On the journey to run for the 2024 United States, Donald Trump remains"Don't forget the original intention", cleverly integrated with commercial elements.
On Feb. 17, he appeared at a sneaker exhibition to personally call for his brand's new sneakers.
Trump launched two"Trump"Brand sneakers, one of which is a high-top, gold-tone model embroidered with the American flag and the Trump initial"t"。This one is called"Never surrender"sneakers, with a price tag of up to $399.
February** Dynamic Incentive Program
Trump held the sneaker in his hand and revealed that it took him more than a decade to bring it to market and that he was confident that it would sell. Amazingly, on Trump's new sneakers**, this gold sneaker has been shown as:"Sold out"State. In addition to sneakers, the ** also sells Trump-branded fragrances.
Since announcing his candidacy for 2024***, Trump has once again ventured into the business sector. Previously, he also launched his own digital trading cards and books.
However, just a day before Trump launched his own branded sneakers, he was fined $3 by the court on charges of financial fraud and other crimes$5.5 billion. To make matters worse, he was also awarded more than $83 million in damages last month for a defamation case.
The Associated Press believes that Trump's move to promote his own brand of sneakers at the sneaker show is quite unusual. He is trying to win the support of more young and minority voters, especially young African-Americans. If he is successfully elected as the Republican nominee, the support of these voters will give him a head start in the race against Democratic Joseph Biden, who is seeking re-election.
It's worth mentioning that the new ** that sells Trump-branded sneakers claims to be themselves"There is no political position and nothing to do with any political activity"。But in fact, according to Trump's financial information made public last year, the operating company of this ** is Trump's. ** The product introduction on the is also pervasive"Fighting"Breath, like calling those golden sneakers"Never say never", call it"Trump's first official pair of sneakers", the same as his image"Bold""Tough"。
Biden's campaign against Trump's"Sell shoes"The behavior sneered at him, mocking him for selling fakes and copying sneaker designs from other brands.