If I'm not mistaken, on the evening of February 17, it suddenly appeared on Weibo".Jia Ling's big wavesHot search.
I thought that the Spring Festival stalls were going to end, and the marketing of "Hot and Hot" would stop there, but who expected that February 18 would give us another blockbuster:
Jia Ling posted the first song she wrote on her personal Weibo "Everything is in Time", and in this song, two classic duets of Jia Ling also appeared.
That is to say, what?
Jia Ling planned every step as early as a year ago, she was sure that she would definitely lose weight, she finished writing the theme song of "Hot and Hot" a year in advance, recording half of it when she was fat, and then recording the other half when she was completely thin, when the stark contrast between fat and thin can give you a more intuitive feeling.
A year ago, the chubby girl in a baggy white top with an ankle-length skirt was her;
A year later, she was also the one who wore a yellow dress and skirt, revealing her slender thighs;
A year ago, she said to herself: It's too late, it's too late;
A year later, she told her former self:Everything is in time, you are the best in this world
Personally, I don't like the movie "Hot and Hot" very much, but I really admire Jia Ling's ability to coordinate the project of the movie, she accurately calculated every step. Just like the song she sang herself, when will the hot search of "Jia Ling's big wave" appear, and when will she sing the theme song in a dress.
She whetted the audience's appetite and gave us a great shock.
Isn't it intuitive enough?
Did she before and now become beautiful and strong? Who doesn't admire her? The slimmed down Jia Ling is standing there alive, she is so beautiful and dazzling, you will be unconsciously driven by her. Even if you don't like "Hot and Hot", you will feel that Jia Ling is a real cow.
I was originally slack in the management of my body because it was too cold in winter, but after watching the movie, I weighed it, and I gained ten pounds after a year, but I began to force myself again. It also started to bear fruit, and I lost two pounds in a week, and the weight loss was quite slow. I motivate myself: Jia Ling can do it, what is the extra 20 catties of meat on my body? Isn't this a small case?
Whenever I can't hold on and don't want to exercise, I think about Jia Ling.
Every Spring Festival to gain a few pounds, many people must be inspired by Jia Ling like me.
This is also where Jia Ling is really powerful: she knows the public very well and knows what the public's appetite is? Everyone wants it, everyone is on the way, but too many people often give up halfway.
What is the label that has always accompanied Jia Ling?
It's fat, who doesn't ridicule her figure on variety shows.
And when she really lost weight and was still so beautiful, this is the biggest selling point of "Hot and Hot".
Although the filmmakers of "Hot and Hot" have repeatedly said that what they promote is not **, but love themselves, no matter how round they are, they are all dressed in the coat of "**". I dare to say that most of the people who watched this movie went to "Jia Ling, who lost 100 pounds".
Especially the Spring Festival stalls are coming to an end, when Jia Ling appears in front of you and me, who doesn't sigh:
Oh my God! ”
Who would have thought that Jia Ling would one day be able to wear such a beautiful dress, with her thighs exposed and stepping on 12 cm stilettos.
Jia Ling won, and it was quite beautiful.
Since the release of "Hot and Hot", the box office has broken 2.8 billion, and it will reach more than 4 billion, which should not surpass the first movie "Hello, Li Huanying" directed by Jia Ling. Compared with the highly sought after popularity of "Hot and Hot", many movies have withdrawn from the Spring Festival file this year, including "Mr. Red Carpet" starring "Heavenly King" Andy Lau.
The box office of "Article 20" directed by famous director Zhang Yimou is only 1.4 billion, which is only half of "Hot and Hot".
Have you ever thought about it, what is the secret of Jia Ling's success?
In addition to her understanding of the public and what the public wants, there is also a series of publicity she has made around "user thinking". In the early stage, it was hidden and tucked, and if the movie was not released, it would not show up, which whetted everyone's appetite, and then posted a long article on Weibo a month in advance to warm up the movie: My dear friend, I haven't seen you for more than a year, I miss you so much.
Her writing is very heartfelt, it is very emotional, and you can also feel her sincerity.
Or don't show up, let everyone guess how thin she really is?
Curiosity is all up, who doesn't want to go to the cinema on the first day of the new year? Jia Ling took the lead in posting a Weibo at nine o'clock on February 10: Everything is in time, remember to love yourself. She showed off the way she had lost weight.
The audience went to watch the movie and felt the huge shock that Jia Ling brought to them, and then wave after wave of publicity started.
Another key point: in fact, in the past few years, we have often mentioned the word "lying flat".
You can't change the status quo, and there's nothing you can do, so just lie down. In the last few months of 2022, I also completely lay flat, I don't care about my body anymore, my daily life is very sad, and I don't have any goals and plans.
We look forward to having a good state, but in fact, many people often retreat in their hearts, which is also a huge spiritual blow brought to us by Jia Ling: You dare not lie flat anymore!
Many things in life may be really difficult, but this is what everyone can do.
There are also "love yourself" mentioned by Jia Ling.
Only by loving yourself and becoming stronger can you have the freedom to control your own life.
This point is quite impressive.
Everyone can feel Jia Ling's sincerity: she lost weight, 100 pounds, she did it, she became beautiful, so, what about you?
Hello, Li Huanying" is for my mother, and "Hot and Hot" is for myself, and I give myself the best gift after I have no regrets. Compared with whether "Hot and Hot" is good-looking, more people pay attention to Jia Ling, and she is indeed the biggest selling point of this movie.
Jia Ling understands herself, understands the needs of the public, has super execution, full of foresight, and first-class marketing thinking.
Don't argue about whether the movie is good or not, you should really learn from Jia Ling.
It's so awesome that I have to take it.
end.