The Chinese-style battle robe is hot, but it is criticized for being old-fashioned
The Spring Festival holiday has passed, and a batch of new Chinese-style work clothes are particularly eye-catching in the "start of work". Although the flavor of the New Year has gradually dissipated, the popular "First Battle Uniform of Spring" in the Spring Festival Gala continues to be hot.
New Chinese clothing such as horse-faced skirts not only filled the sense of ritual of the festival, but also triggered a new round of traditional cultural consumption boom, with sales of more than 300 million yuan. While watching the Spring Festival Gala, young people are keen to buy the same new Chinese clothing, making this kind of clothing that conforms to the atmosphere of the Spring Festival become the mainstream of this year's Spring Festival Gala.
As early as during the rehearsal of the Spring Festival Gala, Yang Mi brought a wave of trends by wearing new Chinese cotton clothes. On the stage of the Spring Festival Gala, the traditional Chinese pattern creation show "New Year's Brocade" also made topics such as "Liu Shishi Hairpin Lady", "Li Qin Spring Festival Gala Song Yun Costume Blockbuster", "Guan Xiaotong Ming Hanfu" and other topics on Weibo hot search, which further attracted the attention of the public, making traditional Hanfu such as Song Hanfu and Ming Hanfu once again receive warm attention.
Keyword replacement: The Spring Festival Gala is worn with red Hanfu, and the e-commerce platform is selling well. The monthly sales of the same Yang Mi handmade tassel buckle coat are thousands, and even the purchase of two pieces is limited to February 29; The original design Hanfu of the Spring Festival Gala was sold out.
According to JD.com's data, the turnover of new Chinese clothing and Hanfu categories has increased significantly, with children's Hanfu increasing by more than 400% and trendy brand clothing increasing by 160%. The horse-faced skirt has become an "out-of-the-circle" item, and the sales of New Year's clothes in the Year of the Dragon, which is dominated by horse-faced skirts in Cao County, Shandong Province, exceeded 300 million.
New Chinese style is changing from a niche hobby to a daily wear for the masses, and offline clothing stores need to be equipped with new Chinese style to keep up with the trend.
If you're into Hanfu but want to try something new and more suitable for everyday wear, then you might be interested in the following styles. These styles incorporate traditional Chinese elements such as cheongsam and Tang costumes, but also add some modern elements to make these clothes more suitable for modern people.
Whether you're looking for a relaxed and casual afternoon outfit or an elegant cheongsam for a special occasion, these styles have you covered.
However, it should also be noted that when buying new Chinese clothing, it is still necessary to choose according to your body shape and temperament to ensure the best outfit effect.
Title: The new Chinese-style padded jacket has become a rollover scene, and netizens wonder how to balance the cost performance and aesthetics The new Chinese-style padded jacket has become a large-scale overturning scene, which has aroused heated discussions among netizens.
Some people envy the same style of celebrities, but they look old and bloated when they wear it; Some people are hesitant to **, not sure which padded jacket is cost-effective and aesthetic; Some people are also confused by the new Chinese design: "The neckline has a Chinese buckle, but the sleeves are French puff sleeves, is this really the new Chinese style?" ”
Momo believes that the gap between the new Chinese buyer's show and the seller's show is actually the gap between no filter and high-precision retouching, the gap between ordinary people and models, and the gap between makeup technology and photography technology.
At the same time, the rampant piracy is also an important cause of ill-fitting clothing. "Every original style is the brainchild of the designer and needs to be respected. In order to make hot money, many merchants directly copy the version, not only the version is not copied correctly, but the fabric is also not in line with the original. ”
Momo told China News Finance. Even the new Chinese style suffers from the size problem. "I'm a chubby girl who needs to buy plus-size Hanfu, but the size of Hanfu sellers is generally small, and some of the clothes with just the right size in the page details are actually on the small side, which is very uncomfortable. ”
Dandan told China News Finance. If you want to wear it comfortably, the new Chinese padded jacket also needs wallet support. "If the budget is sufficient, it is best to buy good materials, and the effect of chemical fiber is average.
In addition, some ready-to-wear patterns are not very well cut and easy to overturn, especially cheongsam, if the figure is not standard enough, or the selection is not suitable, it is easy to follow suit. ”
ENDS).