On January 7, 2024, on the eve of the Consumer Electronics Show (CES 2024), Samsung Electronics unveiled its latest QLED, Micro LED, OLED, and Lifestyle series products. At the same time, Samsung also released a new generation of AI chips.
Today, we are in the era of hyper-connectivity, and delivering a high-quality visual experience is no longer the only requirement. Display devices need to brighten our lives both on and off screens," said Sw Yong, President and Head of Visual Display Business at Samsung Electronics, "Samsung's AI screens are powered by on-device AI technology and are designed to be the core of the user's home, connecting all compatible devices and providing users with a more flexible and diverse lifestyle." ”
NEO QLED 8K products
Samsung's latest Neo QLED 8K and 4K TVs offer an all-encompassing experience, including lifelike picture quality, high-quality audio technology, and a wide range of apps and services. The 2024 Neo QLED 8K's chip, the NQ8 AI Gen3, is Samsung's newest and most innovative TV chip to date, with a neural processing unit (NPU) that is twice as fast as its predecessor. The number of neural networks has also increased eightfold, from 64 to 512, making everything on the screen show clear details. Thanks to this advanced AI chip, the product series in 2024 has received a lot of performance upgrades.
Micro LED products
This screen, which looks like clear glass, has an extremely small micro LED chip and a sophisticated manufacturing process that eliminates seams and light refraction. Enabling transparent micro LEDs can create crisp and unobstructed images for a wide range of usage scenarios in home and B2B environments.
Micro LED's modular design allows users to personalize the shape, size, and proportions of the screen to fit any space, making it a truly innovative screen technology for commercial use. Samsung's expertise in the field of semiconductors, after years of research and development, has resulted in an extremely efficient process that deposits the LED chip operating circuitry directly onto the glass, thereby reducing the loss of brightness that users may experience when using traditional displays.
Micro OLED products
Samsung's 2024 OLED TV carries on the tradition of last year's model, with the S95D offering a massive 77-inch display that displays high detail, high frame rates, and vivid **. The screen is 20% brighter than previous models, with deep and rich blacks and AI-enhanced color accuracy, and its purity is even Pantone validated. Samsung has also launched the S90D and S85D in various sizes, ranging from 42 inches to 83 inches.
The new technology "OLED GLARE Free", designed specifically for 2024 OLED screens, maintains color accuracy and reduces reflections while maintaining image clarity, ensuring an immersive** experience even in daylight environments. This low-reflective coating optimized for OLED overcomes the trade-off between gloss and reflection with a new specialty hard coat and surface coating style.
The S95D's screen will catch the viewer's eye with an advanced, proprietary image quality engine that delivers perfect whites, deep blacks, and accurate colors. Not only is it Samsung's brightest OLED screen to date, but it also supports a high refresh rate of up to 144Hz, so sports enthusiasts and gamers can enjoy smooth action and crisp and clear pictures on the screen.
In addition to the above new products, Samsung Electronics has also launched a new lifestyle product offering customized solutions and an updated audio lineup.