In February, a high-profile new machine will be warmed up, that is, the realme 12Pro series. Although we have entered the new year, there are still some mobile phone brands that have chosen to start warming up at the end of January for the official launch after the year. At the same time, major mobile phone brands are also launching special editions for the Year of the Dragon, such as Nubia, Red Devil and Redmi, which are mainly changed in the appearance of the phone, while the configuration is basically unchanged, and is accompanied by the Year of the Dragon gift box, which includes mobile phones, headphones, mobile phone cases and other products. Now it seems that the focus is no longer on the new machine itself, but on the marketing strategy. Since the end of the year is the peak period for replacement, the number of people who change their phones increases, which will naturally increase the shipments of the mobile phone market. As a result, major mobile phone brands are launching various campaigns to attract consumers, and even Apple has jumped on the bandwagon. It can be said that the competition in the domestic mobile phone market is becoming more and more fierce, coupled with the continuous emergence of new machines, the competitive situation has reached its peak. High configuration and low ** have become the primary strategy for many models. After all, the model is updated quickly, which can easily lead to problems such as backlog and market obsolescence.
The realme 12Pro series is arguably one of the highlights of the month. The series is mainly aimed at the low-to-mid-range market, and has entered the warm-up stage, but the specific release time has not yet been announced, and it is expected to be released at the end of February. There are two versions of the whole series, which are the realme 12pro and the realme 12pro. These two versions of the processor have been **, the realme 12pro is equipped with a Snapdragon 6gen1 chip, and the main frequency is 22GHz, while the realme 12Pro is equipped with a Snapdragon 7sgen2 chip with a frequency of 24ghz。From the processor point of view, the two versions are different levels, the realme 12pro is positioned in the low-end market, while the realme 12pro is positioned in the mid-range market. In fact, Qualcomm's processors are divided into three series, the Snapdragon 6 series is mainly for the low-end market, the Snapdragon 7 series is mainly for the mid-range market, and the Snapdragon 8 series is mainly for the high-end and flagship markets, and the positioning of each series is relatively clear. However, it is worth noting that the latest Qualcomm Snapdragon 8Gen3 chip still uses the 4nm process, while the Apple chip has achieved the 3nm process. Of course, the MediaTek Dimensity 9300 chip, which competes with the Snapdragon 8Gen3 chip, also uses the 4nm process. According to ** news, the realme 12 pro has a piece of 67-inch OLED screen with a resolution of 2412*1080 pixels, and supports screen fingerprint unlocking. In the new batch of models, there are not many models that continue to have a 1080p screen, more of them are 15K and 2K screens. For the image configuration, the realme 12Pro uses a 32MP front camera and a 64MP 50MP 8MP rear triple camera combination. It is evident that the model has put a lot of effort into the imaging and has fully reached the flagship image level. The battery capacity is 5000mAh, the body weight is 196g, and the thickness is 875mm。In addition, the front camera of the Realme 12Pro is 16MP, and the rear camera is still a triple camera combination, which is 50MP main camera 32MP and 8MP. The positioning of the image configuration of the two versions is different, and the realme 12Pro only reaches the mid-range level. Regarding the exterior design, the news has been ** that shows that the realme 12Pro uses a circular plate design, with four holes punched on it, three of which are used as cameras, and the flash design is located above the middle of the four holes. The bezels have a curved design, and the expected screen is also a punch-hole screen with slightly curved edges. It can be said that the focus of this new machine is entirely on the image aspect, and the official warm-up content also emphasizes the image performance, while the other configurations are secondary.