Beauty salons can be said to be an important place frequented by fairies in order to maintain their skin and relax their minds.
But I believe everyone is very touched - "the water in the beauty salon is very deep".
Just when it comes to beauty salons, there are too many traps for money.
Beauty salons have always been the hardest hit by complaints.
Soliciting customers under the guise of free is the most common pit, mainly aimed at silly white sweet.
As long as you get in, it's hard to leave without being slaughtered.
First of all, I will definitely recommend products for you to buy, such as:"You have too much dirt deep on your face and need our professional deep cleansing cleanser"。If you don't buy the product, you will make a fuss about the care and give you the so-called free skin type test.
As a result, even the facial cleansing tissues have to be charged separately.
Or you have a lot of blackheads to clean up, and your face is very dry, so you need to apply additional **, and apply products to your face.
And once you apply it to your face, you will have to pay for it all separately.
2024Welcome to the era of cost performance
Young consumers are looking for value for money; The gorgeous shells of some beauty brands that used to be packaged by quality life and consumption upgrades are easy to shatter with one blow.
It just so happens that the "king of cost performance" of light weight is in the era of consumption sinking
A good hand was played
Many body management brands are trying to find the best segmentation point in the "impossible triangle" of low price, high quality and sufficient product supply, but they are the first to give a high-score answerThere are only light stores that happen to be lightweight
Consumption downgrading has led to an increase in consumers' sensitivity to **, and their choice of body shape management services and products has become more rational and pragmatic. In the traditional beauty industry, consumers often feel stressed and uneasy because of luxurious decoration and high-end products, worrying that the project is expensive or the product is being marketed.
In this context, just light body light store came into being as a light beauty format. With the business philosophy of "only service, not sales", it is gradually favored by consumers with its professional, efficient and minimalist characteristics.
It just so happens that the weight loss light store is mainly based on body type management projects and does not sell goods.
Project operation time is almost30-50 minutesFinish. Guide customers to spend in29.9 98 yuanRange.
Customers can also add other items on their own.
You can book an order on the group order platform or go to the store to consume and enjoy the experience service. The mainstream consumer group is almost the new consumer force dominated by the latter, and most young people also like this way of experiencing services.
As a member of the light beauty industry, the light store has won the favor of consumers with its unique business model and the characteristics of the trend of consumption downgrade, which is an unfavorable factor for the vast majority of projects.
exploded out of the circle and became the biggest outlet in the beauty industry.
It is true that natural selection is not the survival of the strong, but the survival of the fittest.
It caters to the needs of consumers for rational consumption in the current economic environment.
What we provide is a simple, efficient, transparent and affordable body management service.
It avoids the complex and costly problems of traditional beauty salon projects.
So that consumers can enjoy professional skin care services with a more reasonable **.
It keenly captures the needs and pain points of consumers for body management services.
We have a deep understanding of consumer needs and provide targeted body management solutions.
Just light weightStrategies such as Internet marketing and membership systems have also been adopted to enhance customer stickiness and loyalty.