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China Theme Park Focus Area Demand and Competitive Strategy Analysis Report 2024 2030
Chapter 1: Theme Park Industry Overview and Data Description**.
1.1 Theme Park Definition.
1.1.1 Definition of a theme park.
1.1.2 Characteristics of theme parks.
1.1.3 Stages of development of theme parks.
1.1.4 The theme park industry in the "National Economic Industry Classification and **".
1.2 Theme Park Industry Classification.
1.3 Explanation of theme park terminology.
1.4 Scoping note for this report.
1.5 Description of data** and statistical standards in this report.
1.5.1 Authoritative data from this report**.
1.5.2 Methodology and statistical standards for this report.
Chapter 2: Analysis of the development environment of China's theme park industry.
2.1 Analysis of the policy environment of the theme park industry.
2.1.1 Introduction to the regulatory system and institutions of China's theme park industry.
1) China's theme park authorities.
2) Self-regulatory organizations in China's theme park industry.
2.1.2 Summary of laws and administrative regulations of China's theme park industry.
2.1.3 Analysis of the impact of the policy environment of China's theme park industry on the development of the industry.
2.2 Analysis of the economic environment of the theme park industry.
2.2.1 Analysis of domestic macroeconomic development.
1）gdp2）cpi
3) Investment in fixed assets.
2.2.2 Domestic macroeconomic development trends.
1) China's GDP growth rate by international institutions**.
2) The growth rate of domestic institutions on China's macroeconomic indicators**.
2.2.3 Relevance of the economic environment to the industry.
2.3 Analysis of the social environment of the theme park industry.
2.3.1 Analysis of China's urbanization development process.
2.3.2 Summary of China's urbanization promotion policies.
2.3.3 The impact of urbanization on theme parks.
2.4 Analysis of the industrial environment of the theme park industry.
2.4.1 Analysis of residents' income level.
2.4.2 Consumption expenditure of urban and rural residents.
1) Consumption expenditure of urban and rural residents.
2) Analysis of consumer confidence.
2.4.3 Analysis of residents' tourism consumption.
1) Changes in the travel rate of residents.
2) Analysis of residents' travel purposes.
3 Analysis of residents' tourism consumption.
4) Analysis of the number of domestic tourists.
5) Analysis of domestic tourism revenue.
2.4.4 The impact of the industrial environment on theme parks.
2.5 Opportunities and challenges for the development of China's theme park industry.
2.5.1 Opportunities for the development of China's theme park industry.
2.5.2 Challenges in the development of China's theme park industry.
Chapter 3: Development Status and Trends of China's Theme Park Industry.
3.1. Analysis of the development status of the theme park industry.
3.1.1 Analysis of the number of theme parks in China.
3.1.2 Regional distribution of the number of theme parks in China.
3.1.3 Regional construction and distribution of theme parks in China.
3.1.4 Distribution of investment in theme parks in China.
3.1.5 Analysis of the area occupied by theme parks in China.
1) Zoo theme park units occupy the largest area.
2) Popular science education theme parks occupy the smallest area.
3.1.6 Analysis of the repetition rate of the theme park industry.
1) Survey and analysis of theme park revisit.
2) Analysis of the revisit rate of theme parks.
3) The reason for the low rate of theme park revisits.
4) Suggestions for improving the revisit rate of theme parks.
3.2 Analysis of the development and trend of VR scenarios in theme parks.
3.2.1 VR development.
1) Overview of the development of the VR industry.
2) The development of VR equipment.
3) VR software development.
4) The development of VR technology.
5) Policy development of the VR industry.
3.2.2 Development of VR scenarios in theme parks.
1) Introduction to VR scenarios for theme park applications.
2) The construction of VR scenes in theme parks.
3) VR project stage of domestic theme parks.
4) Theme park VR technology market share.
