On January 4, the China Fashion Designers Association and representatives of clothing and apparel brands and institutions walked into Caibai to visit the Beijing Caibai ** Jewelry Museum, and held a theme exchange meeting on "The Integrated Development of Clothing and Accessories". In order to promote the integration and innovative development of clothing and jewelry, develop new ideas for development, and provide new opportunities for business growth, more than 30 industry experts and brand managers gathered together for in-depth discussions.
"The integration and development of clothing and accessories" theme exchange meeting
The theme exchange meeting was co-chaired by Hou Daiyan of the Brand Promotion Department of Caibai Co., Ltd., Sun Ting, Assistant to the Chairman of China Fashion Designers Association, Yang Jian, Executive Chairman of China Fashion Designers Association, and Xie Huaping, Executive Deputy General Manager of Caibai Co., Ltd., delivered speeches. Sun Ting, assistant to the chairman of the China Fashion Designers Association, and Yang Na, deputy general manager of Caibai Co., Ltd., respectively introduced the relevant situation of the China Fashion Designers Association and Caibai Co., Ltd.
Yang Jian, Executive Chairman of China Fashion Designers Association
As the first batch of "China Time-honored Brand" enterprises named by the Ministry of Commerce, Caibai has always been committed to spreading traditional Chinese culture. At present, the demand for original products in China is growing, and people are gradually establishing personalized accessories needs, and the core of their demand is "design". Over the past 30 years, the China Fashion Designers Association has continuously accumulated high-quality resources and built a professional platform, and also hopes to contribute to the development of Caibai and create cooperation opportunities.
The China Fashion Designers Association brought representatives of clothing and apparel brands and institutions to exchange and share with Caibai Co., Ltd., deeply explore the infinite possibilities of fashion and accessories linkage design, give full play to the role of the association's fashion leader and promoter, and join forces with Caibai Co., Ltd. to link brands, designers and institutions to jointly find new opportunities and open up new markets, and is committed to strengthening design sharing and cooperation, promoting the diversification of innovative ideas, and enhancing the discourse power of China's fashion industry.
Xie Huaping, executive deputy general manager of Caibai shares
Thanks to the China Fashion Designers Association for organizing so many excellent designers to visit and communicate, and I am very encouraged after in-depth understanding of the development process and organizational structure of the association. Caibai shares not only pay attention to economic benefits, but also value social benefits, public welfare benefits, and its development concept is highly consistent with the culture of the association. The development of Caibai shares is inseparable from the support of all walks of life, communication is a new beginning, hand in hand cross-border is the current era of the force point, but also growth opportunities.
Yang Na, deputy general manager of Caibai shares
Beijing Caishikou Department Store Co., Ltd. is the first batch of "China time-honored brand" enterprises named by the Ministry of Commerce, after decades of development, Caibai shares have accumulated rich experience in the procurement of raw materials, style design, chain sales and brand operation of jewelry products, mainly engaged in jewelry, investment products, cultural products and diamond jewelry and other full categories, multi-style jewelry products, to create a product matrix. Since its establishment and development, 33 service commitments are a major feature of Caibai's services to ensure consumer satisfaction. At the same time, Caibai Co., Ltd. pays attention to public welfare, establishes the first jewelry culture college, publishes popular science books, actively expands cultural exchanges, and crosses IP co-branding. Caibai Co., Ltd. has been keeping up with the fashion trend in the field of product design, keeping the right and bringing forth the new in the field of cultural inheritance, meeting the growing aesthetic needs and cultural pursuits of consumers, and promoting the combination of traditional cultural classics and popular creativity.
Chief jewelry designer of Caibai shares
Li Gen, manager of the design and R&D department
Caibai Co., Ltd. independently develops a product matrix to create more fashionable jewelry. Caibai products focus on "fashion personality", Oriental Garden, Lovin Love and other series focus on a multi-wearable, AB single **, to meet the needs of the current consumer youth. IP cultural and creative cross-border cooperation with the Summer Palace and the Temple of Heaven has been series for many years and has become the most advanced cross-border representative product of the national tide in the market. At the same time, the attributes of accessories are suitable for Chinese New Year and investment, Caibai shares face enterprises and individuals to carry out customized business, and actively apply for patents, participate in exhibitions, help sales and cultural output, diversified cross-border concepts. In the future, we look forward to developing a richer and more diversified cooperation model with the China Fashion Designers Association, designers and representatives.
Liu Wenling, Vice President of Evan Group's China Handicraft Workshop
Liu Wenling:In my heart, "Caibai" is equal to quality, and China's time-honored Caibai has the social responsibility and pattern of state-owned enterprises. Evan Group is mainly engaged in high-end**, and Evan Group's handicraft workshop helps more than 22,000 craftsmen every year, and every quarter is the presentation of the spirit of ingenuity. We look forward to combining handicrafts with Caibai Co., Ltd., cooperating with the local cultural and tourism bureau in the craftsman's hometown, creating cultural tourism, cultural and creative cross-border, continuing to build brand influence, and establishing a product database for the integration of culture and tourism.
