As a leader in the global PC field, Lenovo's performance has also attracted the attention of the industry and consumers. However, due to the cold in the consumer electronics industry, Lenovo has also suffered revenue and net profit in the past four consecutive quarters**. Recently, Lenovo's business data was released, and the "year-end answer sheet" was handed over again, I don't know what the results are this time? Will it be able to stop the decline?
According to the financial report data released by Lenovo, the situation is not so optimistic, the haze has not dissipated after all, whether it is revenue or net profit, Lenovo still shows negative growth, and the decline is fully revealed! Among them, Lenovo's profit is 46%, which means that its profitability has encountered a big problem for enterprises. The answer is obvious!
In the face of this data, Lenovo CEO Yang Yuanqing still happily released a "letter to all employees", in this letter, he also mentioned that Lenovo's profitability has increased quarter by quarter for the second consecutive quarter, and the turnover level has increased year by year. Obviously "**, why did it become "promotion" or "growth" in Yang Yuanqing's mouth?
Careful netizens will find that Lenovo's official wording mentions two uncommon parameters, year-on-year turnover and quarter-on-quarter profitability, it is worth noting that the turnover is in "years", and the profitability level is in "quarters", which is obviously "greasy" behind this. If you replace the quarter-on-quarter earnings with year-on-year earnings, there is no doubt that Lenovo will continue to decline. After Lenovo released its latest financial report, its market value once increased by 9 percentage points, and there are still people who understand.
In addition, Lenovo previously officially announced that "in the next 3 years, it will increase AI R&D to pursue 7 billion yuan", but it can be seen through the financial report that Lenovo's R&D expenditure has decreased by 10% in the past 3 quarters compared with the previous fiscal year800 million yuan, that is to say, the promised additional R&D expenses have not been actually invested, which shows that Lenovo's development has encountered huge obstacles, and the future is unclear.
The reason why Lenovo will encounter bottlenecks has a lot to do with the poor performance of Lenovo's two main businesses. The first is the smart device business, and the second is the infrastructure solutions business, both of which have experienced varying degrees of decline. According to the Q4 2023 quarter data released by IDC, except for Lenovo, the global traditional computer market has entered a cold winter period, and its total shipments have fallen by 27%, the entire industry is in a recession, and as the leader of the industry, it is also facing a lot of pressure.
In addition, many mobile phone manufacturers have also entered the PC industry in a big way, such as Huawei, Honor, Xiaomi, etc., which also doubles the pressure on Lenovo, although Lenovo wants to regain technical advantages through the increase in the AI field and the layout in advance, but it is clear that the reduction of research and development expenses proves that the current Lenovo has some more than enough strength All the same, in the end it's just a void! What's more, the development prospects of AI PCs are already uncertain, and it may take a long time, can Lenovo afford to wait? Do you think Lenovo still has a chance to regain dominance in the PC space? Welcome to leave a comment!