3.2.3 Advantages and disadvantages of using VR in theme parks.
3.2.4 Commercialization analysis of VR applications in theme parks.
3.2.5 The development prospect of VR scene application in theme parks.
3.3 Operational analysis of the asset-light model of theme parks.
3.3.1 Definition of the asset-light model of the theme park.
3.3.2 Analysis of the current situation of the asset-light model of theme parks.
3.3.3 Analysis of Huaqiang Fantawild authorized investment expansion model.
1) Asset-light expansion of the joint venture model.
2) "Bombing" marketing to promote the brand.
3) Behind the speed, you need to do your homework.
3.3.4 Analysis of the current situation of Haichang Holdings' asset-light attempt.
1) Manage the output business.
2) Interactive technology children's entertainment program.
3) Cultural IP business.
3.3.5 Analysis of the current situation of asset-light expansion of Changzhou Dinosaur Park.
1) Asset-light expansion starts.
2) The business model is single, and the road to asset-light expansion is long.
3.3.6 Development prospects of the asset-light model of theme parks.
3.4 Analysis of the operation of the theme park industry.
3.4.1 Analysis of the operating benefits of China's theme park industry.
3.4.2 Analysis of the profit model of China's theme park industry.
1) Analysis of key earnings**.
2) Profit model for business growth.
3) Property value-added profit model.
4) Brand extension profit model.
5) Profit sharing model of customer sources.
6) "Theme Park Industrialization Development" profit model.
3.4.3 Distribution of profitability of typical theme parks abroad**.
1) Typical theme park profit structure.
2) Disneyland's profit model.
3.5 Analysis of investment hotspots in the theme park industry.
3.5.1 Analysis of mainstream investment models for theme parks.
1) "Park + Real Estate" investment model.
2) "Park + Performing Arts" investment model.
3) "Park + Technology" investment model.
3.5.2 Analysis of the deep reasons for the theme park investment boom.
1) Rapid development of tourism.
2) Theme park expectations are too high, and the approval is not strict.
3) The "multi-role" trait of theme parks.
4) Misunderstandings in theme parks.
3.6 Analysis of the development prospects and trends of the theme park industry.
3.6.1 Analysis of the development trend of the theme park industry.
3.6.2 Analysis of the development prospects of the theme park industry.
1) The outlook for consumer demand in the theme park industry.
2 Analysis of the development prospects of the theme park industry.
Chapter 4: Operation and Case Studies of Chinese Cultural Theme Parks.
4.1 Analysis of the development of cultural theme parks.
4.1.1. Development status of cultural theme parks.
4.1.2 Distribution of cultural theme parks.
4.1.3 Development prospects of cultural theme parks.
4.2 Analysis of the characteristics of cultural theme parks.
4.2.1. Design elements of cultural theme parks.
4.2.2. The development form of cultural theme parks.
4.2.3 Analysis of the characteristics of cultural theme parks.
4.2.4 Cultural theme park consumer groups.
4.3 Analysis of the operation of cultural theme parks.
4.3.1. The operation of cultural theme parks.
1) Hangzhou Songcheng.
2) Qingming Shanghe Park.
4.3.2 Comparison of fees for cultural theme parks.
4.4 Analysis of typical cultural theme parks.
4.4.1 Analysis of Chinese Folk Culture Village.
1) A brief introduction to the park.
2) Theme features of the park.
3) The scale of investment in the park.
4) The size of the park.
5) The size of park visitors.
6) Park fees.
7) Traffic conditions in the park.
8) Park success factors.
4.4.2 Hangzhou Songcheng analysis.
1) A brief introduction to the park.
2) Theme features of the park.
3) The scale of investment in the park.
4) The size of the park.
5) The size of park visitors.
6) Park fees.
7) Traffic conditions in the park.
8) Park success factors.
Chapter 5: Operation and Case Study of Amusement Theme Parks in China.
5.1 Analysis of the development of amusement theme parks.
5.1.1 Development status of amusement theme parks.
1) Overview of the development of amusement theme parks in China.
2) The scale of amusement theme parks in China.
