The biggest hit in the recent auto market is the launch of BYD's "Glory Edition" model, which has increased and reduced the price. After the debut of the Qin Plus Destroyer 05 Glory Edition at the beginning of the Lunar New Year, the Glory Edition of another best-selling model of BYD was also announced. The arrival of the Dolphin Glory Edition has also brought the competition of A0-level pure electric to less than 100,000 yuan.
On February 23, the BYD Dolphin Glory Edition was officially launched, and the official guidance** was 9980,000 yuan-12980,000 yuan. The Dolphin Glory Edition has been increased and reduced in price, with 1 performance improvement, 3 design upgrades, 6 configuration upgrades and the addition of a 302km vitality version, to achieve a full-dimensional advancement of comprehensive strength and fully meet the travel needs of users.
From now on, users who place orders through the BYD Ocean App or Mini Program can enjoy multiple value-added privileges including financial services, replacement subsidies, network traffic, etc.
Full-dimensional advancement, continuous improvement of user travel experience
Based on a solid technical foundation and unique styling design, Dolphin has comprehensively refreshed users' perception of A0-class sedans with a cute, intelligent, first-class and reliable boutique image, and has gained the favor of more than 600,000 users. As the user base continues to expand, people's needs for dolphins are also more diverse.
BYD Ocean Network is user-centric, listens to users' suggestions, and improves the product strength of dolphins around the actual needs of users. On the basis of continuing the "champion gene" of Dolphin, Dolphin Glory Edition continues to improve the user's travel experience with the full-dimensional advancement of product power.
The Dolphin Glory Edition has upgraded the four-link independent suspension, combined with the careful tuning of the Hans team, a former Mercedes-Benz chassis expert, to fully meet the user's higher requirements for comfort and control with high-quality driving and riding texture.
The new car adds two solid color bodies, "Atlantis Gray" and "Heat Wave Crimson", and the Dolphin Glory Edition provides 6 solid colors and 2 two-tone bodies, with rich color matching to bring users more personalized and exciting choices. And the free version and fashion version of the 16-inch wheel shape is upgraded to a five-hole fin wheel, between movement and static, the water surface ripples and dolphins swim freely ingeniously integrated, highlighting the fashion taste.
In terms of convenient configuration, the front charging holes of the Dolphin Glory Edition are upgraded to a Type A+C combination, the Type-C interface supports 60W fast charging, and the wireless charging power of the front mobile phone of the fashion version and the knight version is upgraded to 50W, with an active cooling fan, which can meet the charging needs of different models of mobile phones while reducing the system charging temperature and improving the battery life of the mobile phone.
In order to improve the flexibility of the interior space layout, the Dolphin Glory Edition is also equipped with a layered trunk cover, which can be fully docked with the seats, making the versatile space more practical.
In addition, the Dolphin Glory Edition has been upgraded to a 4-way adjustable steering wheel, and the front seats of the Fashion Edition and above have also increased seat ventilation, which is rare in the same class, and with the original seat heating function, it is more comfortable to travel. With the rear privacy glass, it not only improves the quality of the interior and the privacy of the space, but also further reduces the temperature in the car in summer, so that the rear passengers feel cooler.
The Dolphin Glory Edition also adds a 302km vitality version to meet the needs of users with short commuting distances and less long cruising range. At the same time, it also further lowers the threshold for the starting price of dolphins.
ePlatform 30 The first model, the champion gene shows the true character of the champion
As a well-deserved champion model in the A0 segment, the Dolphin is not only the first model in the marine car series, but also based on the e-platform 3The first production car built by 0. ePlatform 30 has solved the pain points of new energy users from the technical level, and endowed Dolphin with a full-dimensional leading edge of aesthetics, safety, efficiency and intelligence, becoming the "champion gene" of Dolphin.
Dolphin brings A+ level comfort space to users with A0 size; The use of high safety and long life blade battery to solve the user's worries from the source; The world's first 8-in-1 electric powertrain, the whole system is equipped with a wide temperature range high-efficiency heat pump system as standard, and the industry's first battery pack refrigerant direct cooling and direct heating technology, which is the guarantee of efficiency and winter battery life; The DILink intelligent network system and DIPILOT intelligent driving assistance system refresh users' perception of the intelligence of A0-level models with a subversive experience.
With its hard core strength, since its launch in August 2021, Dolphin has quickly become a hot phenomenon-level hit in the market, creating a rare "Dolphin Speed" in the industry. After winning the monthly sales championship in the A0-class sedan market for the first time in November 2021, Dolphin topped the annual sales champion of the A0-class market in 2022 with a fault-leading advantage, and in 2023, it won the annual sales championship of the A0-class market with a score of 367,419 units, creating a new record for the annual sales of A0-class models, and writing a new myth in the industry with "champion strength".
Driven by the "champion model" Dolphin, the market share of the A0-class sedan has increased from 3 in 2021 at the beginning of the Dolphin's launch2% steadily increased to 4. by the end of 20232%。The "champion effect" of Dolphin has revitalized the A0-class market segment, allowing the A0-class models, which used to win solely by the best, to a new pattern driven by user experience as the core and excellent in terms of quality and price, leading the industry to develop with high quality on the new track.
At the same time, the proportion of new energy vehicles in the A0 class sedans increased from 17 in 20214% rises to 70 in 20239%, and dolphins account for more than half. Dolphin has opened up a new blue ocean market and accelerated the development of electrification and high-quality in the A0-class sedan market.
As a representative model with new energy, new design, new technology and new product characteristics of Ocean Network, the cumulative sales of BYD Dolphin have exceeded 600,000 units. Standing at the beginning of the Year of the Dragon, the newly launched BYD Dolphin Glory Edition will continue to accompany everyone to start a delicate pure electric travel life with champion quality.
Xiaoxiang Morning News reporter Hu Xiong.
Breaking news and rights protection channel: the application market **"Chen**" client, search for "help" and go directly to the "Chenyi Help" platform with one click; Or call **0731-85571188. Special 19176699651 for government and enterprise content services.