Zhou Hongyi said that Sora is not a blow to the film industry

Mondo Technology Updated on 2024-02-17

On February 16th, an exciting news swept the entire Internet, and the topic of "OpenAI's first AI** model exploded and debuted" quickly appeared on the hot search list, causing widespread attention and heated discussions. This groundbreaking technological advancement has made people look forward to and imagine the future of artificial intelligence. Hotspot Engine Program

With the release of OpenAI's SORA model, the potential of artificial intelligence in the field of production has been fully explored. SORA is a powerful AI generation model that can quickly generate high-quality AI based on the text content provided by the user. The emergence of this technology will undoubtedly have a far-reaching impact on the film and television industry, advertising industry, and short industry.

However, Zhou Hongyi expressed his opinion on the SORA model on Weibo, arguing that AI may not be able to disrupt all industries, but it can inspire more people to be creative. Although the machine can generate a high-quality **, the theme, script, storyboard planning and line coordination all require human creativity and wisdom. A ** or movie is made up of an infinite number of 60 seconds and requires human creativity and prompt words to guide the machine to get the job done.

Zhou Hongyi further pointed out that the SORA model may bring huge disruption to the advertising industry, movie trailers, and short ** industries, but it may not be able to beat TikTok quickly. He believes that Sora is more likely to become a creative tool for TikTok, helping users quickly generate interesting short content. This perspective reminds us that while we focus on the advancement of AI technology, we cannot ignore the critical role of people in it.

Looking back at the top ten trends of large models shared by Zhou Hongyi in his speech, it is not difficult to find that with the continuous progress of technology, artificial intelligence will be applied and expanded in more fields. The realization of AGI seems to be just around the corner, and in this process, human creativity, wisdom and experience are still indispensable.

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