5.1.2 Distribution of amusement theme parks.
5.1.3 Development prospects of amusement theme parks.
5.2 Analysis of the characteristics of amusement theme parks.
5.2.1 Amusement theme park design elements.
5.2.2 Analysis of the characteristics of amusement theme parks.
5.2.3 Amusement theme park consumer groups.
5.2.4 Amusement theme park revisit analysis.
5.3 Analysis of amusement theme park operation.
5.3.1. The operation of amusement theme parks.
1) Happy Valley.
2) Hangzhou Amusement Park.
3) Beijing Shijingshan Amusement Park.
5.3.2 Comparison of amusement theme park fees.
5.4 Analysis of typical amusement theme parks.
5.4.1 Happy Valley Analysis.
1) A brief introduction to the park.
2) Theme features of the park.
3) The scale of investment in the park.
4) The size of the park.
5) The size of park visitors.
6) Park fees.
7) Park success factors.
5.4.2 Analysis of Wuhu Fangte Happy World.
1) A brief introduction to the park.
2) Theme features of the park.
3) The scale of investment in the park.
4) The size of the park.
5) The size of park visitors.
6) Park fees.
7) Park success factors.
Chapter 6: Operation and Case Studies of Sightseeing Theme Parks in China.
6.1 Analysis of the development of sightseeing theme parks.
6.1.1 Development status of sightseeing theme parks.
6.1.2 Distribution of sightseeing theme parks.
6.1.3 Development prospects of sightseeing theme parks.
6.2 Analysis of the characteristics of sightseeing theme parks.
6.2.1 Design elements of a sightseeing theme park.
6.2.2 Analysis of the characteristics of sightseeing theme parks.
6.2.3 Sightseeing theme park consumer groups.
6.3 Analysis of the operation of sightseeing theme parks.
6.3.1 Operation of sightseeing theme parks.
1) OCT East.
2) Dalian Shengya Ocean World.
6.3.2 Comparison of fees for sightseeing theme parks.
6.4 Analysis of typical sightseeing theme parks.
6.4.1 OCT East analysis.
1) A brief introduction to the park.
2) Theme features of the park.
3) The scale of investment in the park.
4) The size of the park.
5) The size of park visitors.
6) Park fees.
7) Traffic conditions in the park.
8) Park success factors.
6.4.2 Window of the World Analysis.
1) A brief introduction to the park.
2) Theme features of the park.
3) The scale of investment in the park.
4) The size of the park.
5) The size of park visitors.
6) Park fees.
7) Park success factors.
Chapter 7: Scenario Simulation Theme Park Operations and Case Studies in China.
7.1 Analysis of the development of scenario simulation theme parks.
7.1.1 The development status of scenario simulation theme parks.
1) Overview of the development of scenario simulation theme parks.
2) Film and television theme parks.
3) The scale of the simulation theme park.
7.1.2 Distribution of scenario simulation theme parks.
7.1.3 There are problems with scenario simulation theme parks.
7.1.4 Development prospects of scenario simulation theme parks.
7.2 Analysis of the characteristics of scenario simulation theme parks.
7.2.1 Scenario simulation theme park design elements.
7.2.2 Analysis of the characteristics of scenario simulation theme parks.
7.2.3 Scenario simulation theme park consumer groups.
7.3 Scenario simulation theme park operation analysis.
7.3.1. The operation of scenario simulation theme parks.
1) Income**.
2) Profit and loss.
3) Specific cases.
7.3.2 Comparison of fees for simulation theme parks.
7.4 Analysis of typical scenario simulation theme parks.
7.4.1 Analysis of Hengdian Film and Television City.
1) A brief introduction to the park.
2) Theme features of the park.
3) The scale of investment in the park.
4) The size of the park.
5) The size of park visitors.
6) Park fees.
7) Traffic conditions in the park.
8) Park success factors.
7.4.2 Analysis of Wuxi Film and Television Base of China Television Media.
1) A brief introduction to the park.
2) Theme features of the park.
3) The size of the park.
4) The size of the park's visitors.
5) Park fees.
6) Traffic conditions in the park.
7) Park success factors.
Chapter 8: Analysis of Business Strategies and Marketing Models of China's Theme Park Industry.
