There are several advantages to the separate registration of Chinese and English trademarks:
1. Reduce the risk of registration: In the trademark examination process, if the trademark is registered in Chinese, English and graphics as a whole, the three elements need to pass the examination at the same time, otherwise the entire trademark application will be rejected. If the three elements are registered separately, even if one of the elements is rejected, the other parts may still be successfully registered.
2. Flexible use: Trademarks registered separately are allowed to be used independently, and the registered mark is indicated when used. This means that the elements can be used individually or in combination, providing greater flexibility in the practical use of the mark.
3. Increase protection: If the trademark is registered separately, the three parts are independent and distinct, which is convenient for rights protection in case of infringement.
4. Speed up trademark examination: During trademark examination, for trademarks with more constituent elements, the examination time will be longer. Separate registrations and single constituent elements will save time in trademark examination.
5. It is important to note that while it may cost more to register separately, this investment may be worth it in the long run as it can provide greater security and greater flexibility. 