Famous city of calligraphy and painting, health and well-being. Have you ever heard of Tongwei? A place that never seems to lack pen and ink, but everywhere the fragrance of ink wafts through; A place where clothes can be tattered, but calligraphy and paintings cannot be hung at home; A small county town famous throughout the country for its calligraphy and painting.
The prosperity of the world is in Chang'an, and the number of scholars in the world is Tongwei", the pen end of the famous writer Zhang Xianliang permeates the love of Tongwei people for the art of calligraphy and painting.
Tongwei, located in Longzhong, has been surrounded by the continuous hills and ravines of the Loess Plateau for thousands of years, giving birth to the spiritual character of Tongwei people of "cultivation and reading, tenacity and enterprising", and also casting the "hometown of Chinese calligraphy and painting", "hometown of Chinese folk culture and art", "hometown of Chinese calligraphy" and "hometown of Chinese poetry".
At present, there are more than 10,000 calligraphy and painting creators in the county, 106 cultural enterprises, more than 800 gallery framing shops, training institutions and four treasure sales stores of the study, more than 2,600 calligraphy and painting brokers, and the annual calligraphy and painting transaction volume reaches more than 1 billion yuan. Tongwei is striving to build a well-known calligraphy and painting trading market, a calligraphy and painting information release platform, a calligraphy and painting collection base and the largest four treasures trading base in Northwest China.
Use the festival as a medium to highlight the business cardIn Tongwei, every year in August, the calligraphy and painting culture is always associated with the culture of calligraphy and painting, and year after year, the calligraphy and painting culture and art festival has become a grand event for the locals. Every festival, the county is full of enthusiasm for guests and friends from all over the world to gather happily with calligraphy and painting as the medium, and the city is filled with the strong atmosphere of Danqing Hanmo.
On the morning of August 16, 2023, the 12th Tongwei Calligraphy and Painting Culture and Art Festival, a sub-event of the 6th Silk Road (Dunhuang) International Cultural Expo, opened in Tongwei County as scheduled.
Silk Road, Hanmo Tongwei", the theme of the calligraphy and painting culture and art festival is highlighted, highlighting the festival as a medium, promoting tourism with festivals, and revitalizing business, covering 33 activities in 12 categories, such as calligraphy and painting exhibitions, theatrical performances, friendship exchanges, investment promotion, rural tourism, intangible cultural heritage displays, sports events, etc., and continues to polish the "golden" signboard of "Tongwei - Famous City of Chinese Calligraphy and Painting".
During the Calligraphy and Painting Culture and Art Festival, He Manzong, director of the Chinese Calligraphers Association and chairman of the Hunan Calligraphers Association, came to Tongwei again. He said: "Tongwei people's love for calligraphy and painting is engraved in their bones, and this phenomenon is rare in all the provinces I have visited, including Hong Kong, Macao and Taiwan. ”
Since 2011, Tongwei County has successfully held 12 consecutive calligraphy and painting culture and art festivals. The 7th National Chinese Calligraphy Pavilion Award Exhibition, the National Calligraphy and Painting Masters Invited Boutique Exhibition, the Provincial Zhang Zhi Calligraphy Exhibition, and the 2nd "Times China" National Art Exhibition of the China-American Association (Gansu Tongwei Tour Exhibition) and other large-scale exhibitions are held here. Local exhibitions such as the calligraphy and painting exhibition of teachers and students in Tongwei County, and the exhibition of farmers' calligraphy and painters were presented during the calligraphy and painting culture and art festival. More than 1,000 well-known calligraphers and painters such as Yang Xiaoyang, Zeng Laide, and Fan Yang have sketched and created in Tongwei, promoting Tongwei calligraphy and painting to go out of the province and to the whole country.
In recent years, Tongwei County has given full play to the brand advantages of "the hometown of Chinese calligraphy and painting art", "the hometown of Chinese folk culture and art", "the hometown of Chinese calligraphy" and "the hometown of Chinese poetry", vigorously implemented the strategy of "famous county of cultural tourism", and actively created a national "calligraphy and painting +" farming culture and leisure tourism base, and played a series of cultural industry "combination punches", making the calligraphy and painting cultural industry a new growth point for the county's economic development, and making "famous city of calligraphy and painting, health and well-being Tongwei" well-known throughout the country.
Expand the team and expand the marketOn November 30, 2023, the Chinese Artists Association announced the list of members of the 2022 China Artists Association, and Gao Jifeng, a young painter from Tongwei, was among them and officially became a member of the China Artists Association.
At present, there are more than 10,000 calligraphy and painting creators in the county, including 2 directors of the Chinese Calligraphy Association, 3 vice chairmen of the Provincial Calligraphy Association, 13 members of the Sino-American Association, 48 members of the Chinese Calligraphy Association, 108 members of the Provincial Art Association, and 127 members of the Provincial Calligraphy Association.
The strong creative team has forced the development of Tongwei's calligraphy and painting industry infrastructure. In recent years, Tongwei County has focused on enhancing the development potential of the calligraphy and painting industry, continued to increase the construction of infrastructure such as exhibition venues and activity venues, and successively built a number of major calligraphy and painting cultural projects such as Yuexin International Calligraphy and Painting Village, Calligraphy and Painting Cultural City and Celestial Phenomenon Cultural Complex with high standards, providing a broad space and position for the development of the calligraphy and painting industry.