8.1 Comparative analysis of the business strategy of theme parks at home and abroad.
8.1.1 Comparison of theme park group business strategies.
8.1.2 Comparison of international business strategies of theme parks.
8.1.3 Comparison of theme park branding business strategies.
8.1.4 Comparison of theme park chain management strategies.
8.1.5 Comparison of theme park clustering business strategies.
8.1.6 Comparison of theme park diversification strategies.
8.1.7 Comparison of differentiated business strategies of theme parks.
8.2 Analysis of chain expansion strategy of theme park industry.
8.2.1. Chain expansion and M&A model in the theme park industry.
8.2.2 Chain expansion content is king.
8.2.3. Chain expansion industrial chain model of theme park industry.
8.2.4. The cross-border model of chain expansion in the theme park industry.
8.2.5. Theme park industry chain expansion brand model.
8.2.6 Enlightenment of the expansion of Huaqiang Group's Fangte Theme Park.
8.3 Analysis of the main development models of the theme park industry.
8.3.1. The development model of complex areas of large group companies.
8.3.2. Local ** and tourism enterprises lead the development model.
8.3.3. Brand chain expansion model.
8.3.4 Theme Park Development Strategy.
1) Market-oriented strategy.
2) Culture-led strategy.
3) Local characteristic strategy.
4) Systems economic strategy.
5) Resource integration strategy.
8.4 Analysis of the marketing model of the theme park industry.
8.4.1 Key success factors for theme park marketing.
1) Effective topic positioning.
2) Activate the product strategy of the market.
3) Flexible and changeable strategy.
4) The best strategy of pushing and pulling.
5) A two-pronged channel strategy.
8.4.2 Major marketing strategies in the theme park industry.
1) Theme park direct marketing strategy.
2) Theme park internal marketing strategy.
3) Theme park brand marketing strategy.
4) Theme park co-marketing strategy.
5) Theme park network marketing strategy.
6) Theme park experiential marketing strategies.
7) Theme Park Event Marketing Strategy.
8) Integrated marketing strategy for theme parks.
8.5 The operation mode of theme parks in China**.
8.5.1 Revelations of Disneyland's mode of operation.
1) Scarcity development.
2) Complex industries.
3) Branded marketing.
8.5.2 Analysis of the operation mode of theme parks in China.
1) How theme parks are positioned.
2) How to innovate and support theme parks.
3) How to develop theme parks in a complex format.
4) How theme parks are branded.
Chapter 9: Analysis of Leading Case Studies in China's Theme Park Industry.
9.1 The overall development status of enterprises in China's theme park industry.
9.1.1 Geographical distribution of enterprises in China's theme park industry.
9.1.2 Competitive advantages of foreign theme park enterprises.
9.1.3 Competitive advantages of domestic theme park enterprises.
9.2 Business analysis of leading companies in China's theme park industry.
9.2.1 Analysis of the operation of Shanghai Disneyland.
1) A brief analysis of the development of the park.
2) Analysis of the theme characteristics of the park.
3) Analysis of the scale of park development.
4) Analysis of park charges.
5) Analysis of park management.
6) Analysis of traffic conditions in the park.
7) Analysis of the advantages and disadvantages of park management.
8) Analysis of the latest development trends of the park.
9.2.2 Analysis of the operation of Universal Studios Beijing.
1) A brief analysis of the development of the park.
2) Analysis of the theme characteristics of the park.
3) Analysis of park fees.
4) Analysis of the advantages and disadvantages of park management.
5) The driving effect of park development.
9.2.3 Analysis of the operation of Guangzhou Chimelong Group.
1) Brief analysis of the company's development.
2) Analysis of the company's subordinate parks.
3) Analysis of the operation of the park.
4) Analysis of the company's operating advantages and disadvantages.
5) Analysis of the company's latest development trends.
9.2.4 Analysis of the operation of Shanghai Haichang Ocean Park.
1) A brief analysis of the development of the park.
2) Analysis of the company's main business.
3) A brief analysis of the development of the park.
4) Analysis of the company's operating conditions.
5) Analysis of the company's operating advantages and disadvantages.
