**: CNR.
**: It is necessary to strengthen the construction of public cultural facilities, promote the high-quality development of the cultural industry, and better meet the new expectations of the people's spiritual and cultural life.
This passage is from the speech of the general secretary of *** at the celebration of the 40th anniversary of the establishment of the Shenzhen Special Economic Zone on October 14, 2020.
If a person has no spirit, he will not stand, and if a country has no spirit, he will not be strong. Today, with the continuous enrichment and improvement of people's material life, people's needs for spiritual and cultural life are becoming more and more diverse. Continuously innovating to create more high-quality cultural products and services that meet the needs of different age groups, and promoting high-quality development in the cultural field are the due meaning of accelerating our efforts to accelerate the construction of a cultural power.
In recent years, the cultural consumption of urban and rural residents in China has shown a trend of diversification, personalization, and quality, from reading and listening to dramas and watching movies; From visiting exhibitions and performances, to attending night classes and "checking in" places of interest, people's time and spending on various cultural activities is increasing. Especially in the past few years, a number of dramas, stage plays, film and television works that reflect the charm of China's excellent traditional culture, contemporary reality themes and ordinary people's lives have been emerging, and have been loved and recognized by the audience. At the same time, in order to meet the different hobbies of self-driving tourists, various localities have created and launched local boutique characteristic cultural tourism routes according to local conditions, attracting groups of tourists from all over the world to come to "check in" for experience, and some ingenious and interesting cultural and creative products are favored by the market. In addition, more and more museums are making full use of digital technology to launch their own digital museums, so that audiences can enjoy "cloud exhibition" and "cloud interaction" without leaving home. These rich and colorful cultural products and services not only enrich people's spiritual and cultural life, but also constantly stimulate the vitality of China's cultural innovation and creation.
During this year's Spring Festival, cultural and tourism departments, cultural enterprises and villages across the country have carefully prepared and launched cultural activities with their own characteristics. For example, the rural evening party in Liuzhou, Guangxi, Huangshan, Anhui and other places, the lantern show in Yangzhou, Jiangsu, and the "intangible cultural heritage" exhibition ...... Shijiazhuang, HebeiThe festive cultural activities in the north and south of the country create a joyful and peaceful atmosphere for the New Year and enrich our holiday life.
China has a long history and a vast civilization, which is the foundation of our self-confidence and the source of our strength. "In the process of building a Chinese-style modernization with the coordinated development of material civilization and spiritual civilization, we must adhere to the guidance of first-class cultural thought, adhere to integrity and innovation, take root in the land of China, go deep into the real life of the people, and constantly tap the profound connotation and value of Chinese culture, aim at the upgrading of cultural demand, further promote the reform of the cultural supply side, and launch more cultural boutiques that match the new era, so as to provide people with richer and more nutritious spiritual food.
Interpretation of this issue: Chen Ruihai, commentator of CCTV.