In the past 2023, China's auto market has ushered in a new pattern, with new energy vehicles represented by BYD continuing to grow, driving independent brands to surpass joint venture brands with 52% sales, and BYD has surpassed Volkswagen in annual sales to become the sales champion of the Chinese auto market, which is also the first time that Chinese car companies have regained the first place in the market since Volkswagen entered the Chinese market in 1984.
According to the data of the Passenger Car Association, the total sales of automobiles in China will exceed 30 million units in 2023, a record high. In the top 10 passenger car wholesale volume, BYD, Chery, Geely, Changan, Great Wall, and SAIC occupy 6 seats, and only FAW-Volkswagen, SAIC-Volkswagen, SAIC-GM and GAC Toyota are left among the joint venture brands, and BYD also has 301The wholesale volume of 30,000 exceeded the second place, FAW-Volkswagen by more than 1 million units, and reached the top strongly. Once upon a time, joint venture brands have always been the first choice for many people when buying cars, but now, the halo of joint venture brands has really faded, and many models have also dropped sharply, but they still can't stop independent brands from reaching a historical high of 52% market share in 2023.
Looking back at the annual sales data of joint venture brands in 2023 compiled by the Passenger Association, SAIC Volkswagen, GAC Toyota, SAIC-GM, Dongfeng Nissan, Guangqi Honda, and Dongfeng Honda have all experienced varying degrees of decline. In the era of new energy, self-owned brand trams are not only strong in product, but also more sincere. Models such as BYD Qin Plus, BYD Song PLUS, Han DM-i, Li L7, Wenjie M7, Denza D9, and Yangwang U8 all showed strong product strength at their respective price points. Do you have such a feeling, now when you want to buy a car, is the first thing you think of is to look at domestic new energy vehicles, many domestic new energy brands have also hit new highs this year, ideal, Wenjie, Aion, zero run... All of them sold very well, and BYD dominated the list with sales of more than 3 million.
Because of this, BYD will jump to the ninth place in global car sales for the first time in 2023, which is a historic moment for BYD and a very historic moment for China. Over the past few years, BYD has successively launched various new energy technologies such as blade battery, DM-i super hybrid, CTB battery body integration technology, Yunyuan body control system, Yi Sifang, etc., and the first Yi Sifang Yangwang U8 is even more amazing, which has received extensive attention from users at home and abroad. With the advent of the new energy era, there will be a number of world-class independent brands like BYD in China and even the global market.
2023 marks the 70th anniversary of China's leading brands, and in this year, domestic brands surpassed joint venture brands in the Chinese market with 52% sales. It was also in this year that China's auto exports surpassed Japan to become the world's largest auto exporter. China used to be a big automobile country, and now, China is moving towards an automobile power, independent brands have also entered the world automobile market, and began to build factories abroad, such as Chery in the Middle East to build a factory production, BYD in Uzbekistan to build a factory to produce new energy vehicles. In the new energy era, Chinese brands are overtaking traditional brands in corners, and in the next few years, the global auto market may usher in a new round of reshuffle.