9.2.5 Analysis of the operation of Songcheng Performing Arts Development Co., Ltd.
1) Brief analysis of the company's development.
2) Analysis of the company's main business.
3) Analysis of the company's subordinate parks.
4) Analysis of the company's operating conditions.
5) Analysis of the company's operating advantages and disadvantages.
6) The company's development strategic planning.
9.2.6 Analysis of the operation of Dalian Shengya Tourism Holding Co., Ltd.
1) Brief analysis of the company's development.
2) Analysis of the company's main business.
3) Analysis of the company's subordinate parks.
4) Analysis of the company's operating conditions.
5) Analysis of the company's operating advantages and disadvantages.
9.2.7 Analysis of the operation of LEGOLAND Discovery Center Shanghai.
1) Brief analysis of the development of amusement parks.
2) Analysis of the theme characteristics of amusement parks.
3) Analysis of the scale of amusement park development.
4) Analysis of amusement park charges.
5) Analysis of the advantages and disadvantages of amusement park operation.
9.2.8 Analysis of the operation of Universal Animation Fun Valley.
1) A brief analysis of the development of the park.
2) Analysis of the theme characteristics of the park.
3) Analysis of the scale of park development.
4) Analysis of park charges.
5) Analysis of traffic conditions in the park.
6) Analysis of the advantages and disadvantages of park management.
9.2.9 Analysis of the operation of Yunnan Ethnic Villages.
1) A brief analysis of the development of the park.
2) Analysis of the theme characteristics of the park.
3) Analysis of the scale of park development.
4) Analysis of park charges.
5) Analysis of the advantages and disadvantages of park management.
9.2.10 Analysis of the operation of Guilin Lemandi Resort World.
1) A brief analysis of the development of the park.
2) Analysis of the theme characteristics of the park.
3) Analysis of the scale of park development.
4) Analysis of park charges.
5) Analysis of traffic conditions in the park.
6) Analysis of the advantages and disadvantages of park management.
Table of Contents of Charts. Figure 1: National investment and area requirements for different levels of theme parks (unit: 100 million yuan, mu).
Figure 2: Characteristics and differentiation of theme parks from other forms of venues.
Figure 3: Development stage of theme parks in China.
Figure 4: Classification of the National Economic Industry and the Classification of the Theme Park Industry.
Exhibit 5: Theme Park Industry Segment.
Exhibit 6: Explanation of theme park industry terminology.
Exhibit 7: Scoping of theme park studies in this report.
Exhibit 8: Summary of authoritative data from this report**.
Figure 9: Explanation of the main research methods and statistical criteria in this report.
Figure 10: Composition of China's theme park industry regulatory system.
Figure 11: China's theme park industry authorities.
Exhibit 12: Self-Regulatory Organizations in China's Theme Park Industry.
Exhibit 13: Summary of guidance and notification requirements for the theme park industry as of 2023.
Exhibit 14: Policy analysis of theme parks, 2018-2023.
Exhibit 15: Summary of the impact of the policy environment on the development of China's theme park industry.
Exhibit 16: China's GDP and growth rate from 2019 to 2023 (in trillion yuan, %)
Figure 17: China's GDP growth rate and household consumption** index trend from 2019 to 2023 (unit: %)
Figure 18: Changes in national fixed asset investment (excluding rural households) from 2019 to 2023 (unit: trillion yuan, %)
Figure 19: Proportion of investment in three types of industries in the added value of investment in fixed assets (excluding rural households) from 2019 to 2023 (unit: %)
Chart 20: China's GDP growth rate in 2023 by some international institutions (in %)
Chart 21: China's core macroeconomic indicators** in 2023 (unit: %)
Figure 22: China's urban population size and urbanization rate from 2019 to 2023 (unit: 10,000 people, %)
Figure 23: Stages of China's urbanization process.
Figure 24: Policies and important events to promote urbanization from 2019 to December 2023.
Figure 25: Disposable income of Chinese residents from 2019 to 2023 (unit: yuan).
Figure 26: Per capita consumption expenditure of urban and rural residents in China, 2019-2023 (unit: yuan).
