NIO's internal letter at the beginning of 2024 is to make good use of every penny of investors
Data map) on January 10,Li Bin, Chairman and CEO of NIO, issued an internal letter reviewing the challenges and achievements of the past year and looking forward to the goals for the new year
Li Bin admitted that 2023 will be full of challenges for NIO, and its sales volume will not meet the expected target. Faced with the problem of sluggish sales and insufficient organizational capacity,He highlighted three "high priorities" for 2024, including ensuring technology leadership, improving sales and service capabilities, and ensuring product development progress。Li Bin thinksThe building of system capacity is the keyEach department needs to clarify business goals, allocate resources reasonably, and make continuous improvements. At the same time, he also emphasized the importance of improving the system capacity, and pointed out that the rapid expansion of business in the past few years has led to the waste of resources in some projects. In terms of finance, Li Bin saidThe company has limited resourcesContinuous improvement in financial performance is needed to support sustainable development。himIt emphasized that every colleague should be mentally prepared, give up illusions and face challenges head-on. Li Bin said: "We have the responsibility and obligation to make good use of every penny of investors and shareholders. ”R&D expenses, sales and marketing expenses, operating costs, expansion of new businesses, and ...... in response to market competitionThis kind of everything has put NIO's finances under tremendous pressure in 2023NIO is also actively seeking more external funding support in 2023to relieve your own financial pressure. In December 2023,Abu Dhabi investment arm CYLN Holdings has signed a strategic investment agreement with NIOThe company invested approximately USD 2.2 billion in NIO。This is the second time that Abu Dhabi Capital has increased its investment in NIO after investing nearly US$1.1 billion in July 2023. In the second half of 2023 alone, capital from Abu Dhabi has invested about US$3.3 billion in NIO, or about RMB23.6 billion at the latest exchange rate. These funds are expected to be used to support NIO's strategic development, including investment in global market expansion, R&D and innovation, and user experience improvement. By bringing in Abu Dhabi Investors as a strategic investor, NIO can leverage its global network and resources to further expand its business scope and enhance its brand presence. For the new 2024, NIO announced the plan layout at the previous "NIO Day"., indicatedThe 640kW fully liquid-cooled ultra-fast charging pile and *** battery swap station will be deployed in April 2024, planned inIn 2024, NIO will add 1,000 battery swap stations and 20,000 charging piles to the Chinese market。In the face of more fierce competition and change in the next two years, Weito deal with stronger competitors and better products. Li Bin's internal letter indicatesIn the new year, NIO is determined to improve and enhance the capabilities of the system, as well as to prepare for fierce competition。What do you think?Welcome to leave a message in the comment area to discuss.