Not to mention the fierce competition in consumer electronics, especially in China, there will be a press conference on February 2, Dreame Technology held a new product launch conference in Suzhou, and these new activities have been rectified in smart cleaning products.
The first is the convention of the press conference (blowing on stage).
Guo Renjie, President of Dreame Technology China, said: From 2019 to 2023, Dreame Technology will grow at a compound annual growth rate of more than 100% in five years, leading the smart cleaning industry in terms of growth rate.
The whole process of the online first press conference, how to say, that is, the president is very excited, the whole process is like playing chicken blood, many times talked about Dreame is very attentive to making products, pay attention to many details that friends do not pay attention to, this point, Dreame consumers can leave a message to say.
At the same time, at the press conference, it is natural to release new products, and a number of flagship new products were released at the conference, such as the world's first integrated machine with bionic "dual" robotic arm tip sweeping and mopping X40 series, S30 series sweeping robot, H30 Ultra, and Dreame Pocket high-speed folding hair dryer.
In particular, Dreame X40 series sweeping robots,It was highlighted at the press conference,For example, it is the first authorized bionic "dual" robotic arm sweeping robot,The official said that it is the "optimal solution" for cleaning the corners of the house so far。
Dreame said that after a large number of data tests, the X40 series can achieve nearly 100% coverage of the inner right angle and the straight edge of the suspended cabinet in household cleaning, and the low gaps that are difficult to clean in daily life, and the X40 series expands the cleaning area by expanding the outside of the side brush, which is 71% higher than the previous generation.
Bionic robotic arm technology 30 cleaning ability, can achieve <1mm wall edge cleaning of the dead corner, for the bottom of all kinds of furniture and electrical appliances with a gap height greater than 1cm, the bionic robotic arm can reach into 4cm for cleaning.
In addition, the world's first mop + roller brush + side brush "triple lifting system" realizes "dry sweeping without water, wet mopping without mud".
The president of Dreame said that the X40 series sweeping robot has an industry-leading suction power of 12000Pa and the industry's first active base station self-cleaning 20. Innovative technologies and functions such as active cutting and anti-winding roller brushes, obstacle recognition, and various innovative breakthroughs, Dreame will once again lead the sweeping robot industry.
The tone is very big, and it can be seen that it is very confident, but it definitely needs to be tested by the consumer's market.
The president of Dreame said that before making a product, we must fully research, fully understand consumers, gain in-depth insight into the pain points of consumer needs, and then launch innovative products around the pain points.
Taking the Chinese market as an example, Dreame believes that there are three major pain points of household cleaning in China: difficulty in cleaning corners, difficulty in maintaining after use, and lack of intelligence.
Based on this, Dreame has launched the world's first bionic robotic arm technology, active base station self-cleaning, path planning based on intelligent algorithms, and industry-leading obstacle recognition capabilities in sweeping robot products.
This time, the Dreame X40 series sweeping robot is not only equipped with the world's first bionic "dual" robotic arm. It is also the first to create a liftable side brush to expand, so that the Dreame X40 series realizes the linkage of side brushes and rags for the first time, and achieves a larger area coverage in the cleaning of corners and gaps of the house.
Of course, in addition to the X40 series, Dreame Technology's products also have other new products, such as the all-round H30 Ultra floor scrubber, the whole house cleaning master H30 MIX floor scrubber, and the new Dreame Pocket high-speed folding hair dryer.
Dreame H30 Ultra supports 180° perpetual water-air separation and lying down, which solves the problem that the previous floor scrubber could not clean the dead corners and gaps at the bottom of sofas, beds, tables and cabinets. And realize the multi-functional integration of floor scrubber, vacuum cleaner, mite remover, dust removal, etc., and one can do the cleaning work.
The Dreame Pocket high-speed folding hair dryer at the launch event is also very interesting. It can be fully folded from 0° to 180°.
When fully folded at 0°, the whole machine is only the size of a mobile phone, and the body weight is 300 grams, making it easy to carry by hand.
*In terms of aspects, the price of Dreame X40 series starts at 5699 yuan, the price of Dreame S30 Pro Ultra starts at 4299 yuan, and the price of Dreame S30 Pro starts at 3999 yuan. Reservations are now open.
After years of development, Dreame technology products have been sold well in more than 120 countries and regions around the world, and in 2023, the business growth rate of Dreame Technology International Zone will reach 120%, realizing the "impossible triangle" of the industry of efficiency improvement, high-end and market share, and the business growth rate is like a bamboo.
According to GFK data, in October 2023, Dreame Technology became the No. 1 brand in the retail share of the large cleaning category in the Chinese market. In the category of sweeping robots and floor scrubbers, Dreame Technology also has a market share of more than 20%.
From October to December 2023, the market share of Dreame sweeping robots in the German market will increase. 8% to 375%, ranking first in the industry; In the Italian market, Dreame sweeping robots ranked first in the industry market share in November 2023.
Dreame has done a good job of globalization, and its own Chinese products and Chinese intelligence are not bad, and it is time to give global consumers a little bit of shock to Chinese products.
February**Dynamic Incentive Program Are you a user of Dreame? How do you feel about this new product?