In June 2023, at the Beijing Workers' Stadium, on a hot summer night, a much-watched Argentina vs Australia ** match was held as scheduled. 6.80,000 Chinese fans poured into the stadium, and the average ticket price of 500 euros was not enough to stop their enthusiasm, and they walked into the stadium with a heart of adorationMessiA grand event for the core. It's like a magnetMessiThe charm of the football attracts a large number of fans, and the reason why Chinese fans are so fanatical must be that they have found resonance and pride in this football genius.
MessiAs Argentina's number one star, he has set foot on Chinese soil for the seventh time, and he has already gained deep-rooted popularity here. Countless fans willMessiRegarded as an idol and regarded as a god. However, it was on this land that they "held up as high as this fall was". A scene of the business competition undoubtedly givesMessiHis absence and lack of response stoke the anger of the fans, which reached its peak in a short period of time.
rudeness, deceit", this is the "Le Monde" rightMessiThe evaluation of the incident ignited the anger of Chinese fans. MessiNot playing in Hong Kong was considered disrespectful to Chinese fans, and then showing well in Japan was interpreted as a betrayal of China. Chinese footballAnger escalated further after the announcement of the cancellation of Argentina's warm-up matches in March. MessiThe inappropriate behavior also triggered apologies and compensation from the organizers, but the resentment of Chinese fans was difficult to appease.
InMessiUnder the clouds of the incident, some Chinese companies have been withMessiCutting relationships, suspending or terminating collaborations with products related to their portrait rights. Faced with an intensifying wave of boycotts, these companies have had to respond to avoid being implicated. Events have developed so farMessiHis image in China has been severely damaged, and he is no longer the beloved he used to be."MessiMr. ", but a much resisted oneMessiSir".
MessiAs a football superstar, he once had unparalleled popularity and appeal in China. However, misconduct after misconduct has caused his image to plummet in the Chinese market. Fans stubbornly believe that a true superstar should not only perform well on the field, but also set an example in how he behaves. Messi's repeated gaffes have left a rift in the hearts of Chinese fans that is difficult to heal.
MessiThe development of events, giveChinese footballThe circle and the business sector have had a huge impact. Fans are expressing their attitudes in disappointment and anger, and companies are also choosing to avoid itMessiAssociated Risks. The event of a business competition, making an originally highly reveredFootballSuperstar, instantly fell out of favor in the Chinese market. As an editor, I see the importance of attitude and behavior from this incident. No matter how good a person is, if they don't treat others with the right attitude, it will be difficult to gain real recognition and support. HopefullyMessiEvents can become a mirror to remind everyone to stay true to their original aspirations and establish the right image and attitude on the road to fame and success.