On January 31, Gree Electric Appliances stated: Recently, the company paid attention to the untrue news circulating on the Internet such as "Chairman Dong Mingzhu said at the Gree 2024 Global Dream Ceremony on January 28 that an additional 200 million yuan year-end bonus will be issued, which is actually a Gree mobile phone", so it is stated that the company's increased year-end bonus of 200 million yuan has nothing to do with the free work mobile phone; And the company decided to equip each employee with a free work mobile phone.
In addition to Gree Electric Appliances, a number of listed companies, including JD.com, Northeast Pharmaceutical and HNA Holdings, have recently officially announced that they will give red envelopes to grassroots "brothers".
The data shows that in the past five years, Gree Electric has paid an average annual dividend of 1407.3 billion yuan. In addition to the continued strengthening of fundamentals, the high-dividend business mode also allows Gree Electric to take advantage of the concept of "dividends" and become a member of the leading sector after the year. Some institutions believe that in the context of many industries moving from high growth to maturity, dividend yields of 5%-6% are already very attractive.
Gree Electric refutes rumors.
On the evening of January 28, Dong Mingzhu, chairman and president of Gree Electric Appliances, publicly announced at the Gree 2024 Global Dream Ceremony that he would spend an additional 200 million yuan to give employees year-end bonuses.
However, it has been rumored recently that Dong Mingzhu's public announcement of an additional 200 million year-end bonuses to employees is actually "a Gree G3 mobile phone per person", "directly send more G3 mobile phones worth 200 million to employees", and there are even chat records in the market, which seems to be true.
On the evening of January 31, Gree Electric issued a statement to refute the rumors: Recently, the company has paid attention to the untrue news circulating on the Internet such as "Chairman Dong Mingzhu said at the Gree 2024 Global Dream Ceremony on January 28 that an additional 200 million yuan year-end bonus will be issued, which is actually a Gree mobile phone", and the statement is as follows:
1. In order to better adapt to the company's work software, facilitate mobile office and improve work efficiency, the company has decided to equip each employee with a free work mobile phone (including free communication**) which will be distributed in batches before and after the Spring Festival;
Second, the company's increase in the year-end bonus of 200 million yuan has nothing to do with the free work mobile phone, the increased year-end bonus does not include middle and high-level cadres, and the increase is inclined to the production line employees;
3. The company reserves the right to pursue its legal responsibility for self-leading and individual rumors and rumors in accordance with the law. 
Gree Electric is not only the leading home appliance company in China, but also often in the center of the world due to various topics. In November last year, Wang Ziru, the person in charge of the channel reform project of Gree Electric Appliances, detonated related topics because of his speech in a program, which became the talk of many people who eat melons after dinner, and then Gree Electric announced that "it has reported to the public security organs for a number of insults and defamation incidents".
Recently, Gree Electric Appliances said that for a period of time, Gong Wenxiang, Fu Sheng and "Make a Friend - Luo Shi", "Break**", "Entertainment Guapi", "Sean Play Digital", "Xiaoliang Music" and many other self-insulting and slandering companies and executives, after the public security organs filed and investigated, Gree Electric Appliances Company has received the relevant penalty decision, and these parties have been fined or detained by the public security organs.
A number of listed companies "send red envelopes".
According to the annual report data, the average salary of Gree Electric Appliances in 2022 will be about 15350,000 yuan, and the total number of employees as of the end of 2022 is about 720,000 people, this time the extra 200 million yuan year-end bonus can receive about 2,778 yuan. In addition, the above-mentioned "statement" focuses on emphasizing that the scope of the year-end bonus does not include middle and high-level cadres, and the increase is tilted towards front-line production employees, so the "red envelopes" of front-line "brothers" at the end of the year may be more generous.
Coincidentally, on the evening of December 27, 2023, Jingdong Group announced that from January 1, 2024, the annual fixed salary of front-line business personnel such as JD procurement and sales will be significantly increased by nearly 100%, and at the beginning of 2024, the average salary increase of all JD retail employees will not be less than 20%.
On the evening of January 18, Liaoning Fangda Group officially disclosed that Fang Wei, the holding person of Northeast Pharmaceutical and chairman of the board of directors of Liaoning Fangda Group, announced at the symposium of middle-level and above cadres of Northeast Pharmaceutical held on January 16: cash red envelopes will be issued to employees of Northeast Pharmaceutical, with 10,000 yuan per employee and 2,000 yuan per retired employee.
In addition, 2023 is the first year for Fangda Group to become the owner of HNA Group, and Fang Wei suggested that the aviation sector issue red envelopes to its employees, of which enterprises that will make profits in 2023 will give each ordinary employee a red envelope of 10,000 yuan, and a loss-making enterprise will give each ordinary employee a red envelope of 5,000 yuan. On January 29, HNA Aviation Group and its member companies held red envelope distribution ceremonies across the country, and nearly 60,000 employees from 35 companies in the aviation sector distributed a total of more than 400 million yuan.
Dividends "** bucked the trend higher.
On January 28, on the first trading day after the announcement of the year-end bonus, the share price of Gree Electric rose by 416%, and the Shenzhen Component Index fell 2 on the same day06%γ
Previously, the performance forecast announced by Gree Electric Appliances showed that in 2023, Gree Electric Appliances will achieve operating income of 205 billion yuan to 210 billion yuan, and the net profit attributable to shareholders of listed companies in the same period will be 27 billion yuan to 29.3 billion yuan, a year-on-year increase of 102% to 196%γIn addition to the operating data, Dong Mingzhu mentioned at the annual meeting that Gree Electric will pay 17.6 billion yuan in taxes in 2023, and she also revealed, "I hope that the tax payment of Gree Electric Appliances in 2024 will exceed 20 billion yuan." β
Data show that since 2012, Gree Electric has paid a total of 1534 taxes400 million yuan, during which the company also paid a total of 1067 dividends to shareholders600 million yuan. In the past 5 years, Gree Electric has paid an average of 140 dividends per year7.3 billion yuan.
Years later, in addition to A-shares, Gree Electric Appliances rose more than 95%, in addition to the fundamentals, the high-dividend business mode also allows Gree Electric to take advantage of the concept of "dividends" and become a member of the leading sector after the year. Chen Guo believes that the current market actually continues to deduce the deterministic winning rate strategy logic of low expectations, low risk appetite and high risk aversion since the second half of 2023. The alpha achieved by the high-dividend sector in 2023 is essentially due to the high-certainty winning rate strategy in this downturn environment.
A manager of a management dividend in North China told reporters that during the period of rapid economic growth, most industries have good reinvestment opportunities, and a dividend yield of 5%-6% may not be the best choice for shareholders. However, in the current economic situation, many industries have moved from high growth to maturity, and may even have short-term negative growth. In this case, the dividend yield of 5%-6% is more attractive, "whether from the perspective of the trend of the entire economic development, or from the change in the pattern of financial products that can be invested now, dividends will be a class of assets that investors attach great importance to in the future."
Editor-in-charge: Tactical Heng.
Proofreading: Zhu Tianting.
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