BYD keys are all in Chinese, why is the logo byd?And not Chinese.Regardless of 3721, BYD Auto has determined the brand, and also directed BYD as BYD's logo; Then whether it appears overseas or in China, it is BYD, because it can better enhance the brand image and increase brand awareness! If the brand logo used abroad is not the same as the logo used in China, it will be a very embarrassing thing, and it will take a long time to explain!
I don't know if you understand? That's right, it is to carry out a global unified tonality and achieve the same logo image, so as to increase popularity! Of course, BYD's dynasty version, no matter where it is, is the Tang, Song, Yuan, Qin, and Han series of Chinese characters!
So the question is, are the keys of BYD cars really all in Chinese? Obviously, if the car is exported overseas, the buttons will be either Chinese or English, so BYD also uses Chinese character buttons in China!
Of course, BYD keys began to use Chinese in 2016; Use the interior buttons with Chinese logos. This practice not only reflects the respect and inheritance of Chinese culture, but also has been well received by many consumers because it makes the operation more intuitive and easy to understand. BYD's design philosophy has had a certain influence both at home and abroad, and although some consumers have different opinions on it, BYD insists that it is part of Chinese culture and should be promoted.
This approach not only enhances the cultural characteristics of the vehicle, but also facilitates the operation of the user. To a certain extent, this approach has promoted the cultural self-confidence of domestic auto brands, and also provided new ideas for the localization design of the automotive industry.
So here's the problem: BYD's car, your interior evolved later. The logo of the car has these words of BYD in the early days, and after so many years of inheritance, BYD will definitely not be lost, because the tone has been formed for so many years; This is just like Alipay's adoption, the word "branch" as a logo has also gone through several rounds of evolution over the years, but the word "branch" has not changed, only changed the color, changed the shape, etc.
Therefore, the brand logo must not be changed at will, but the interior of the car using Chinese is also an innovation, which is very friendly to Chinese and Chinese! This is also the idea that came to mind later, so there is no need for byd to become Chinese.
The first aspect is to export overseas, no matter how the aspect logo is upgraded, it is not more than a degree, we must let some image and memory, inheritance, rather than large-scale innovation, negating the previous logo everything, so as to embrace the new logo, this is the long-term economic value of the enterprise, it must be unfavorable, what do you think about this, welcome to pay attention to my entrepreneur Li Meng and I communicate together!
BYD Auto