Author: Sun Lei.
As a relatively new form of art design, digital art design has the characteristics of visual effects, art elements and animation, which can bring people an aesthetic and intuitive visual experience, better convey the content to the audience, effectively meet the spiritual and cultural needs of the audience, and constantly lead people to achieve a better experience. Digital art design has become one of the most important components in the field of art and design at this stage. In the process of digital art design, the scientific and comprehensive use of Chinese elements can not only enrich and broaden the field and scope of digital art, but also give people a better experience, and can also promote the dissemination, development and innovation of Chinese culture to a large extent.
Digital ** art design connotation.
Digital art design is a comprehensive discipline, from the design form and its content, its connotation is mainly through the auxiliary vision and design technology related concepts, and combined with the computer, the specific content or pictures are displayed. In the process of digital art design, people mainly design specific objects through information technology, and the design content includes many aspects, such as images, numbers, sounds, etc. At present, the application of Internet technology is becoming more and more extensive, and with the integration of Internet technology and digital design, digital art design is also developing. With the support of new technology, digital art design technology has developed rapidly, which not only has a high level of design, but also tends to be more perfect. In the process of building a cultural power in an all-round way, in the context of comprehensively promoting traditional Chinese culture, the scientific system to promote the development of digital art design, should focus on the close combination of art design and Chinese elements, so as to better broaden the development space of digital art, and constantly highlight the use value of Chinese elements.
The application of Chinese elements in digital art promotes the dissemination of Chinese culture.
At present, the level of information technology in various countries has developed to a certain stage, which has laid a good foundation for the further development of digital art design, and also created a good environment for the enrichment and improvement of digital art design content. From the current level of information acquisition, the quantity and quality of information have been qualitatively improved, especially the digital art design can show more content, so that the regional cultural characteristics between countries in the world can be reflected in the art design. Therefore, the application of Chinese elements, so that the design content of digital art has more choices, can be given more connotation, and China's Chinese culture is long-standing, rich and splendid, with the help of digital art design can promote the spread of traditional Chinese culture, and further show the charm and value of Chinese elements.
Highlight the traditional aesthetics of Chinese elements.
Chinese elements themselves contain a wealth of traditional aesthetics, in the design, the beauty of traditional culture to the greatest extent to the digital art design works, so that the design invisibly has a deep cultural beauty, and then more effectively highlight the connotation of the design works. Looking back on the previous design works, many details reflect the application and integration of Chinese elements, and have achieved certain success, which not only greatly promotes the development of digital technology, but also better reflects the unique artistic value of Chinese elements. At present, with the continuous blessing of digital technology, the traditional aesthetics of Chinese elements can be further reflected, and its traditional aesthetic connotation can be better explained through real works.
Enrich the connotation of art design.
The design and creation of digital artworks is originally the integration and splicing of different contents, but through the use of new elements, it can bring new design methods and design ideas to the design and creation of digital artworks, and at the same time, due to the long history of China's traditional culture, and has the characteristics of rich traditional Chinese cultural heritage, it can also greatly enrich the traditional cultural content in the creation of digital art design. In addition, through the use of traditional cultural elements in digital art design, it can also better stimulate the patriotic feelings and patriotic enthusiasm of art designers, and then make the readers of art and design works receive a certain edification and resonance in spirit and soul, so as to promote the audience to more actively practice the core values of socialism and contribute to the spread of Chinese culture.
Adapts to people's aesthetic needs.
With the rapid development of network technology, people's aesthetic needs are constantly changing, and through the perfect use of Chinese elements in digital art design, it can meet people's changing aesthetic needs to a certain extent. The digital art design itself is to show people more beauty, create more beauty, from static to dynamic, and realize people's pursuit of beauty in the greatest range.
Chinese elements in digital art design.
In the process of in-depth and rapid development of digital art, its in-depth combination with Chinese elements can not only broaden the development space of digital art design to a large extent, but also innovate and disseminate Chinese culture from a deep level. There is a deep Chinese culture in the Chinese elements. In the process of development and innovation of digital art design, we should pay attention to grasp the internal connection between the two, actively rely on efficient and scientific application strategies, effectively improve the quality and efficiency of the application of Chinese elements, and comprehensively promote the efficient and sustainable development of digital art design.
Clarify the significance of Chinese elements to digital art design.
In fact, there is a very close intrinsic connection between digital art design and the use of Chinese elements. This intrinsic connection will greatly enhance the use value of Chinese elements, and will also allow the efficient development of digital art design. But as the saying goes, "knowing oneself and knowing one's opponent wins all battles", in the practice of digital art design, the same is the truth. In order to make better use of Chinese elements, it is necessary to take the lead in clarifying the value and significance of using Chinese elements in the process of digital art design. Only from a cultural perspective, starting from the field of design, and making detailed and comprehensive preparations, can digital art design be better developed and truly ensure the efficient use of Chinese elements.
