Walking into Taoyuan Village, Yanguan Town, Haining, Jiaxing, Zhejiang, more than 200 acres of flower base come into view, which is particularly eye-catching, which is the location of Tasha Gardening "Gongfu Workshop", and is also an important part of Yunda - Tasha "Flower Delivery" Gongfu Workshop.
Here, Yunda joins hands with Tasha Horticulture to empower flower e-commerce with modern express delivery and promote the transformation and upgrading of traditional flower industry e-commerceMore than one million pieces of various flower packages are issued every year.
Intimate service to help new gardening farmers
Realize your entrepreneurial dream
Tasha Horticulture is a new agricultural enterprise specializing in gardening e-commerce, the founders Zhao Chenglong and Wang Tianyun are a couple who love gardening, since 2013 they began to share gardening-related content on social platforms, attracting more and more fans, and gradually forming a huge gardening community.
In 2017, the husband and wife resigned and returned to their hometown of Yanguan Town, Haining, focusing on the home gardening brand "Tasha's Garden", and started the entrepreneurial road of gardening e-commerce. Today, Tasha has a team of more than 100 people, more than 6 million fans on the whole network, and has 4 flower bases in Taoyuan Village.
The cooperation between Yunda and Tasha Horticulture began as early as 2017. Wang Lin, head of the service department of Yunda Jiaxing Haining Yanguan Guodian, said that since 2017, Yunda has provided professional flower delivery services for Tasha Horticulture for the first time, and later, Yunda has set up a service point directly in Taoyuan Village, where Tasha Horticulture Base is located, and the service point is only 100 meters away from Tasha Horticulture Delivery Warehouse. It provides customers with the ultimate service experience of efficient pickup.
In addition, Wang Lin also arranged a special person to connect with the after-sales service of Tasha gardening. "Tasha attaches great importance to customer experience, and we will cooperate with customers to optimize the delivery and packaging of express shipments according to customer feedback. Wang Lin said.
In order to further improve the customer service experience and help customers reduce costs and increase efficiency, recently,With the support of Yunda Zhejiang Company, Wang Lin also launched a set of assembly line equipment in the Tasha Horticulture Delivery WarehouseThe packaged flower express can go directly to the loading port through the conveyor belt, which reduces the number of manual handling, provides better care for the flower express, and greatly improves the efficiency of collection and loading.
Director Xiao of Tasha Gardening said that in the past, the packaged flower express was pulled by a special person to the warehouse with a small cart to load the truck. Now the packing personnel only need to pack the express mail and put it directly on the conveyor belt, and the express mail can go directly to the loading port, which reduces the work intensity of the staff and can better meet the company's peak season delivery needs.
Set up the "Flower Delivery" Gongfu Workshop
Build a road to prosperity in the flower industry
It is worth mentioning that in order to better integrate the business into the upstream and downstream industrial chain of local flowers, it provides warehousing, sorting, transportation and other supporting services for local flower enterprises and e-commerce, effectively reducing the operating costs of e-commerce, improving timeliness, and bringing more employment and income opportunities to the villagers of Taoyuan Village. In 2023, with the support of Yunda Zhejiang Company, the Yunda-Tasha "Flower Delivery" Gongfu Workshop Project will be officially established.
Our provincial and regional collaborative outlets will benefit flower farmers through express delivery fees, and return part of the express delivery fees to establish 'flowers for common wealth**' for Taoyuan Village, 'Gongfu Workshop' and other difficult labor, low-income groups to start a business**, daily condolences, employees suddenly sick and other special conditions of protection. The relevant person in charge of Yunda Zhejiang Company said.
It is understood that the Yunda-Tasha "Flower Delivery" Gongfu Workshop project has fully revitalized the resource elements of TS horticulture and village joint-stock economic cooperatives, and innovated the operation mode of modern agricultural industry. Through the "village shareholding and enterprise operation", the "Internet celebrity" effect and network traffic are spilled over to the masses, so that the agricultural characteristic industries co-cultivated by "villages, enterprises and people" will flourishMore than 150 local village residents were driven to work in the "Gongfu Workshop" to increase the income of the people. Among them, many poor households have achieved a stable income and got rid of the poverty dilemma by participating in flower planting, maintenance, packaging, delivery and other links.
In addition, Yunda also coordinates the responsible area according to the express logistics and transportation of Tasha Horticulture "Gongfu Workshop" and the actual needs in Yanguan Town, and takes the initiative to coordinate with enterprises and surrounding villages to solve various difficult problems, and uses Tasha Horticulture as the fulcrum to provide door-to-door pick-up and door-to-door delivery services for the villagers of Taoyuan VillageExplore and create a 15-minute express service circle.
Yanguan Zhen Committee Member Zhu said:"The Gongfu Workshop project has brought great changes to us here, not only allowing the villagers to enjoy the convenience of modern express delivery, but also to participate in the development of flower e-commerce, increasing income, improving happiness, the villagers' lives are better, and our flower industry is developing better. ”
The statistics show thatSince the cooperation, Yunda has helped Tasha Horticulture send more than one million flower packages to all parts of the country every year. The relevant person in charge of Yunda Zhejiang Company said that in the future, Yunda will continue to take service as the core, innovation as the driving force, and common prosperity as the goal, deepen the cooperation with Tasha Horticulture, expand the coverage of the "Common Wealth Workshop" project, provide high-quality express delivery services for more flower e-commerce and farmers, and contribute more to the revitalization of local villages and common prosperity.