Since Uncle Crazy made an IP in the dental industry, there have been more opportunities to contact dentist fans, and then I discovered: "Every dentist has a dream of a clinic." ”
However, after the dentist started a business and got into the car, he found that he was not an old driver. Therefore, when the clinic was first established, I was often in extreme anxiety when I saw my friends expanding their stores and comparing the performance of large institutions, so I rushed to the doctor, listened to training everywhere, and dug up so-called masters everywhere.
Here, Uncle Crazy gives some tips for dentists to start a business:
1. Dentist entrepreneurship, it is right to have feelings, first of all, you have to survive.
Feelings can be used as motivation for entrepreneurship, but survival is the foundation. When you have this awareness, all your thoughts and decisions will be different.
For example:
In terms of scale, it may not be more than 300 square meters in the first place.
When it comes to instruments, it may not be the most fashionable equipment.
When you have a sense of survival, your planning will be more cautious, conservative, and less idealistic, which will leave you with more room for cash flow.
2. Dentists need to solve the problem of customer ** and conversion.
Dentists are not exposed to customer acquisition when they are working part-time, so this is a weakness of dentists. In the process of starting a business, it is difficult for dentists to maintain the operation of the clinic with only a small number of regular customers.
Therefore, dentists should learn how to attract customers if they start a business, and if there are no customers who come to their doors, no matter how superb their skills are, they are useless.
In addition, clinics opened by dentists often do not pay attention to the setting and training of service positions such as front desk, consultation, and customer service, resulting in a low turnover rate and customer waste.
3. To start a dentist business, you need to improve your communication skills and service awareness.
Now the changes in the market, the choice of customers is particularly large, if the dentist's communication ability is average, the sense of service is weak, it is easy to be snatched away by competitors.
That's why many dental clinics have proposed to be a dental clinic with temperature.
4. Dentists should get rid of their prejudice against marketing when starting a business.
Many dentists are naturally averse to marketing, believing that marketing is all about low prices, an unethical business practice, or that marketing is not relevant to their professional skills. Actually, it's a bias. Good marketing can promote the spread of the clinic's brand and doctor's influence, and increase the premium of the brand.
5. Dentists need to continuously improve their skills and maintain the motivation to learn.
The dental industry is a field that is constantly evolving and changing, with new technologies and methods constantly emerging. In order to remain competitive and provide the best oral care services to their customers, dentists need to continuously learn and master the latest technological knowledge.
6. Dentist entrepreneurship needs to change from the role of doctor to the role of boss.
In the process of starting a business, dentists not only need to maintain professional medical skills, but also take on management, operation and marketing responsibilities. This role shift can be a challenge for some dentists, as they are often more accustomed to focusing on medical technology and **.
By developing business awareness, clarifying responsibilities and goals, building teams and partnerships, learning and adapting to change, balancing work and life, and seeking professional support, dentists can successfully transition roles and achieve entrepreneurial success.
Dentist entrepreneurship requires strong perseverance and determination to seek a breakthrough in the predicament
Dentists will encounter various challenges and difficulties in the process of starting a business, such as market competition, financial pressure, personnel management, technology updating, etc. Dentists need to have perseverance and determination to overcome these challenges and succeed in their business.
8. Dentist entrepreneurship needs to adhere to long-termism and medical essence.
Dentists may be easily influenced by short-sightedness and short-term success mentality in the process of starting a business, but in order to achieve long-term success and patient trust, Crazy Uncle believes that it is essential to adhere to long-termism and the essence of medical care.
The above 8 suggestions are entrepreneurial suggestions from the crazy uncle to dentist friends, I hope you can avoid detours and realize your dreams. You are also welcome to read it, so that more dentists on the road to entrepreneurship can read it.