With the in-depth development of the Internet and the transformation of consumers' purchasing habits, the art trade is also undergoing revolutionary changes. In the past, traditional art auctions were mainly conducted in brick-and-mortar auction houses, and the participants were often veteran art collectors. However, today's art trade has broken this inherent model, making art trading more democratic and convenient.
The "HISCOX2023** Art Deals" report released by Artron Artist Service Center reveals the rapid development of this trend.
The report states that in 2023 alone, the total sales of **art transactions reached 30$2.7 billion, an increase of 24% year-on-year. This figure not only proves the vitality of the **art market, but also indicates its huge growth potential.
Even more impressively, the report will see a staggering 90% of sales in the art market by 2024 if the current growth rate is maintained$5.8 billion.
This not only highlights the huge potential of the art market, but also reflects the profound changes that are taking place in the way art is traded.
Young, middle-class, and highly educated people have played an important role in this transformation. Not only do they have strong purchasing power, but they also have a strong market presence. Their participation has made the art market more active and provided new opportunities for art creators and sellers.
Traditional auction houses, such as China Guardian, Beijing Poly, Guangdong Chongzheng, and international auction houses Christie's and Sotheby's, have also seen the potential of the art market and have launched online bidding business.
With the help of online platforms, they can expand their audience reach and improve transaction efficiency to attract more buyers and sellers.
Christie's, for example, saw a 96% increase in its online platform electronics business in the first half of 2023, with an average transaction price of $8,251. This figure not only proves the viability of online auctions, but also shows their great commercial value.
Similarly, Sotheby's has successfully attracted a large number of online bidders through a series of innovative initiatives, such as the franchise of Star Wars memorabilia, and its online sales in 2022 exceeded $100 million.
In China, the development of online art trade is also showing a vigorous trend. According to statistics, among more than 40% of global consumers, 78% of Chinese consumers' purchasing decisions are influenced by online advertising and**.
More and more high-end collectors are willing to participate in online auctions, such as Liu Yiqian, who bought precious artworks at Auctionata's online auction.
At the same time, well-known auction houses in China, such as China Guardian and Guangdong Chongzheng, are also actively trying to introduce online auctions to attract more buyers and sellers.
The rise of online auctions has not only brought convenience to art transactions, but also reduced transaction costs. Traditional offline auctions require high costs such as catalogue printing fees, while online auctions can greatly reduce these costs.
At the same time, online auctions also make art transactions more transparent, and buyers can more easily compare the quality and quality of different artworks, so as to make more informed purchase decisions.
However, despite the rapid growth of the art market, it also faces some challenges. How to ensure the authenticity of the artwork, how to protect the rights and interests of buyers, how to establish a trust mechanism and other issues need to be solved.
In addition, with the intensification of market competition, how to provide more high-quality and personalized services is also a problem that the art trading platform needs to think about.
In general, the art trade has become an important part of the art market, and its development prospects are promising. With the continuous advancement of technology and the continuous development of the market, it is believed that the art trade will bring more opportunities and challenges to the art market.
At the same time, we also look forward to more innovations and changes emerging in the ** art market, bringing more possibilities for the creation, trading and appreciation of artworks.
Author's Note:
In today's society, antique collecting has become a fashion and investment method, attracting the attention of many collectors. However, with the prosperity of the antique market, unscrupulous auction companies have also emerged in an endless stream, taking advantage of collectors' love and greed for antiques, and devised various fraudulent methods, making many collectors pay a heavy price.
The reason why many collectors are deceived is often because they lack sufficient knowledge of antiques and are easily confused by some untruths.
They always think that their collections are rare and valuable, and some unscrupulous auction companies take advantage of this psychology to induce collectors to pay high fees with high valuations, but in the end they do not get the expected returns.
In order to avoid this from happening, collectors need to improve their knowledge of antiques and understand the identification methods and markets for antiques**.
The "Guide to Chinese Antiques" is a practical manual that can help collectors improve their knowledge of antiques. This book details the identification techniques and market value of various types of antiques such as porcelain, calligraphy and paintings, coins, etc., so that collectors can accurately judge whether their collections are truly valuable.
In addition, the book also provides an in-depth analysis of the operating mechanism and risk points of the antique auction market, so that collectors can understand how to choose a reliable auction company to avoid being deceived.
By understanding the various auction schemes and acquisition scams, collectors can be more vigilant and avoid being exploited by bad actors.
What's more, the book also shares the author's own experience of being deceived and summarized experience, these real cases allow collectors to more intuitively understand the sinister market and the methods of criminals.
At the same time, the book also provides practical advice and guidance to help collectors sell their collections reasonably and realize the realization of assets.
In short, the Guide to Chinese Antiques is a guide to collecting antiques that combines knowledge, experience and practicality. Whether you're a beginner or a seasoned collector, this book will provide you with valuable help and guidance.
By learning and applying the knowledge in the book, you can better protect your interests, avoid being deceived, and enjoy the fun and value of antique collecting.
Moreover, the ** of this book is only a few tens of yuan, compared to the tens of thousands or even hundreds of thousands of losses that may be suffered, this is undoubtedly a very cost-effective investment. If you're interested in collecting antiques or have any doubts, buy a copy of the Chinese Antiques Guide and let your expertise put it to rest.