Imagine South Korea, an internationally renowned cultural exporter, full of anticipation and confidence in hosting Expo 2030. They used a variety of resources, from world-famous K-pop stars to eye-catching promos, all of which showed their unwavering belief in victory. However, when Saudi Arabia won overwhelmingly, South Korea's self-confidence seemed to crumble in an instant.
But the real shock came in the revelation that the futuristic and international propaganda film that propelled Saudi Arabia to victory was actually created by two Chinese companies.
Here, we are not only telling a story about the right to host the World Expo, but also the complexity of cultural confidence and international cooperation in the era of globalization. Why did Saudi Arabia choose a Chinese company for the production of the promotional video? What kind of cultural strategy and global perspective does this reflect?
Saudi Arabia's choice of a Chinese company to shoot the promotional video for Expo 2030 not only shows the importance it attaches to international cooperation, but also reflects Saudi Arabia's deep understanding of globalization.
This decision highlights the openness and inclusiveness of the Kingdom, while successfully positioning it as a city of the future that can lead cross-cultural communication and technological innovation.
This act set a new paradigm for global cultural exchange and cooperation, demonstrating the importance of international cooperation in the era of globalization.
The competition for the right to host the World Expo underscores the importance of cultural confidence and international cooperation. In the face of the challenges and opportunities of globalization, every country should have the courage to open up and cooperate on the basis of understanding its own culture to create a diverse, inclusive and interconnected future. This event makes us look forward to more cross-cultural cooperation in the future, and jointly shape a rich and colorful world in the fields of culture, science and technology. 10 billion publicity plan