Exhibit 27: Trends in Consumer Expectations, Satisfaction and Confidence Index, December 2019-2023 (in %)
Figure 28: Changes in the travel rate of Chinese residents from 2019 to 2023 (unit: next year).
Figure 29: Changes in the travel rate of urban and rural residents in China, 2019-2023 (unit: next year).
Chart 30: Purpose of Residents' Travel (Unit: %)
Figure 31: Purpose of Rural Residents' Travel (Unit: %)
Figure 32: Per capita tourism consumption of urban and rural residents in China, 2019-2023 (unit: yuan).
Figure 33: China's domestic tourists, 2019-2023 (unit: 100 million people).
Figure 34: China's inbound and outbound tourism from 2019 to 2023 (unit: 10,000 person-times).
Figure 35: China's domestic tourism revenue and growth rate from 2019 to 2023 (unit: trillion yuan, %)
Figure 36: China's international tourism revenue and growth rate from 2019 to 2023 (unit: US$100 million, %)
Figure 37: GDP per capita as a relationship to tourism demand, travel patterns and travel modes (in USD).
Exhibit 38: Opportunities for China's theme park industry.
Exhibit 39: Challenges in the development of China's theme park industry.
Figure 40: Regional distribution of the number of 1,208 theme parks in China covered in this report (unit: home).
Figure 41: The proportion of 1,208 theme parks in China in each province and city covered in this report (unit: %)
Figure 42: Regional distribution of existing and proposed theme park projects in China as of 2023 (unit: units).
Figure 43: Regional distribution pattern of existing theme parks in China (unit: %)
Figure 44: The investment amount of 1,208 different types of theme parks in China involved in this report (unit: 100 million yuan).
Figure 45: Proportion of investment in 1,208 different types of theme parks in China covered in this report (unit: %)
Figure 46: The average investment amount of 1,208 different types of theme parks in China covered in this report (unit: 100 million yuan).
Figure 47: The total area of 1,208 different types of theme parks in China covered in this report (unit: 10,000 mu).
Figure 48: The average area of 1,208 different types of theme parks in China covered in this report (unit: mu).
Figure 49: Theme park repeat rate (in %)
Figure 50: Gender composition of repeat theme park visitors (in %)
Figure 51: Age composition of repeat theme park visitors (in %)
Exhibit 52: Composition of monthly revenue of repeat visitors in theme park surveys (unit: %)
Exhibit 53: Occupational composition of repeat theme park visitors (in %)
Exhibit 54: Analysis of theme park repeat visits.
Figure 55: Analysis of the reasons for the low rate of theme park revisits.
Exhibit 56: Recommendations for increasing theme park repeat visits.
Exhibit 57: Number of new VR games released worldwide on the Steam platform from 2019 to 2023 (unit: units).
Figure 58: Major VR equipment composition.
Exhibit 59: Global VR headset shipments from 2019 to 2023 (unit: 10,000 units).
Exhibit 60: Global AR VR headset shipments** (unit: 10,000 units) 2023-2028
Exhibit 61: VR Headset Type.
Exhibit 62: The current state of the VR software market.
Figure 63: The development path of hardware technology in China's VR industry.
Figure 64: The development path of software technology in China's VR industry.
Exhibit 65: Brief introduction of VR technology research institutions.
Exhibit 66: Summary and interpretation of VR industry policies as of 2023.
Exhibit 67: Theme Park VR Technology Industry Chain and Business Model Chart.
Exhibit 68: VR scene construction in theme parks, 2019-2023.
Exhibit 69: Percentage of VR technology used in theme parks in 2023 (unit: %)
Exhibit 70: Strengths and weaknesses of VR technology in theme parks.
Exhibit 71: Commercialization of VR technology in theme parks.
Exhibit 72: Prospects for the use of VR scenarios in theme parks.
Exhibit 73: Examples of asset-light elements and their input-output ratios for theme parks.
Figure 74: Distribution map of Fantawild Theme Park series in 2023.
Exhibit 75: Introduction of Haichang Ocean Park Holdings***.
