This e-commerce platform, which has risen rapidly with a low-price strategy, has been in the limelight in the Chinese market in recent years. However, the risks and hidden dangers behind it should not be underestimated. This article will provide an in-depth analysis of the four major mines that Pinduoduo has planted for China's economy from four aspects, and how the country should prevent the outbreak of these risks.
First, the first strategy: the hidden danger of consumption downgrade and industrial impact.
The low-price strategy caters to the demand of some consumers for low-priced goods to a certain extent, but in the long run, this strategy may become the "opium" of Chinese consumers, making consumers fall into dependence on low-priced goods and ignore the quality and brand value of the goods. At the same time, this strategy also poses a serious threat to China's industrial sector. On the platform of Pinxixi, fakes and high imitations are rampant, which not only damages the rights and interests of consumers, but also destroys the fair competition environment of the market. The phenomenon of industrial profits inverting and bad money driving out good money is becoming more and more serious, and in the long run, it will seriously affect the innovation ability and brand image of China's industrial industry.
In order to prevent the outbreak of this risk, the state should strengthen the supervision of e-commerce platforms, crack down on the production and sale of counterfeit goods, and maintain the order of fair competition in the market. At the same time, consumers should also be guided to establish a correct concept of consumption, pay attention to the quality and brand value of goods, rather than just pursuing low prices.
2. Impact on the real economy: the double-edged sword effect of e-commerce platforms.
The rise of e-commerce platforms such as Pinxixi has had a huge impact on the real economy. These platforms use algorithms and platform advantages to harvest merchants through traffic and advertising, resulting in a serious squeeze on the profit margins of the real economy. At the same time, due to the low price of goods on the e-commerce platform, consumers are more inclined to shop, which makes the traffic of physical stores continue to decrease and the business difficulties are aggravated. Asset-light e-commerce platforms can adjust their strategies and shift positions at any time, while brick-and-mortar enterprises are unable to respond flexibly due to the large amount of capital and manpower, resulting in a sharp increase in unemployment and a threat to social stability.
In order to mitigate this impact, the state should introduce relevant policies to support the development of the real economy. For example, it can reduce the tax burden of physical enterprises, provide financing support, strengthen infrastructure construction, etc. At the same time, it is also necessary to strengthen the supervision of e-commerce platforms to prevent them from taking advantage of their dominant market position to harm the interests of the real economy.
3. Hidden dangers of tax loss: strengthen supervision and improve the system.
The management loopholes of e-commerce platforms such as Pinxixi in terms of taxation have also brought huge hidden dangers to national taxation. Problems such as the arbitrary withdrawal and unclear flow of loans from small and medium-sized businesses have made the national tax supervision face great challenges. Once the tax authorities strengthen supervision and conduct back-checks on e-commerce platforms, it may cause social shock and instability. In addition, with the continuous growth of e-commerce platforms and the increase in transaction volume, the snowball of tax loss will also be getting bigger and bigger.
In order to prevent the outbreak of the risk of tax loss, the state should strengthen the tax supervision of e-commerce platforms. First of all, a sound tax collection and management system and technical means should be established to ensure that the transaction data on the e-commerce platform can be truly and accurately reflected. Second, it is necessary to intensify the crackdown on tax evasion and other illegal acts, and safeguard the seriousness and authority of the tax law. Finally, international cooperation and exchanges should be strengthened to jointly crack down on cross-border e-commerce tax violations.
Fourth, capital disruption and behind-the-scenes forces: vigilance against risks and strengthening supervision.
Behind the rise of Pinxixi will inevitably involve complex capital operations and power competition. It is truly shocking and confusing to have such a misshapen behemoth born in Shanghai, one of the world's most economically prosperous cities. We don't know what kind of forces behind Pinduoduo are driving its rapid growth; We also don't know whether these capitals have violated laws and regulations or harmed national interests in the process of stirring up the storm. However, under the strategy of the country's unified market, we must be highly vigilant against these risks and strengthen supervision to ensure national economic security and social stability.
In order to prevent the outbreak of the risk of capital disruption and ensure national economic security and social stability, the state should take the following measures: first, strengthen the supervision of e-commerce platforms and establish and improve relevant laws and regulations to regulate market order; the second is to intensify the crackdown on violations of laws and regulations to maintain a fair competition environment in the market; The third is to strengthen cooperation and exchanges with the international community to jointly address the challenges and opportunities brought by cross-border e-commerce; Fourth, it is necessary to enhance the people's awareness of consumption and law to promote the healthy development of the market.
To sum up, the four major thunders planted by Pinxi on China's economy cannot be ignored and need to be solved urgently. The state should take effective measures to strengthen supervision and improve relevant systems to ensure the healthy development of the market and safeguard the rights and interests of consumers and the interests of the state. At the same time, we should also guide all sectors of society to pay attention to and participate in this process, form a joint force, and jointly promote the high-quality development of China's economy.
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