Today we are going to talk about Wanda Movies of the 100 Wonderful Flowers of A Shares, the film industry has continued to rise at the box office in recent years, but what is puzzling is that the days of the cinema are getting more and more difficult. As a leader in cinemas, what ups and downs has Wanda Films experienced? What does the future hold for it? Let's do it together**!
According to the data released by the National Film Administration, it is
In 2020, the total box office of Chinese films reached 2041.7 billion yuan.
In 2021, the total box office of China's films will reach 4725.8 billion yuan.
The total box office of the national film in 2022 is 3006.7 billion yuan (the box office in 22 years is due to the mask epidemic).
The national film box office in 2023 is 5491.5 billion yuan.
During the Spring Festival holiday in 2024, the national film box office will exceed 8 billion yuan.
According to the data of the last five years, the box office of movies has basically increased year by year, and it stands to reason that the water should be big and the fish are big, and the market cake is getting bigger and bigger, but the movie theater is not as good as it should be. Let's take a look at Wanda, the first brother in the cinema, was born basically the peak highlight moment. On January 22, 2015, Wanda Cinema Line officially landed in the A** field and became the first stock of Chinese cinema chain. coincided with the super bull market, and the opening harvest was 12 consecutive one-word limits, and continued to rise to the peak of the bull market, reaching a maximum of 24866 This special number, the market value reached more than 140 billion at that time, and if you add the theater assets, the valuation is as high as 200 billion. Wanda Cinemas has acquired AMC and Legendary Pictures, the largest cinema companies in North America, and then there is no more, and then there is a nine-year downward road waiting for it. In recent years, assets have been sold off in order to protect themselves.
In 2018, it also obtained strategic investment from Ali Papa and Cultural Investment Holdings, and Alibaba and Cultural Investment Holdings at 51 per share96 yuan to acquire Wanda Film 1277% of the shares. Even if Ali's father was introduced at that time, it was still difficult to recover the situation, and it still couldn't pull its valuation.
So what about Wanda Film's strength in the cinema market? At present, Wanda Film has 709 directly operated cinemas and 6,156 screens in China, and the company has 374 IMAX theaters, 20 Dolby Cinemas and 50 Cinity theaters, leading the world in the number of IMAX screens, and the market share has reached about 17%.
At the beginning of the new year this year, Wanda hit the "Confucian" abacus, and Lao Wang basically transferred 51% of the equity of Beijing Wanda Investment to Shanghai Ruyi Investment Management this time, which is a complete loss of control. The outside world has long held high expectations for whether Wanda Film and Chinese Confucianism can form an effective mutual benefit, and where will Wanda Film, a giant ship of cinema chains, sail to? Let's wait and see! Let's see if we can sharpen a sword for ten years, after all, it's been nine years! Doesn't everyone watch movies? Perhaps, in this era of the most diverse industry, Wanda Film needs to find a new development direction and business model to cope with the changes in the market. After all, only companies that are constantly innovating and adapting to market changes can survive for a long time.