The 2024 Lunar New Year is approaching, and the Spring Festival movies are hot. Movies such as "Article 20", "Hot and Hot", and "Flying Life 2" have been officially announced and opened for pre-sale. As of February 1, Article 20 is pre-sold for 2000170,000 topped the list, and "Hot and Hot" won in 1952450,000 followed, and the total pre-sale box office has exceeded 70 million, which can be said to be a fight between the gods.
However, when the Spring Festival movie was hot, the low-budget love movie "You Who Was Lost by Me" starring Tan Jianci and Zhang Jingyi chose to be set on March 8, and the preliminary publicity has begun. Premiered on March 8, there were good and bad. The advantage is that it avoids the fierce competition during the Spring Festival and may not become cannon fodder. But this also means that this movie has lost the powerful chassis of the Spring Festival schedule, and it will "hit the street" more obviously. In fact, this movie was very unpleasant when it was first announced, and every publicity since then has basically been criticized.
The unhappiness at the time of the first official announcement was mainly due to the controversy over the position. From the beginning of the early casting, the news that came out was Tan Jian's second time, but on the day of the official announcement, there was an extra parenthesis after the names of the two: in alphabetical order. In this way, Tan Jianci was originally ahead of Zhang Jingyi because of his position, but he became ahead of Zhang Jingyi because of his initials. The man issued a statement saying that there was no content in parentheses, while the woman claimed that it was officially announced in accordance with the contract. So the fans of the male and female protagonists are very unhappy, and the comment area of the movie's official blog is full of all kinds of "yin and yang weirdness", and they often fight under the marketing account.
In terms of performance and popularity, Tan Jianci is completely ahead of Zhang Jingyi. Tan Jianci's work "Crime Hunting Guide", the TV series ranks second on the 2023 Yunhe list; The out-of-the-circle character Tan Jianci has Xiangliu, and his popularity is unbeatable on various platforms. But in terms of movies, Zhang Jingyi may be slightly better than Tan Jian. Although Zhang Jingyi lacks some actual achievements, she has participated in big-budget movies such as "1921", "No Name", and "Unfamiliar with Life", and has a certain foundation in the film industry. In short, whether it is the man who said "bullying the self-employed with a large company", or the woman who said "the male mother really can't recognize reality", this movie has not been peaceful since its birth.
Since the finalization, "You Who Were Lost by Me" has started the pre-publicity. Douyin is a platform with a large number of passers-by, and various movies and TV series attach great importance to the popularity of this platform. However, the Douyin data of "You Who Was Lost by Me" is far from the movies promoted in the same period, and the number of likes is basically only tens of thousands. Fans have been arguing for the results of this movie, but they have forgotten to pay attention to the quality of the movie itself.
There are very few movies Reuters, but judging from the trailers that have been released, the heroine's appearance is ugly, the gap between the male protagonist and the filmmaker's character is large, and the plot follows the "youth pain literature". It has been more than a month since the official announcement was finalized, but the publicity effect is limited, and most of them are complaining. Coupled with the fact that the subject matter is a niche love movie, and the schedule is broken, it is really difficult for this movie to have good results.
"You Who Were Lost by Me" is Tan Jianci's second time stepping into the film industry after "Secret Shore" 16 years ago. After 16 years, Tan Jianci has already achieved very good results in the field of TV dramas, and he chose to participate in this low-cost love movie, which shows that he wants to return to the film industry again. If this movie is broadcast well, Zhang Jingyi can also take this opportunity to open up the gap with other 95 flowers and go to the next level, after all, many other 95 flowers are still in the TV drama circle. Therefore, both leading actors took on the film after careful consideration. Judging from the current situation, the box office may not be too high, but in fact, it will not affect the future film road of the two.
Movies are different from TV series, which have room for trial and error in the first few episodes, and the audience has more opportunities for trial. And the movie doesn't, once you choose** it will cost the money of a movie ticket. And on the big screen, the actors' appearance and acting skills are clearly presented in front of the audience, and the good and bad are clear at a glance, and some actors who are good at acting in TV series will overturn in the movie. From the current point of view, although the box office is not optimistic, it is more affected by other external objective factors, Tan Jianci and Zhang Jingyi's acting skills and appearance are good. This movie only plays the role of a stepping stone, which can open the door to the film industry for Tan Jianci again, so that Zhang Jingyi can get in touch with more film resources, and the follow-up depends on the strength of the two themselves. can maintain good expectations for the future development of the two, after all, the film industry also needs to inject fresh blood, otherwise it will be a pool of backwater.