The head of the Qianshan threeinall brand is wide
Road width:Thanks to the China Fashion Designers Association and Caibai Co., Ltd. for giving me the opportunity to visit and exchange, our Qianshan threeinall brand positioning is "return to tradition", create a design concept of root-seeking memory, and study the trend of Chinese wear. At present, more attention is paid to the tradition of wearing "gold", so that the Chinese culture of wearing "gold" returns to life, and we look forward to cooperating with Caibai Co., Ltd., Yiwen Group and other big names in the future.
Brand manager Guo Lisha
Guo Lisha:Since the brand, I have become more and more aware of the fashion sense of traditional culture, and the task of designers is to keep these traditional objects and culture fresh. Through the brand wear project, we found that customers have the demand for trendy collocation, and the development of the first process is closer to the needs of young consumers, and we look forward to cooperating with Caibai Co., Ltd. This kind of member salon to create a first-class customized salon and integration of collocation.
Ni Xiaohan, the manager of Duiwei Closet
Ni Xiaohan:Thank you very much for the opportunity to communicate and learn from all the big names, I personally crossed over from the flower kitchen to the fashion industry, duiwei closet pursues future-friendly fashion, and develops 36 streamlined wardrobes every year to convey fashionable and intelligent fashion concepts to consumers. In the general environment, after the consumption downgrade, the concept of streamlining the wardrobe can be better promoted, and the gift will return to value preservation.
Yan Dong, design director of children's clothing according to the cabinet
Yan Dong: My fate with the fashion industry is very accidental and inevitable, starting with my daughter's first birthday dress, and then creating Yikou children's clothing. At present, according to the cabinet children's clothing main girls' dresses, the current children's activity clothing back to Chinese, will be complete with jewelry, headwear and other products, the parent-child industry's ** accessories demand is growing, ** accessories also have a lot of parent-child traditional products, I hope to combine more, carry out cooperation.
Feng Bo, general manager of Beijing Yetu Sporting Goods***
Feng Bo:Thanks to the China Fashion Designers Association and Caibai for organizing this event, it is a great honor to communicate with so many industry experts. I have been with Caibai for more than 20 years, and Yetu Sports is doing sports events, medal series customization and souvenir customization. The development of different materials can be carried out across industries and customers.
Zhang Maitian, director of the training center (jewelry) of Beijing Institute of Fashion Technology
Zhang Maitian:Thanks to the China Fashion Designers Association and Caibai for organizing this event, I am very happy to share with you the story of Caibai and **. The training center (jewelry) of Beijing Institute of Fashion Technology has a rich curriculum, involving study tours, design courses, appraisal courses, etc., which can carry out more in-depth cooperation in course design.
Beijing Wu Bo Jiang Kai Jewelry *** CEO Wu Bo
Wu Bo:Thanks to the China Fashion Designers Association and Caibai Co., Ltd. for organizing this event, it is very rewarding to go deep into the cross-border with everyone. Every time I see that China is the world's largest luxury consumption country, I hope that China's fashion industry will rise and be able to seize the market share of foreign brands.
"** and investment and financial management" theme sharing
Senior ** investment analyst of Caibai shares
Li Yang, manager of the raw material trading department
Li Yang, senior investment analyst and manager of the raw material trading department of Caibai Co., Ltd., shared the theme. Li Yang said: ** has dual attributes, risk aversion, anti-inflation, good liquidity and easy to realize. The investment population is roughly divided into three categories, namely conservative and cautious, rational and conservative, and speculative and risky.
Subsequently, Li Yang shared the proportion of international official reserves, the history of gold prices and the comparison of increases, the advantages of physical goods, etc., and the designers and representatives actively shared their own stories with the best and the fate of Caibai shares, and the atmosphere of on-site discussion was warm.
Visit the Beijing Caibai** Jewelry Museum
The head office (headquarters) of Caibai Co., Ltd. is also a museum officially registered with the Beijing Municipal Bureau of Cultural Relics - Beijing Caibai ** Jewelry Museum. Online and offline provide consumers with an immersive shopping experience integrating "museum-style appreciation, popularization of professional knowledge, experiential shopping, and personalized customization".
Beijing Caibai ** Jewelry Museum will take "being everyone's best jewelry consultant" as its mission, and continue to make new contributions to the popularization of gem mineral crystal characteristics, to carry forward the excellent traditional Chinese culture, to enrich the people's social education activities, and to the construction of socialist culture in the capital Beijing.
Brand designers and representatives of institutions will share the problems encountered in the process of brand development, the accumulated experience and in-depth thinking on the development of the industry with industry colleagues, exchange and learn from each other, and promote the high-quality development of the brand and the industry with an open and positive attitude.
The designer has close contact with Caibai's ** jewelry, feels the corporate culture and social responsibility of Caibai Co., Ltd., and grasps the design from the sourceCaibai shares and designers have an in-depth understanding of R&D and innovation direction from the market demand. We believe that Chinese enterprises with social responsibilities and missions and Chinese designers go hand in hand to jointly open a better future of Chinese fashion!