In the global tech community, Apple has always been known for its closed ecosystem. For a long time, this closed policy has brought a "monopoly" to Apple's App Store. However, this business model change is about to happen, as Apple finally announced the relaxation of the barriers it has been enforcing for more than a decade, which will soon be released on iOS 17App sideloading is implemented in version 4.
Under the Digital Markets Act, Apple has until March 6 to enable iPhone and iPad users to install apps outside of the App Store** through other app markets. The official version of the new system, which is expected to be released in March, represents the first time since the establishment of the App Store in 2008 that Apple has allowed third-party apps**.
This decision symbolizes that users will finally be able to install third-party iOS apps outside of the closed environment of the App Store. Many people may be concerned about security, but Apple has made it clear that all apps on third-party marketplaces need to be "notarized" before they are released to ensure that the app's functionality is accurate, secure, and does not violate user privacy.
Despite being outside of Apple's strict regulation, Europe's App Store update policy still prohibits Apple from charging any commissions on apps installed on third-party marketplaces, perhaps creating the possibility of a more direct connection between users and developers. At the same time, the EU's update also allows users to choose alternative payment systems.
Of course, no change can be completely free. Although third-party marketplaces avoid the withdrawal of commissions, Apple has introduced a new "core technology fee" policy. According to this policy, each account is charged 0. per year for each app install5 euros, but Apple also provides a buffer for developers, that is, the first 1 million installs are free, and only after this number is exceeded, will the fee be charged. In addition, in Europe, the App Store has reduced its standard commission rate from 30% to 17%, as well as for subscriptions over a year and small business payments.
In this context, Zhou Hongyi, the founder of 360, made a striking interpretation of the views of Internet celebrities. He observed that every entrepreneur has the potential to become an Internet celebrity, and among many business celebrities, he specifically mentioned that Dong Mingzhu, the president of Gree Electric Appliances, is extremely talented, and her Internet celebrity attributes are innate. While some entrepreneurs may not be the right fit to become influencers, Zhou believes it's a skill worth trying and developing. He believes that as a business grows, entrepreneurs naturally need to learn how to communicate and interact with various stakeholders such as leaders and investors.
In another cutting-edge of technology, WeChat has just launched Android 80.The official update of version 46. Users found that the "Listen" function was added to the "Discover" interface, and the "Scan, Shake, Look, and Search" were added, so as to provide users with a direct entrance to the audio and audio. WeChat's emphasis on audio is well documented, and this update seems to mean that WeChat will give more importance to ** and audio, although the feature is still in beta.
At the same time, Dong Yuhui, a personality education lecturer, also responded to the controversy about his remarks in the live broadcast. Dong Yuhui confessed that even though he was accused of "hypocrisy" and "hypocrisy" on the Internet, he remained more silent and indifferent. Dong Yuhui shared his journey and how he gradually downplayed the evaluation of the outside world and focused more on his own ideas and actions.
In view of the future openness of the iOS system, Apple's introduction of new features is limited to the European market. Although the EU's update broke Apple's immutable monopoly model, the iOS system in other regions still maintains strict control. Now, for the first time, Apple users in Europe will experience the new freedom to install apps outside of the App Store, and if this policy is eventually rolled out globally, it will undoubtedly change the business landscape of Apple's App Store. With HarmonyOS and Android, iOS's monopoly is no longer there. Apple iOS