The times are new, and new joys are added. On February 1, the Ministry of Commerce and other 5 departments announced the "third batch of Chinese time-honored brand list", a total of 382 enterprises were identified, and the "Jinling" brand under Nanjing Jinling Gold Foil Group Co., Ltd. was successfully selected, marking the fruitful construction of Jinling gold foil brand.
"China time-honored brand" is one of the highest honors issued by the Ministry of Commerce, which refers to the enterprise name and time-honored product brand that has inherited and inherited the excellent cultural traditions of the Chinese nation, has distinctive regional cultural characteristics and historical traces, and has unique craftsmanship and business characteristics in the long-term production and operation activities. Winning the honorary title of "China Time-honored Brand" this time is an affirmation of Jinling Gold Foil's profound historical heritage, integrity and innovation of skills, as well as high-quality products and services.
As a representative enterprise of national intangible cultural heritage, well-known at home and abroad as a "Jiangsu symbol" and Jiangsu time-honored enterprise, Jinling gold foil since its establishment in 1955, has always been committed to inheritance, innovation and promotion of gold foil skills, after more than 60 years of construction and development, has now become a real gold foil production base with world influence, an outstanding enterprise in the field of Jiangsu culture, and its products are exported to more than 40 countries and regions in the world.
In recent years, Jinling Gold Foil has seized the opportunity of the times, explored the development path of traditional crafts in modern society with new concepts, and spared no effort to strengthen brand building, promote brand culture, promote intangible cultural heritage gold foil culture to consumers, and continuously improve brand awareness and influence through new models such as "intangible cultural heritage + cultural creativity", "intangible cultural heritage + research", "intangible cultural heritage + cultural tourism", "intangible cultural heritage + performance" and "intangible cultural heritage + new **". The Jinling brand gold foil produced by the company won the national gold medal as early as 1987, and has won the honors of famous brand products in Jiangsu Province and Nanjing City and Jiangsu boutique products for many years. Jinling Gold Foil Group has won many honors such as "Top 10 Cultural Enterprises in Nanjing", "Top 30 Private Cultural Enterprises in Jiangsu" and "National Key Cultural Export Enterprises".
Every upward leap is inseparable from the efforts of all gold foil people. Now it has been awarded the "China Time-honored Brand", which is not only an honor for Jinling Gold Foil, but also a profound responsibility and responsibility. In the future, Jinling Gold Foil will play a leading role in the demonstration of China's time-honored brands, vigorously promote the time-honored brand culture with ingenuity, actively cater to market consumer demand, continue to enhance the time-honored brand, cultural carrying capacity and market competitiveness, and constantly polish the golden signboard of "China Time-honored Brand" in the process of integrity and innovation!
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