As we all knowApplesIt is the first and only enterprise in the world to enter the "Three Trillion Club". However, due toAppleshas been implementing high stakes".Applestax", that is, to take a high commission from the developer's app and content transactions, which makesApplesBusiness practices are controversial and blamed. ApplesAccused of monopolistic and unfair competition, he has faced legal action and celebrity criticism on several occasions. AlthoughApplesThe profits are still huge, but".Applestax "has been rightApplesimage and word-of-mouth have had a serious impact on promptingApplesFacing pressure for fundamental change.
Extension: In ".ApplesDevelopers have been the most affected party. Many developers have saidApplesHigh commissions squeeze their margins and prevent them from leveling the playing field. This has also sparked a lot of interest from developersApplesQuestioning monopolistic behavior, arguingApplesshould be lowered".Applestax" or provide a more flexible transaction model. Therefore,ApplesThese objections need to be taken seriously in order to avoid further damage to their own image and interests.
At the beginning of the new year 2024,ApplesThere was a huge setback - the stock price was sharply **. According to the data,ApplesThe stock price appeared by 3The 6% drop was the biggest drop in nearly five months. This decline resulted in:ApplesThe market value of the company immediately evaporated by $107.1 billion, forcing it to say goodbye to the "three-trillion club".
Extensions:ApplesThe reason for the big plunge in stock prices may be related to the marketApplesconcerns about future development prospects. In addition to facing intenseSmartphonesOutside of market competition,ApplesIt also needs to be addressed".Applestax". The market is worried ifApplesNot changingBusiness modeland can not get rid of it".ApplesThe negative impact of the tax will further arouse the doubts of investors and the distrust of the market. Therefore,ApplesFuture development faces serious challenges that require a proactive response.
In recent years,Apples's "walled garden" policy has sparked harsh criticism and investigations from the European Union. The EU believes thatApplesHigh commissions and restrictions on the choice of trading platforms undermine fair competition and are suspected of monopolistic practices. The EU has repeatedly asked for itApplesreform".Applestax "policy, and toApplesInitiating investigations and prosecutions, and ultimately demandingApplesAdjust the AppStore by March 2024 as required by the Digital Markets Act.
Extension: EU pair".ApplesTax" is not just a simple crackdownApples, but also to maintain the fair competition environment of the market and the rights and interests of consumers. The European Union adoptedApplesThe rectification aims to give other companies and developers more market opportunities to promoteApplesAdopt reasonable business practices to avoid the formation of monopolies and unfair competition. This also means,Appleswill no longer be able to be relied on".ApplesTax" to sustain huge profits, it is necessary to find new profit models and business opportunities.
ApplesThe problem is not just the pressure from the EU, ifApplesIf business practices are labeled as "monopolies", they will inevitably lead to follow-up from other countries and regions. Once".ApplesTax" was completely abolished, rightAppleswill have a certain impact on revenue. In addition,ApplesceoCookMay leaveApples, which also givesApples's internal operations bring uncertainty and risk of change. All in all,ApplesThe situation is not optimistic, it may meanApplesThe "Age of the Gods" is over, and an even more difficult future is ahead.
Extensions:ApplesIt is considering speeding up the "de-China" strategy and trying to fully relocate its production lines. However, this move could hurt the feelings of Chinese consumers and the market, as China has always beenApplesOne of the important markets. ApplesThe risks and implications of this strategy need to be carefully considered to avoid damage to sales in the Chinese market. Therefore,ApplesIt is necessary to think about how to balance the globalization strategy with the needs of the local market to ensure its development on a global scale.
As can be seen from the above analysis,ApplesThere are many challenges and dilemmas. ApplesofBusiness modelhas always relied on high commissions and monopolistic behavior, which makes:ApplesAt one time, it became one of the most profitable companies in the world. However, with the intervention of institutions such as the European Union and the intensification of market competition,ApplesWe had to face fundamental changes and adjustments.
ForApplesto solve".ApplesTaxes" is an urgent issue. ApplesIt should be more open and flexible, and provide developers with a better trading environment and fair competition opportunities, so as to establish a good corporate image and reputation.
In addition,ApplesThere is also a need to pay more attention to the needs and conditions of the global market, balancing globalization strategies and localization characteristics in order to maintain consumer attractiveness and market share.
Finally,ApplesThe pace of innovation must be accelerated, new profit models and business opportunities must be found, and the number of people who will be less interested inSmartphonesThe market is dependent on to adapt to rapid development and changeTechnologyIndustry.
In summary,ApplesThe challenges cannot be ignored, but they also mean new opportunities. Only by actively responding to challenges and promoting innovation and development,ApplesIn order to maintain competitiveness and continue to leadTechnologyThe trend of the industry. I will continue to followApplesdevelopment, and look forward toApplesAble to meet challenges, get out of difficulties, and bring better products and services to users.