In recent years, domesticNew energyCarsGradually, this is indeed a burden for the majority of consumers. In the past,Domestic cars**Mainly concentrated between 20-400,000, but now, many models have exceeded 1 million**, and even some high-end models are concentrated in the grade of more than 500,000. This phenomenon has sparked a series of discussions and controversies, with many people lamenting that if they don't work hard, they can't afford itDomestic cars, you can only choose expensive as the representativebbaMercedesBMWAudiup. But we need to rhetorically ask, whyDomestic carsCan't be expensive? There is a reason for this. Judging from the past era of fuel vehicles, foreign brands have been in the engineGearboxand chassis are the three core components with advanced technology, so the competitiveness of domestic brands is relatively weak. As a result, some foreign brands, especially high-end brands, began to be sold in the first place, and were formedbbawithPorscheand other brands monopolize the market. However, inNew energyIn the era of cars, this model has changed, and the three new core components are the three-electric system, intelligent cockpit and autonomous driving technology, and in these areas,Domestic carsAlready far ahead. So, why can't it be sold like a fuel car?
1. The leading position of the three-electric system
InNew energyIn the development of the car, the three-electric system (Motors, electric control andBattery) plays a vital role. Domestic carsIt has reached a global leading level in this regard. DomesticNew energycar'sMotorsThe technology and electronic control system are all using the world's top technology, which makes it advantageous in terms of power output and energy consumption. At the same time,Domestic carsInBatteryThere has also been a major breakthrough in technology, capable of providing longer range and faster charging speeds. The leading position of these technologies is:Domestic carsIt has given a higher market competitiveness, and the first position has become a reasonable choice.
2. Excellent performance of intelligent cockpit
With the development of science and technology, the intelligent cockpit has becomeNew energyStandard equipment on the car. In this regard,Domestic carsThe level of intelligence has killed traditional fuel vehicles, whether it is an economic car of 100,000 or a luxury car of up to 10 millionDomestic carsIn terms of intelligence, it can easily win. This is not an exaggeration, just take any domestic oneNew energyWhen you compare the car with other models, you can see how big the gap is. The intelligent cockpit not only provides rich entertainment and information functions, but also realizes a number of intelligent operations such as Internet of Vehicles and remote control, bringing users a more convenient, safe and comfortable driving experience.
3. Leading technology of autonomous driving
Autonomous driving technology is one of the important trends in the development of future vehicles. In this field, the technology of domestic mainstream car companies has reached a level comparable to or even surpassed by fuel vehicle brands. Whether it's perception or control,Domestic carsThe technology of autonomous driving is mature enough to be able to do soTransportationHighly automated driving in the environment. Therefore,Domestic carsThe breakthrough in the field of autonomous driving provides a good reason for its price increase.
1. High configuration is a reasonable choice
InNew energycar field,Domestic carsThe configuration is quite high, equipped with a variety of high-tech. Compared with luxury brands of traditional fuel vehicles,Domestic carsIt stands out with high cost performance and leading technology advantages. Domestic carsIt is no longer only dependent on the brand to pull up**, but to meet the needs of consumers through the improvement of technical strength and configuration. Therefore, the ** bit becameDomestic carsThe rational choice is also related toDomestic carsThe market competitiveness and consumers' pursuit of high quality and high performance are closely related.
2. The level of gross profit margin matches the market demand
To measure whether a product's ** is reasonable,Gross marginIt is an important reference indicator. Domestic carsofGross marginThe level is relatively high, which is not cutting leeks, but a reward for high configuration, high quality and advanced technology. Precisely becauseDomestic carsWith a leading position in the three core components, intelligent and autonomous driving technology, it is able to create even higher added value. At the same time, market demand has also been supported to a certain extentDomestic carsAfter all, consumers are willing to pay for high-performance and high-quality products.
Although domesticNew energyCars are **universal**, but cheaper options are still there. Instead of focusing too much on the expensive side, consumers need to understand the market more holistically. domesticNew energyIn the car market, there are many relatively low models to choose from, whether it is economy or luxury, they all have different models and performance. Therefore, if consumers want to buy domestic products that meet their economic capabilitiesNew energyThe car only needs to work harder and earn more wealth, and you can easily realize the dream of buying a car, there is no need to be rightDomestic carsThere are general complaints about price increases.
In summary,Domestic carsThe actual situation can be analyzed and explained from different angles. New energyThe development of the car will be three core components from the engine of the fuel vehicle eraGearboxand chassis transformation into a three-electric system, intelligent cockpit and autonomous driving technology. In these areas,Domestic carsIt has reached the global leading level, so it is able to sell at a higher level. At the same time,Domestic carsThe high configuration and high technical level have also won the recognition and praise of the majority of consumers. However, we also have to see the diversification of the market and the choice space of consumers, cheap domestic productionNew energyThe model still exists, and it only needs the efforts and choices of the consumers themselves. Therefore, we should not always pay attention to the core competitiveness of domestic cars and the huge potential of market development. Domestic carsTo win the favor of the market, not only because of the best, but also because of its excellent quality and advanced technology, which is also what we are proud of.