hermes in the fruit supermarket.

Aren't there apples for 2 yuan a pound and strawberries for 10 yuan a pound everywhere on Duoduo and Meituan? Who bothered to go to the Hundred Fruit Orchard to buy those expensive fruits?

If you want to open a profitable fruit shop, there are four things you must know. One is to speed up the turnover of fruits, the second is the promotion of listing, and the third is the proportion of VIP, do you know what the fourth thing is? Welcome to discuss in the comment area!

Related Pages