Data show that last year, the sales of electric vehicles in the United States exceeded 1 million, reaching 1.2 million, a year-on-year increase of 46%, but even if the increase is obvious, but in terms of volume, the size of the American electric vehicle market is still much smaller than that of ChinaNot only did sales increase by 65% year-on-year, but also the number of sales of 1.2 million unitsIt has also reached a scale comparable to that of pure electric products, and its market share is rare from 55% to 8%.
For the "return to the light" of hybrid products, many analysts pointed out that this may be related to the poor experience of pure electric products caused by the imperfect current charging facilitiesFrom the perspective of use alone, it is indeed more comfortable than pure electric and fuel, and in addition, the hybrid model also has certain advantages in terms of price and later maintenance costs
Of course, the opinion on the product is a matter of opinion, but in any case, such a situation is obviously the trend that Toyota, which is dominated by "hybrid" models, wants to see, and with this momentum, they plan to make a big move in the middle of this year to seize the initiative in the North American market.
As we all knowToyota Camry is a very important product of Toyota, and it is currently available in two versions: gasoline version and hybrid version, but judging from the sales of 290,000 units last year, it was only about 350,000 units is a hybrid version, it can be seen that the proportion is not very large, Toyota originally planned to launch a pure electric version of the replacement as soon as possible, but between the current situation of hybrid products in North America, they intend to directly after 2025, only provide a hybrid version of the Camry model, as for the fuel version and pure electric replacement models, will be excluded from the plan, this approach in the eyes of many people, is undoubtedly a big gamble.
Of course, this news is not official information at present, but there is such a possibility on the Internet, and even if it really lands, it is unlikely to be implemented in China, after all, the Chinese market is also a big sales place for Toyota Camry, and in 2023, GAC Toyota Camry's Chinese sales will reach 22550,000 units, winning the sales championship of mid-size cars for three consecutive years.
In fact, from the perspective of the strategies of major car companies, hybrid products do have a tendency to be re-emphasized by manufacturers.
toFord MotorFor example, they are cutting the production plan of the F-150 Lightning pure electric pickup truck, and then increase the production of the hybrid version of the model, the latter is about twice as large, and its expected sales are around 100,000, in addition to the F-150, they also plan to launch more hybrid pickup trucks, because pickup models are often used in commercial and travel scenarios, so reliability and stability are the priority of manufacturers, and the hybrid system can not only meet the above requirements, It can also solve the disadvantages of high energy consumption of pickup truck models, and its ** is much cheaper than the pure electric version of the model, which can be described as a very good solution.
In this regard, Ford CEO Jim. "Electric vehicles will continue to grow at staggering numbers, but the situation is such that consumers can't afford the high price tags," Farley said. Now, we have to control costs. ”