The total investment is 3The 600 million yuan Yuexin International Calligraphy and Painting Village is an important measure for the county party committee and the county to implement the strategy of "famous county of cultural tourism", and it is also a national AAAA-level scenic spot. Up to now, more than 270 merchants have settled in, and a professional calligraphy and painting market integrating creation, communication, framing and sales has been initially formed. More than 4,000 members of the Chinese Calligraphy Association and the Sino-American Association have come here to participate in exchanges, more than 800 calligraphy and painting trainings have been held, more than 80,000 calligraphy and painting enthusiasts have been trained, and more than 2,000 groups of more than 50,000 people have been received from inside and outside the province.
"Pingxiang Calligraphy and Painting Town" is a cultural tourism base integrating calligraphy and painting culture, hot spring culture, red culture, farming culture, traditional Chinese medicine culture and outward bound training that Tongwei County is building, and is listed as one of the 18 characteristic towns in Gansu Province. At present, its sub-project - a total investment of 1The 300 million yuan Hanmo Cultural Center project has started construction and is scheduled to be completed by the end of August 2024, which will further promote the development of the whole industry chain of Tongwei calligraphy and painting.
The "Tongwei phenomenon" is peculiarTongwei people advocate farming and reading, love calligraphy and painting, and are known as "no calligraphy and painting at home, not Tongwei people". Here, many peasants carry the plough in the form of crops, and pick up the pen and are calligraphy and painting artists, forming a unique "Tongwei phenomenon" of "hoeing with clouds and water with ink and plowing terraces and cultivating inkstones".
From a farmer facing the loess with his back to the sky, to becoming a professional calligraphy creator and operator, Zhang Wanchang, a farmer in Chuandao Village, Jichuan Town, Tongwei County, spent nearly 20 years.
Under the influence of his parents, Zhang Wanchang has liked to write since he was a child, and he practices when he is free. Even if you go out to work, you don't forget to bring a calligraphy and a brush to practice calligraphy. Forty years of hard work, day after day of perseverance and practice, his skills have been continuously improved. Today, 50-year-old Zhang Wanchang has opened his own calligraphy studio in Yuexin International Calligraphy and Painting Village in the county, and in addition to farming, he concentrates on practicing calligraphy most of the time, and has become a farmer calligrapher who makes a living from calligraphy.
Calligraphy changed the trajectory of Zhang Wanchang's life. But unlike Zhang Wanchang, Bao Xingsheng, a villager in Xinbao Village, Longchuan Town, is a true portrayal of "ploughing the terraced fields and cultivating the inkstone fields".
In the three summers, the tiger grabbed food. No matter how busy he is, Bao Xingsheng does not give up practicing writing.
After the new house was built, Bao Xingsheng specially vacated a house to hang his calligraphy works and arrange it into a study. In addition to work, dancing and writing in the study has become the best way for him to forget his hard work.
Like Zhang Wanchang and Bao Xingsheng, there were many ordinary peasant calligraphers in Tongwei. They worked all day and were exhausted, but it was still a different taste to spread out their pen and ink and wander in the sea of ink.
It is precisely because of such a group of people that the excellent traditional culture of Chinese calligraphy and painting has a long history in the land of Tongwei, and it has been passed down from generation to generation.
Cultivating talents for developmentAt the 12th Tongwei Calligraphy and Painting Culture and Art Festival, more than 400 paintings and calligraphy of primary and secondary school students in the city were carried out as scheduled.
Holding student calligraphy and painting exhibitions has become an indispensable part of every Tongwei Calligraphy and Painting Culture and Art Festival. In Tongwei, the creation and inheritance of calligraphy and painting art pays special attention to starting from dolls, inheriting and promoting traditional Chinese culture, and further improving the development level and level of Tongwei's calligraphy and painting cultural industry.
Regardless of winter and summer vacations, the home of Zhang Gaoxiang, a calligraphy training teacher, is always lively, with an average of more than 100 students coming to his home every day to take calligraphy classes. There are ages ranging from large to young.
Elementary school students who are just starting at the age of six or seven, and there are also college students who are admitted to university.
I have loved calligraphy since I was a child, and calligraphy can make me more patient and persevering. Yao Jiajia, who has just been admitted to university, is the oldest student in Zhang Gaoxiang's training class, and in this year's college entrance examination, he was admitted to his ideal university with excellent results.
In recent years, Tongwei County has comprehensively carried out the construction of "Moxiang Campus", strengthened the education of calligraphy and painting art in primary and secondary schools, and opened calligraphy and painting art courses at all levels and all types of schools in the county, and included calligraphy and painting education in the focus of campus cultural construction and characteristic education. Every year, primary and secondary school students' calligraphy and painting exhibitions and on-site competitions are held to guide young people to cultivate their interest in calligraphy and painting and inherit traditional culture from an early age.
At the same time, Tongwei County has also strengthened the professional skills training of the calligraphy and painting creation team, and has built 12 calligraphy and painting training bases, which has built a platform for the majority of calligraphy and painting lovers inside and outside the province to improve the level of calligraphy and painting creation, and has completed the training of more than 3,000 people, becoming an influential calligraphy and painting training base in the province; Pay attention to the training of farmers' calligraphy and painting creation, complete the training of more than 800 farmers in calligraphy and painting lovers' calligraphy and painting framing skills and sand painting brushwork, select more than 400 "calligraphy and painting families", and fully excavate and cultivate local creative talents; The county's calligraphy and painting education has formed a pluralistic structure of different ages of the old, middle, young and young, with different levels of enlightenment, further study and research and creation.
*: Tongwei Fusion Media.