At the Guangzhou Auto Show, which ended not long ago, hybrid MPV models were undoubtedly the focus of the venue. Xpeng X9, Ideal MEGA and other new power brands continue to exude charm, time-honored independent brands are not to be outdone, JAC Ruifeng's new hybrid MPV JAC Ruifeng RF8 also made a surprise appearance at the venue, and the Zhiling version opened pre-sale at the same time.
This year's new energy MPV market can be said to be quite lively, the main "young" market of Xpeng X9 and "new national tide MPV" reputation of Ruifeng RF8 have whetted the appetite of consumers. The much-anticipated pre-sale of the Ruifeng RF8 Zhiling Edition has also allowed many people to compare the car-making strength of the new forces with the old brands to see who can become the most dazzling king of new hybrid MPVs at the end of 2023. However, the first to come does not mean the first to win, after many independent MPVs have tested the water in this market, latecomers can grasp the market opportunities.
As the first step for the brand to cut into the mid-to-high-end plug-in hybrid MPV, the Refine RF8 bears an important brand mission, and naturally will not live up to the expectations of the public. First of all, in terms of space performance, Ruifeng RF8 has a body size of 5215mm*1895mm*1830mm and a wheelbase of 3100mm, which can be said to be at the leading level in the same class. In order to further upgrade the riding experience, Ruifeng RF8 provides two seat layouts of six and seven seats at the same time, and the seats are also in line with ergonomics and Chinese riding habits "integrated wide shoulder ratio" design, the front seats have ventilation, heating and other comfortable configurations, and the third row of seats supports four-six fold and adjustable angles, which greatly improves the riding experience.
With the improvement of the quality of life and the progress of science and technology, the intelligent cockpit has become an indispensable configuration in the process of using the car. In terms of intelligence, it is no exaggeration to say that Ruifeng RF8 can be far ahead of other competitors in the same price range. Taking the Ruifeng RF8 Zhiling Edition, which has just started pre-sale, as an example, this car is the world's first MPV equipped with an AI large model, and the Zhiling intelligent cockpit it is equipped with is based on the Zhiling 40 system building, with 19 highlight functions such as free chat and empathy dialogue, smart car use experts, immersive scene services, and intelligent education interactive assistants. Powered by the iFLYTEK Xinghuo cognitive model, the Ruifeng RF8 Zhiling Edition can complete the control of in-car functions through voice, improving the interactive experience and ensuring a certain driving safety. In addition, the Tencent ecosystem in the car machine can cover hundreds of popular software, and the needs of entertainment and other aspects can be "met with one click".
In terms of cost performance that home users are concerned about, Ruifeng RF8 has full advantages, with a pre-sale price of 1699-23.In the range of 990,000 yuan, ordinary family consumers can easily get started with the new experience of high-end smart MPV, which is the sincerity of the old independent car companies, which is enough to surprise people.
Looking at the current new hybrid MPV market, the Ruifeng RF8, which has just opened pre-sale, compared with popular ones such as Xpeng X9, Ideal MEGA, and Volvo EM90, is not lost in terms of appearance or product power, and the subsequent sales performance will also prove to the market the true strength of independent brands.