On January 9, an important strategic cooperation signing ceremony was held in Beijing, with the protagonists of Berndorf Biotechnology and CCTV Media Group. The conference marks the in-depth cooperation between the two parties and their joint commitment to promoting the innovation and development of brand communication, marketing and related fields.
The strategic cooperation between Berndorf Biotechnology and CCTV Media Group is a joint action that deeply integrates brand concepts, media resources and marketing strategies. Adhering to the corporate ideal of "cheering for human health and seeking a world free of suffering", Berndorf Biotechnology hopes to popularize high-end nutritious food to ordinary consumer families through cooperation with CCTV Media and its strong national first-class platform advantages, effectively enhancing brand awareness and product sales.
In today's era when the concept of healthy living is becoming more and more popular, Berndorf, as a leader in the industry, has won the trust and support of consumers with its excellent product quality and unique brand value.
Since its establishment in 2014, Berndorf Biotechnology has always adhered to the core of the corporate culture of "integrity, gratitude, responsibility and excellence", embraced the grand vision and firm belief of "cheering for human health, only seeking the world free of suffering", and unswervingly pioneered and innovated in the field of health industry. On the road of pursuing excellent product quality, it shows the unique "craftsman spirit", using natural wild sea cucumber as raw material, and refining sea cucumber short peptide with an average molecular weight of only 400 daltons through nearly 100 rigorous processes, ensuring that its original ecological nature, biological activity and nutritional value are retained to the greatest extent, so that nutrients can be directly and efficiently absorbed and utilized by the human body.
After years of scientific research, the company has successfully won a number of national invention patents, and has in-depth cooperation with the State Key Laboratory of Food Nutrition and Safety, School of Food Engineering, Tianjin University of Science and Technology, to carry out a series of studies on the functional impact of sea cucumber peptides, and constantly enrich and strengthen the scientific and technological attributes of the brand. At the same time, Berndorf also continues to explore and make breakthroughs in the research and development, production and technical services of animal and plant extracts, health foods, and pharmaceutical raw materials, and the small molecule peptide products produced by about 400da are widely used in many fields such as nutritional food, health care, beauty and skin care, etc., to meet the diversified health needs of consumers with the power of scientific and technological innovation.
With excellent product quality and cutting-edge innovation capabilities, Berndorf has won the trust and support of consumers and gradually built a brand image that is deeply rooted in the hearts of the people.
Through this strategic cooperation, Berndorf Biotechnology will leverage the strong resources and influence of CCTV Media to broaden its market coverage and enhance its brand awareness and market share in peptide series products, health food and pharmaceutical raw materials. At the same time, combined with the professional services of Golden Wind Sail Communication Group, the three parties will carry out synergistic cooperation in resource integration, strategic innovation and market promotion, etc., to jointly promote the brand upgrade and market expansion of Berndorf Biotechnology.
CCTV Media will continue to promote its core strategic policy of transformation, integration and breakthrough, and actively support domestic brands, including Berndorf Biotech, to keep pace with the times and adapt to the changing market demand in the new era. At the same time, Berndorf Biotechnology has always adhered to its original intention, adhered to the concept of science and technology to drive a healthy life, unswervingly invested in the research and development of high-quality products, and was committed to providing more abundant and diverse high-quality health products for the majority of Chinese people, and using the power of scientific and technological innovation to continue to empower the people to live a healthy life and achieve a better future.