In the "Brand *** Primer! This article makes it easy for you to grasp the use of the brand! In it, Orange has introduced the concept of brand *** and how to start the brand
Today, Orange will take you to start from scratch and master the whole process of creating *** step by step. Whether you're a beginner or a veteran, you'll find a useful how-to guide here!
After completing the creation of the brand, we can enter the stores generator to start the construction.
First of all, let's take a look at the operation interface of *** generator, as shown below.
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The page is the foundation of ***, and it determines the overall structure and style of ***. I would like to share with you 3 tips for *** creation:
The homepage is the façade of the brand, which should highlight the core value of the brand and the main selling point of the product; A subpage is a branch of *** that can display more details and information according to the different categories or features of the product to guide the user's purchase behavior.
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The navigation bar is the best navigation tool, and a reasonable page order arrangement can allow users to switch between different pages more quickly and improve the user's browsing experience.
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Below we will introduce the features and usage of these three templates in detail.
The content module is the core of the brand, which determines the specific content and effect of the brand.
Using the module manager, we can add **, text, and other goods to the brand.
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**There are three types of modules:Basic module, product content module, creative content module.
The base module has a fixed aspect ratio and is available in sizeFull-width, large, medium, small4 kinds. The demonstrable content of each basic module is shown in the following figure.
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The product content module includes the product module and the product grid module.
1.Product Module:PassedEnter an ASIN or keywordto add a product. Once added, the product's Primary, Primary, and Prime statuses are automatically populated and supportedCustomizeProduct name and description, alsoYou can link to a product detail page
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2.Commodity Grid Module:This module is based on:Grid formatTo showcase our wares, commonly used for:Subpages。The display includes the product name, **star rating, and shopping action (e.g., add to cart), and we canSelect products manually or add them by keyword
ps：This module needs to be used to have:At least 4 items, 4 products per row on the computer side, and 2 products per row on the mobile side.
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If you don't want to add products manually, you can also choose to use themProduct widgets such as best-sellers, recommendations, and more, the widget willAutomaticFilter eligible products from our product library to showcase.
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The creative content module includes a text module, a module, a module with text, a shoppable module, a display board widget, a module, and a background module.
1.Text Module:Used to display withTextual information about the brand or product。You can customize and edit the text layout format. And we can be below the textAdd a "Buy Now" or "Learn more" buttonto direct shoppers to product detail pages or other pages to drive conversions.
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2.**Modules and Modules with Text Modules**:When you select a resolution of at least1500*1500 pixels,Too small will affect quality, and too large will affect loading speed.
**Can link to a page in the brand*** or a product detail page, which can also be usedAdvanced settingsAdd descriptive text to **, and the style of the text can be customized.
PS: Text on ** can improve the search engine optimization (SEO) performance of your brand***.
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3.Purchasable series** modules:You can upload a series of product display scene maps in this module, or you can upload a scene map of complementary products, and then set the products in ** asAvailable for purchase status.
Consumers canClick on the product to view basic information and add to cart, which will dramatically shorten the conversion path from browsing to purchase.
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4.**Showcase widgets:If you have a wealth of brand assets, you can choose to display it using the display board widget, which requires at least pixels1,500 x 750, Yes3 to 8 sheets**
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5.**Modules:To ensure quality and smoothness, upload at least a pixel of, no more than 100MB in size, and there must not be any external links or references in it.
Supported file types include i, mov, mpg, mp4, m4a, m4v, and m4p. You need to upload one for the cover.
6.Background Module:It is recommended to choose**Dimensions are 1280 x 640 pixels (maximum height is 1500 pixels)., the length is2-20 secondsTarget**.
Background**willAutomaticand conducted on visitorsSilent Loop**。Again,You need to upload a cover page.
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Review & Release is the final step and there are a few things to keep in mind:
1.After creating the *** page, be sure to preview the effect on both desktop and mobile to ensure that the page will display properly on different devices.
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2.Once you've previewed correctly, click Submit for review. Note! Audits can take up to 72 hours. Assets that do not comply with Amazon's brand*** creative compliance policy may be rejected by Amazon.
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ps：Brand*** allows multiple different versions to be designed at onceBefore an important sale, ** or holiday event comes, it is recommended that you plan and release *** in advance to reserve plenty of time.
The following figure shows the creation path
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The above is all the content that Singularity wants to share with you today, go and create your own brand***! If you have any questions or insights, welcome to the comment area, we have a lot to say about Amazon
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