Answer: Buick belongs to the middle and high-end grades in China.
Buick's brand positioning in the Chinese market
Buick entered the Chinese market in 1998, and after years of development, Buick has achieved great success in the Chinese market and has become one of the most popular car brands in China. Buick's brand positioning in the Chinese market is biased towards the mid-to-high-end segment, mainly targeting middle- and high-income groups.
2.Buick's product layout in the Chinese market
Buick's product layout in the Chinese market is relatively rich, covering sedans, SUVs, MPVs and other models. Buick's main models in the Chinese market include:
Sedans: Regal, LaCrosse, Yinglang, Valeant.
SUVs: Envision, Envision S, Encora, Encora GX
mpv：gl8
3.Buick's brand image in the Chinese market
Buick has a good brand image in the Chinese market, and its models are known for their comfort, luxury and atmosphere. Buick also has a high reputation and influence in the Chinese market.
4.Summary
On the whole, Buick belongs to the mid-to-high-end grade in the United States and the mid-to-high-end grade in China. Buick has a rich product layout in the Chinese market, a good brand image, and a high reputation and influence.
Here's how Buick compares to other brands in the same class in the Chinese market: