Kunpeng Project
The severity of the J&T return wave exceeded expectations, and the employee fainted in the toilet
A sudden wave of returned goods.
Recently, J&T Express has encountered an unprecedented scale and far-reaching wave of return mail, the scale of which is far beyond people's expectations. In the Messi turmoil, J&T became the biggest victim, and this wave of rejection had a far greater impact on all aspects than they saw. First of all, due to the serious accumulation of inventory caused by large-scale returns and exchanges, the cost of warehouses and logistics of enterprises is rising, and enterprises are facing unprecedented financial pressure. Second, a large number of "rebates" are quietly eroding the credibility of enterprises and questioning the integrity of enterprises, and these negative factors may hinder the long-term development of enterprises. The most surprising thing is that this wave of rebates has caused a huge psychological burden to some employees, and some people are crying in the bathroom, both at work and psychologically, they are facing huge challenges.
1. Enterprises are in a business dilemma due to the tide of returns.
J&T Express has always been known for its fast and low prices, and has been well received by consumers, but this time the return volume is like a tsunami, completely disrupting the already stable situation. The huge inventory backlog generated in the process of return and exchange not only makes the warehouse and logistics costs rise sharply, but also makes the company's working capital have a serious shortage, which brings great difficulties to the company's future production and operation. If the inventory is not digested in time, the goods will not flow smoothly, and the company's finances will become worse and the future development will become bleak.
2. Negative consequences of reputational damage.
This wave of returning to the factory has caused great trouble to the operation of the enterprise, and has also dealt a heavy blow to the reputation of the enterprise. The devastating consequences of a company's credibility have been devastating, far beyond expectations. If a company loses confidence among consumers, it will inevitably have adverse consequences on the company's grand development plan, and in serious cases, it will also jeopardize its position in the industry, thus adversely affecting the company's long-term development strategy.
3. Warnings for employees' mental health.
In enterprises, employees are the backbone of business operations, and they are facing a large wave of rebates, and their mental health problems have attracted increasing attention. Some employees have mental disorders and fainting in the bathroom due to work tension, which has sounded the alarm for enterprise managers and made them pay enough attention to the physical and mental health of employees. Employees are the most precious asset of an enterprise, and if an enterprise wants to operate smoothly and for a long time, it must rely on the physical and mental health of its employees to ensure it.
Handle waves of returned goods.
J&T Express industry is facing waves of "return tides", facing many difficulties and challenges, and only by resolutely responding can the enterprise recover its vitality. First of all, it is necessary to strengthen cooperation with suppliers and strictly control the quality in the production process, so as to achieve effective control of defective products and reduce the source of return rate. Secondly, optimize the logistics system, improve operational efficiency, speed up the return and exchange process, and reduce the expenses caused by the inventory of goods. At the same time, it is necessary to carry out effective communication and feedback with customers, honestly explain the reasons for return and exchange of customers, and formulate corresponding improvement plans to solve customers' doubts, so as to establish the company's excellent brand and restore customers' trust in the company.
1. Strengthen the control of the first chain to ensure the quality of production.
Close cooperation with suppliers is an important foundation for the steady development of enterprises. J&T should strengthen the inspection of the best businessmen, optimize the management process of the first chain, and ensure that the products produced meet the standard requirements. As long as it is well controlled from the source, it can reduce the payment rate of goods and prevent reputation loss and rising operating costs caused by quality problems.
2. Improve the effectiveness of logistics operations and solve inventory problems.
Whether the operation of the enterprise is effective or not will affect the operating cost and service quality of the enterprise. Therefore, J&T needs to conduct a comprehensive analysis and optimization of its current logistics system to improve its operational efficiency, reduce operating costs, and alleviate the pressure caused by inventory backlog. Through the innovative use of scientific and technological methods, the intelligence and fluency of the logistics operation of the enterprise have been improved, the rapid and accurate logistics operation of the enterprise has been realized, and the resource burden caused by the wave of rework has been reduced.
3. Strengthen communication with customers and reshape the company's brand.
Customers are the lifeblood of an enterprise, and the trust and support of customers is the key. In terms of returns and exchanges, J&T should communicate effectively with customers, listen to customers' opinions and feedback, answer and improve problems, do better after-sales service, and use a positive attitude to gain customers' tolerance and recognition. In this process, enterprises should strengthen the advertising of products, and convey positive messages to customers in an open and transparent form, so as to establish the brand image of the enterprise and restore customers' trust in the products.
4. Pay attention to the physical condition of employees and improve the well-being of employees.
As the most valuable asset of an enterprise, its physical health is directly related to the development of the enterprise. Therefore, J&T must enhance the care and support for employees at work, and build a complete employee training and psychological counseling system on this basis to improve their happiness and satisfaction at work. If the enterprise wants to make the employees feel warm and caring, it can better mobilize their enthusiasm and creativity, meet the impact of the wave of rebates together, and make the enterprise better develop and grow.
Overview and prospects.
While J&T Express is facing serious tests and pressures, it also provides valuable experience for its growth. Only in this way can enterprises get rid of the current predicament and achieve greater development. In the future, J&T will continue to have a deep understanding of the market, strengthen the internal management and external cooperation of the enterprise, gradually establish a more solid brand image, cultivate customer loyalty, and achieve a good cycle. Only by constantly innovating and being aggressive, J&T Express can be based on the market and continue to write its own glorious myth.