I don't know when it began, ** war seems to have become dominant, and it has also become a "battleground" for major manufacturers. However, most of the previous ** were opened through "public relations likes", but with the release of Xiaomi car technology, it has evolved into a "public relations war", such changes have also made many netizens foggy, and today the author will analyze the changes for you.
First of all, we have to know what is called "public relations like", simply put, the slogan of "together" played by domestic automobile leaders like BYD has been recognized by many netizens. And Xiaomi's slogan of "tribute" as a newcomer in the automobile market is also completely reasonable, so the benefits are obvious, that is, it has attracted a lot of attention and also raised the heat.
So why is it said that it was a "PR like" before, but now it has become a "PR war"? All this has to start after the release of Xiaomi car technology,At that time, a number of "self-developed" and "first" can be said to have been swiped, many bloggers also analyzed Xiaomi car technology, and for a while, both word-of-mouth and popularity of Xiaomi cars were unprecedentedly high.
However, from the next day, the situation changed dramatically. Under many short ** and information platform articles, there are some remarks that slander and smear Xiaomi cars. This first wave is aimed at the 27,000-rpm Xiaomi super motor, coupled with many comments from "Inovance Motor", many netizens began to say: "This is not Xiaomi's technology at all." However, the ensuing slap in the face was also very fast, and Inovance's reply on the Shenzhen Stock Exchange Interactive Easy indicated that the V8S motor (27,000 rpm) was developed by Xiaomi.
The second wave is to smear the "9100 die-casting machine", and the most remarks on the Internet are "I bought Haitian 8800t, how did it become 9100t after repainting the paint?" In response to this problem, Xiaomi also quickly refuted the rumors, and Weibo certified as "Ningbo Free Trade Zone Haitian Zhisheng Metal Forming Equipment Company Senior Application Expert" account @周lianjun lawrence replied to netizens: "Xiaomi's measured clamping force is more than 9300t", this remark can be said to be a slap in the face of a lot of sunspots.
And such a "public relations war" is actually not strange for Xiaomi, and the reason why it is so fierce this time is mainly because the release of Xiaomi's car technology may have moved many people's cakes, so I can't sit still. But for us netizens, it is the key not to be used as a gun for some reason, and not to make judgments without knowing one thing.