At this stage, the most commonly used in art design are different types of Chinese elements such as shadow puppet elements, painted pottery elements, and paper-cut elements. These different Chinese elements often correspond to different cultural development processes and cultural development trends. Whether it is shadow puppetry or painted pottery, it is an art form that is quite popular with the Chinese people and even the world, and it is a representative of the traditional culture rooted in the people. In the process of efficient development of digital art design, it is necessary to find suitable elements from these excellent and broad cultural fields, and use accurate and appropriate methods to use them efficiently to maximize the overall level of digital art design. In the specific design process, it is necessary to carry out necessary and sufficient reference and analysis, and find the key to the use of Chinese elements or use tools through research and judgment, and then explore the scientific design path to ensure that the digital art design can be better developed. At the same time, in the process of digital art design, we should also pay attention to the birthplace of Chinese elements, and conduct comprehensive exploration from the perspectives of culture, society, and customs.
Innovate and expand the way Chinese elements are utilized.
In the practice of digital art design, the efficient and scientific use of Chinese elements has always played a prominent and important practical role. In order to effectively promote the efficient and sustainable development of digital art, and to better broaden the channels for the use of Chinese elements, people should pay attention to innovating and expanding the use of Chinese elements in the specific application process. In the process of practice, extensive and comprehensive use channels or utilization methods can not only rejuvenate the utilization value of Chinese elements to a large extent, but also promote the innovation and development of digital art as a whole. To this end, in the practice of digital art design, people should be fully based on the needs of the development of the times, scientifically innovate and comprehensively expand the overall use of Chinese elements, and constantly enrich the types of art and design works.
As the main creator of digital art design, you should take the lead in innovating your own ideas and ideas, start with novel and efficient design methods, and start with original and special design perspectives, etc., to inject new soul into digital art design, or provide innovative Chinese symbols. This is a great challenge for digital art designers. In view of this, digital designers should continue to innovate their own concepts and methods, pay attention to comprehensively consolidate their traditional cultural understanding, constantly enhance their understanding and awareness of Chinese elements, deepen their understanding and knowledge from a cultural perspective as much as possible, and strive to present vivid works of art to the audience.
Grasp the overall forward-looking of the times in the use of Chinese elements.
In the context of the Internet era, originality is very difficult, and the ways for people to accept or obtain information are becoming more and more diversified, which leads to many homogenization problems. In such a development process, how to make good use of Chinese elements and how to make Chinese elements glow with a different kind of vitality and vitality is a great challenge for digital art designers. In order to scientifically and comprehensively improve the overall level and quality of digital art design, and to effectively meet the diversified development needs of different audiences at this stage, digital art designers are required to pay attention to the comprehensive and systematic analysis and judgment of the use channels and methods of Chinese elements, and accurately and comprehensively grasp the forward-looking times of the use of Chinese elements. On the one hand, digital art designers should have an innovative perspective, and deepen their understanding and application of traditional Chinese culture on the basis of integrating innovative information, so that they will not stay on the surface in the process of using Chinese elements, and there will be no superficial problems. Relying on such scientific and refined design ideas, digital art designers can truly design high-quality and beautiful works of art. On the other hand, digital art designers should also constantly adjust their knowledge structure, always maintain a scientific perspective of development, actively stand at the forefront of the development of the times, take the initiative to update knowledge concepts, scientifically cultivate the spirit of innovation, and truly design high-quality works with a strong cultural atmosphere and a sense of the times.
The innovation adopts different design forms with Chinese elements.
In the process of innovation and development of digital art design, the efficient and comprehensive use of Chinese elements undoubtedly plays a vital guiding role. In the process of designing and using Chinese elements, digital art designers should focus on using different forms and means to improve the design level from multiple perspectives and better meet the multicultural and aesthetic needs of different audiences. In the process of practice, the direction or perspective of the use of Chinese elements is very diverse. For example, people can use Chinese elements as a symbol or totem, which is a relatively static design method.
With the method of interactive technology such as AI, digital designers can also use dynamic design in the process of using Chinese elements, and present these rich elements in a dynamic way in a complete and comprehensive way, trying to provide the audience with a flowing design idea or experience. Of course, in digital art design, you can also use the color contrast, graphic symmetry, font and so on in Chinese elements as a design, and strive to present more beautiful works of art. For example, in the digital ** art designer, you can use different calligraphy writing styles or means of expression to optimize the design, so that calligraphy can be plugged into the wings of modern development, so that calligraphy presents more beauty and value. For example, in the design, people can combine the traditional Chinese red with the flowing sleeves, etc., and meet people's needs with the beauty of line art design.
In short, in the practice of digital art design, Chinese elements are very important element symbols, and the scientific and comprehensive use of Chinese elements can not only enrich and broaden the field and direction of digital art design to a large extent, but also provide a new idea for the inheritance and innovative development of Chinese excellent traditional culture. As an intuitive art form, digital art can allow people to have a good experience on the senses, so digital art design itself is very popular with people. Through the application of Chinese elements in digital art design, the "1+1>2" artistic design effect can be realized, which can present people with a wonderful and beautiful artistic experience, and at the same time, it can also fully demonstrate the utilization value of traditional Chinese culture, and constantly meet people's rapidly developing aesthetic experience and aesthetic needs.
The author is an associate professor at Beijing Vocational College of Electronic Science and Technology.
*: Bright.com.