"More than ten years ago, in Taoying Village, the villagers made a living by firing kilns and making cans, the industrial structure was single, the ecological environment was fragile, and the living standards of the villagers were generally not high. At that time, the main income of the villagers was to burn kilns and make cans, planting traditional crops, and related industries had a great impact on the environment. ”
Xiao Jun (right) inspects the growth of cherry trees.
Referring to the changes in the past and the present, Xiao Jun, deputy to the National People's Congress, secretary of the general party branch and director of the village committee of Taoying Village, Kudongguan Township, Nayong County, Guizhou Province, said with satisfaction that over the years, with the strong support of the country's favorable policies and the best departments at all levels in Guizhou Province, the two committees of Taoying Village have closely focused on the leading industry of agate red cherries, and through the implementation of a series of measures such as environmental governance, industrial adjustment, brand building, and driving to get rich, the barren hillsides that were once full of tile kilns and dusty have become the "rich ridge" with red cherries all over the mountain.
Combined with the actual situation of last year's visit and research, I have also been thinking about how to take 'cherry red' as the leading industry to further promote the integrated development of local agriculture and tourism after achieving certain results. ”
Xiao Jun mentioned that at present, the two biggest advantages of Taoying Village are that it has launched the resounding brand of "the first village of Chinese agate red cherry" and "the hometown of Chinese agate red cherry", coupled with obvious location advantages and resource advantages, which is not only located in the core area of Guizhou Zongxihe National AAAA Scenic Area, but also has the characteristics of convenient transportation conditions and rich natural resources. "What needs to be improved lies in the fact that with the gold-lettered signboard of 'agate red', the current integrated development of agriculture and tourism needs to be continuously refined and improved, so as to comprehensively drive the high-quality development of the local economy and society. ”
Cherry blossoms bloom everywhere.
Opportunities and challenges coexist, Xiao Jun told reporters, as a "municipal-level characteristic pastoral village and rural revitalization integrated demonstration site", Taoying Village Branch and the two committees combined with the actual situation, put forward the development plan of "three to four mentions", that is, closely around the transformation from fruit to scenery, from agriculture to tourism, from forest to gold, to enhance cohesion, development, management, governance, through the vigorous development of characteristic industries agate red cherry planting, continue to promote the integrated development of local agriculture and tourism, after continuous exploration and practice, In 2023, the per capita disposable income of local farmers has reached 26,000 yuan.
A bumper harvest of agate red cherries.
Taoying Village through the expansion of the February flower season, the service of the April fruit season, the June festival season, based on the rich cultural and entertainment activities, near and far sales synchronously, carry forward the traditional culture of the Bai nationality and other positive measures, through the way of attracting people with flowers, keeping people with things, and generating income by festivals, the annual reception of tourists in the blooming season is more than 10,000 people, which directly drives the tertiary industry such as catering and accommodation to increase income by more than 5 million yuan. During the annual agate red cherry market, the average daily sales are more than 99 tons, and the annual cherry sales revenue can reach 28 million yuan. In June 2023, the local area received more than 5,000 tourists and generated tourism revenue of 500,000 yuan.
High-speed rail themed restaurant.
The focus of the strong development of the tertiary industry is "from agriculture to tourism", combined with the actual development of local tourism, Taoying Village actively implements "labor services into services", "private houses into homestays", "farmers into merchants", and keeps an eye on the first period of February flowers, April fruits, and June festivals, and gradually develops the beautiful brand "small cherry" into a "big industry" integrating agriculture and tourism.
Up to now, after unified planning, the village has more than 300 cherry picking gardens, a total of 45 characteristic homestays, more than 10 new animal sightseeing parks, high-speed rail restaurants, children's playgrounds and other Internet celebrity check-in points, and hundreds of characteristic ethnic culture e-commerce stores covering Yunda, Zhongtong, Yuantong, Post, SF Express and other logistics channels, so as to realize that some villagers can complete the positive transformation from agriculture to business on the spot.
Visitors watch cherry blossoms in full bloom.
Focusing on the "transformation of forests into gold", Taoying Village has embarked on a sustainable development path of "keeping the two bottom lines of development and ecology" by continuously improving the forest coverage rate, exploring the development of three-dimensional economy, and connecting advantageous resources through effective measures such as continuously improving the forest coverage rate, exploring and developing the three-dimensional economy, and connecting advantageous resources.
Up to now, the local forest coverage rate has reached 836%, realizing the positive transformation from wild mountains to green waters and green mountains; In addition to planting agate red cherries, it also vigorously develops the understory economy, and in 2023, it will explore the planting of 50,000 black fungus under the forest, generating economic benefits of more than 80,000 yuan, and the average annual sales of agate red cherry high-branch pressed strip seedlings are about 300,000 plants and more than 60 yuan; In recent years, the average annual reception of tourists is more than 500,000 people, and the highest daily tourist volume when the cherries are ripe reaches 40,000 people, and the tourism income can reach 50 million yuan.
Scenic tent hotel.
In terms of "four mentions", Taoying Village has also achieved good results in continuously improving cohesion through party building, organizing groups to enhance development ability, social enterprise joint ventures to improve business ability, and quantitative driving to improve governance.
Up to now, Taoying Village has established five professional teams: development consultant database, operation and management database, e-commerce talent database, cultural communication database, and rural management database; The parking lots, cold storages, and idle plots of the village collectives will be fully revitalized and operated in a dual mode of rental operation and independent operation, with the relevant income reaching 1.59 million yuan in 2023, and the dividends of farmers' land shares reaching 230,000 yuan; Further open up e-commerce sales channels, operated by SF, Jingdong and other enterprises, sold to Beijing, Shanghai, Guangzhou, Chongqing and other places, the average annual sales of agate red cherries reached 650,000 catties, sales revenue of 1.1 million yuan.
New forms of agriculture and tourism integration.
In the next step, Xiao Jun said that Taoying Village will also focus on strengthening the leading role of the organization, developing leisure and rural tourism, strengthening characteristic and advantageous industries, building livable and beautiful villages, and consolidating the foundation of grassroots governance.
Guizhou ** Tianyan News reporter Chen Long.
Photo courtesy of Nayong County Rong ** Center.
Edited by Sun Yuanming.
Second instance Wei Yiqian.
Third trial Liu Dan.