Exhibit 76: Introduction to the asset-light model cooperation model of Haichang Ocean Park.
Exhibit 77: Basic introduction of Dinosaur Park Cultural Tourism Group shares***.
Figure 78: Structure of China's Theme Park Operating Efficiency (Unit: %)
Exhibit 79: The main reasons for the poor performance of theme parks in China.
Exhibit 80: Analysis of how theme parks are profitable.
Exhibit 81: Analysis of the profitability model of theme park business growth.
Exhibit 82: Three-stage analysis of theme park brand extension revenue model.
Exhibit 83: Analysis of theme park revenue sharing models.
Exhibit 84: Distribution of Typical Theme Parks' Earnings Structure (in %)
Exhibit 85: 2023 Shanghai Disney traffic IP Lingna Bell social ** data.
Exhibit 86: Theme park IP operation industry chain.
Exhibit 87: Analysis of the underlying reasons for the theme park investment boom.
Exhibit 88: Analysis of the underlying reasons for the theme park investment boom (lax approvals).
Exhibit 89: Analysis of the underlying reasons for the theme park investment boom ("multiple roles" trait).
Exhibit 90: Analysis of the Underlying Causes of Theme Park Investment Boom (Misunderstandings).
Exhibit 91: Theme Park Industry Trend Analysis.
Exhibit 92: Top 12 theme parks in Asia-Pacific in terms of visitor volume (unit: 10,000 people).
Exhibit 93: Analysis of the development prospects of theme parks during the 14th Five-Year Plan.
Figure 94: Investment and construction of cultural theme parks in China (unit: 100 million yuan, %, 100 million yuan, mu, mu).
Figure 95: Regional distribution of cultural theme parks in China (unit: units).
Exhibit 96: Analysis of design elements of cultural theme parks.
Exhibit 97: Analysis of the development form of cultural theme parks.
Exhibit 98: Dual Attribute Analysis of Cultural Theme Parks.
Exhibit 99: Analysis of consumer group characteristics of cultural theme parks.
Figure 100: Changes in the main business income of Hangzhou Songcheng Tourism Area from 2019 to 2023 (unit: 10,000 yuan, %)
Figure 101: Changes in the number of tourists received by Kaifeng Qingming Shanghe Park from 2019 to 2023 (unit: 10,000 person-times).
Exhibit 102: Comparison of fees charged by cultural theme parks before and after the pandemic (unit: per person).
Exhibit 103: Official website of China Folk Culture Village.
Exhibit 104: Statistical table of admission fees to China Folk Culture Village (unit: yuan, yuan).
Figure 105: Statistical table of performance fees in China Folk Culture Village (unit: yuan).
Figure 106: Analysis of the advantages of Songcheng Scenic Area in Hangzhou.
Figure 107: Investment and construction of amusement theme parks in China (unit: 100 million yuan, %, 100 million yuan, mu, mu).
Figure 108: Regional distribution of amusement theme parks in China covered in this report (unit: units).
Figure 109: Analysis of the characteristics of amusement theme park consumer groups.
Figure 110: Overall situation of Happy Valley theme parks operated by OCT Co., Ltd. (unit: mu, 100 million yuan, yuan).
Exhibit 111: Statistical comparative analysis of admission fees to major amusement theme parks in China (unit: yuan).
Exhibit 112: Basic introduction of the nine Happy Valleys.
Exhibit 113: Introduction to the Eight Happy Valley themes.
Chart 114: Introduction to the investment scale of the nine Happy Valleys (unit: 100 million yuan).
Exhibit 115: Introduction to the area and scale of the nine Happy Valleys.
Exhibit 116: Introduction to the number of tourists in the nine Happy Valleys.
Exhibit 117: List of tickets to Happy Valley in Shenzhen** (unit: RMB).
Exhibit 118: List of tickets to Happy Valley in Beijing** (unit: RMB).
Exhibit 119: List of Beijing Happy Valley Annual Cards** (unit: RMB).
Exhibit 120: List of Chengdu Happy Valley tickets** (unit: RMB).
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