2024 is the Year of the Dragon in traditional Chinese culture, and the Spring Festival, as a traditional festival of the Chinese nation, contains the good wishes and emotional sustenance of all Chinese sons and daughters. In order to fully meet the visiting needs of the general public and tourists during the Spring Festival, bring a different visiting experience to everyone, and make "the New Year in the museum" continue to become a new fashion for Pingliang citizens, Pingliang Museum gives full play to its own advantages, and holds a series of theme exhibitions and social and educational activities through a combination of online and offline methods, and adopts the method of "software" and "hardware" to cook a rich cultural feast and create a peaceful Spring Festival atmosphere. Let the audience spend an unforgettable Chinese New Year in the museum!
During the festival, our museum gave full play to the function of public cultural services, and carefully launched a series of blockbuster New Year's Eve exhibitions of "4 basic exhibitions + 3 special exhibitions + 3 online exhibitions" and cloud live broadcasts and short explanations of "cultural relics", leading the audience to feel the breath of culture and experience traditional wisdom with high-quality exhibition content, diversified exhibition methods and rich communication forms.
spring festival
During the Spring Festival, tourists from all over the country visit "Longbaojinghua - Pingliang Historical and Cultural Exhibition".
During the Spring Festival, tourists from all over the country visit the "Jinghe Torrent - Pingliang Revolutionary History Exhibition".
During the Spring Festival, tourists from all over the country visit the "Daoyuan Kongtong - Taoist Culture Exhibition".
During the Spring Festival, tourists from all over the country visit the "Han Style Tibetan Rhyme - Buddha Art Exhibition".
Longbao Jinghua - Pingliang Historical and Cultural Exhibition", "Jinghe Torrent - Pingliang Revolutionary History Exhibition", "Han Style Tibetan Rhyme - Buddha Art Exhibition" and "Daoyuan Kongtong - Taoist Culture Exhibition" four major theme permanent exhibitions, showing Pingliang's Silk Road culture, Daoyuan culture, Buddhist culture and red culture, showing Pingliang's style in an all-round and multi-angle way, telling the story of Pingliang. A variety of audio-visual installations, interactive game experience projects and other entertaining and educational activities, so that the audience frequently stops and deeply feels the unique charm of Pingliang's history and culture.
During the Spring Festival, tourists from all over the country visit the "Porcelain on the Elegance - Chenlong New Year Song Jinyuan Porcelain Special Exhibition".
During the Spring Festival, tourists from all over the country visited the "Flood of Brushwork - Jiang Zhixin's Calligraphy and Painting Donation Exhibition".
During the Spring Festival, tourists visit the "Dragon Walking China - Jiachen Year of the Dragon Zodiac Cultural Relics Exhibition".
Combined with Tianshui City Museum and Zhuanglang County Museum, the "Porcelain Elegance - Chenlong New Year Song Jinyuan Porcelain Special Exhibition" was launched, which comprehensively displayed the art of Song Jinyuan porcelain, and presented a visual feast of Jiangnan garden style for the audience, through the unique layout and landscape elements, allowing the audience to immerse themselves in the elegance of the Song Dynasty civilization in the artistic journey, and at the same time, the exhibition was promoted by the well-known "2024 National Museum Spring Festival Exhibition Live Broadcast" in the cultural and museum circle, and was strongly promoted by the State Administration of Cultural Heritage, respectively in the people's **, people's cultural museum, etc., the cumulative number of ** reached 13More than 50,000 times. "Writing Wildly - Jiang Zhixin's Calligraphy and Painting Donation Exhibition" and "Dragon Walking in China - Jiachen Year of the Dragon Zodiac Cultural Relics Exhibition" showcased the profound charm of contemporary calligraphy and painting art and the Chinese zodiac culture of the Year of the Dragon, and inspired the audience's love for traditional culture.
During the Spring Festival, 38 online activities such as "Dragon Prosperous Age, Bodong Longyuan" cloud exhibition, appreciation of fine cultural relics, "Dragon Walk in the World and Step on the Clouds, Pinnacle Exhibition and Broadcast Online View - Zhou Zhou Talks about Cultural Relics" and "Dragon Tour in the World Step on the Clouds: Pinnacle Exhibition and Broadcast Online View - Exhibition Speech Cultural Relics" and other online activities were launched online, focusing on the collection of fine products, in-depth excavation of each cultural relics information, and telling the cultural connotation and moving stories behind the cultural relics in simple terms, so as to connect the historical and cultural context of Pingliang, which is deeply loved by the audience. Nearly 500,000 people participated in the online event, and more than 800,000 people visited the event.
In addition, in order to give full play to the role of the museum's propaganda position, during the Spring Festival, the Pingliang City Museum specially launched a series of interesting online activities such as the Spring Festival series of youth theme offline social education activities, the online theme social education activities based on the cultural relics knowledge quiz + game breakthrough, the online "cloud visit" live broadcast room explanation activities, and the real-time live broadcast of youth theme activities, a total of 52 online activities. Organize volunteers to carry out volunteer service activities in the museum for a total of nearly 400 hours, so that traditional cultural knowledge can be truly integrated into the lives of the masses.
Wenbo celebrates the New Year, and Jiachen Dragon comes to Pinnacle! The rich and colorful Spring Festival series of cultural activities of Pingliang Museum allowed the audience to visit the museum while feeling the strong atmosphere of "Chinese New Year" and the charm of excellent traditional Chinese culture, and the total number of tourists received during the Spring Festival holiday reached 750,000 person-times, more than 120 free explanations, truly make the cultural relics "live", let the excellent traditional culture into thousands of households, let the Pingliang culture move Longyuan!
*: Pingliang City Museum Editor: Remarks from the Information and Statistics Section of the Municipal Bureau of Culture and TourismPingliang Cultural Tourism aims to promote Pingliang cultural tourism, welcome**. Part of the text, ** from the Internet, the copyright belongs to the original author, if there is any infringement, please contact to delete.