DONEWS reported on January 10 that on January 9, CES 2024 was grandly opened in Las Vegas, and at this year's Consumer Electronics Show, Qualcomm joined hands with more than 100 partners to display innovative achievements in many fields including automotive, XR, Internet of Things, mobile computing and other fields.
In the automotive sector, there have been more than 3500 million vehicles are powered by Snapdragon digital chassis solutions. In China, Qualcomm is working with an ever-expanding circle of automotive "friends" to use AI technology to drive intelligent transformation of automobiles: the Snapdragon digital chassis has supported more than 40 Chinese car brands to launch more than 100 models since 2021The multi-generation Snapdragon cockpit platform continues to empower Chinese automakers to refresh the "ceiling" of cockpit performance and experienceThe Snapdragon Ride platform is supporting Chinese partners in accelerating their journey to the future of autonomous driving.
The cockpit and driver convergence track accelerates, and the Snapdragon Ride Flex has a strong momentum
As connected vehicles evolve to computing and software-defined vehicle architectures, there is a growing demand for highly integrated, high-performance, low-power chip platforms that can be scaled for multi-level vehicle models. In response to this change, Qualcomm launched the Snapdragon Ride Flex, the industry's first scalable SoC that supports both digital cockpit and advanced driver assistance systems (ADAS), in 2023, designed to support mixed, critical workloads across heterogeneous computing resources.
With pre-integrated hardware, software, and ADAS autonomous driving (AD) software stack solutions, Snapdragon Ride Flex enables automakers to drive the transition to open, scalable, and integrated architectures in a more convenient and cost-effective way across all vehicle tiers.
During CES 2024, Chinese partners such as Meijia Technology, Auto Link World, and Changxing Intelligent Driving took the lead in announcing domain controllers based on Snapdragon Ride Flex to promote the rapid development of cockpit and driver integration.
Maga Technology Megacube 30
MegaCube 3., an all-in-one cabin solution, combines the high performance, heterogeneous secure computing, and flexible execution of hybrid critical cloud-native workloads of the Snapdragon Ride Flex SoC0。The platform enables the intelligent cockpit to integrate features such as active safety, driver assistance, and e-mirrors to bring a safer and more seamless cabin experience to drivers and passengers.
megacube 3.0 supports a comprehensive upgrade from NCAP L2 level ADAS to high-speed automated navigation assistance (NOA), and deeply integrates functions such as full-scene voice, in-cabin visualization, and AI sound with the in-cabin infotainment system, greatly improving the intelligence level of the digital cockpit, creating a new multi-modal interactive experience, and allowing passengers to get a more comfortable experience during the journey.
Vehicle-connected world cockpit and driver fusion domain controller.
Based on the powerful AI computing power and ASIL-D safety features brought by Snapdragon Ride Flex, the car has launched a new cockpit and driver fusion domain controller. The domain controller can meet ADAS driving assistance functions such as lane keeping assist (LKA), automatic emergency braking (AEB), and automatic parking assistance (APA), L2+ intelligent driving functions such as high-speed NOA and memory parking, and NCAP and regulatory functions such as integrated camera monitoring system (CMS). Snapdragon Ride Flex, which is optimized for scalable performance, helps the world flexibly select the right performance points for different levels of models of automakers, and provides users with a more differentiated safe and intelligent travel experience.
Drive the RazorDCX Tarkine
Based on Snapdragon Ride Flex, Changxing has released the razordcx tarkine, a single-SOC cockpit fusion domain control solution for the most advanced computing. The platform is designed with functional safety in mind, with powerful middleware capabilities and an efficient toolchain to help customers meet performance needs while optimizing costs.
The RazorDCX Tarkine supports multi-screen interaction, audio amplifiers, in-vehicle audio bus (A2B), and system transport bus (MOST) interfaces and connectivity for NCAP L2 level ADAS to high-speed NOA use cases. In addition, the solution integrates features such as 3D HMI, gaming and infotainment, digital instrument cluster, head-up display, and driver monitoring system (DMS).
A new benchmark for the cockpit, a new car equipped with a multi-level Snapdragon cockpit platform was unveiled
In order to meet the needs of automakers to create unique, differentiated, and branded experiences, Qualcomm's Snapdragon cockpit platform supports multiple levels, including performance for entry-level platforms, flagship for mid-level platforms, and extreme for supercomputing platforms.
The most representative *** extreme Snapdragon cockpit platform (Snapdragon 8295) introduces 5nm process technology for the first time in the cockpit SoC, and supports high-performance computing, computer vision, AI and multi-sensor processing and other functions, while having low power consumption and efficient heat dissipation design, and can also bring further optimized functions to the cockpit system with "adaptive ability".
Since October 2023, the first batch of mass-produced and announced new cars equipped with Snapdragon 8295 have been unveiled one after another, including the new Mercedes-Benz E-Class, Jiyue 01, ZEEKR 001 FR and ZEEKR 007, Geely Galaxy E8, Xpeng X9, Leapmotor C10, NIO ET9, Xiaomi SU7, etc. Some of these new vehicles will also be unveiled at CES 2024, showcasing new paradigms in in-cabin functional innovation and experience upgrades, bringing consumers smart mobility and digital life empowered by innovative technology.
As the next-generation product of the third-generation flagship Snapdragon cockpit platform (Snapdragon 8155), the flagship Snapdragon cockpit platform (Snapdragon 8255) has achieved significant improvements in CPU, GPU, AI, ISP and other aspects compared with its predecessor. Recently, Nezha Automobile, Qualcomm, and Autolink World have reached a strategic cooperation, and Autolink Tianxia will build its latest generation cockpit domain controller based on Snapdragon 8255, and build it on Nezha Automobile's Shanhai Platform 20 model debuts.
With high-performance computing, rich graphics and images, and a highly intuitive AI experience, the Snapdragon 8255 is able to support more screen access, and supports up to 16 camera accesses, as well as ASIL-B level functional safety, can integrate camera monitoring systems, and supports multi-screen interaction, multi-modal interaction, and other functions. With higher computing power, more powerful GPU performance, and faster CPU processing power, the Snapdragon 8255 will help achieve richer in-car functions, faster and more natural human-vehicle interaction, and a more detailed multi-** experience.
Qualcomm will continue to work with partners to build a more dynamic automotive ecosystem, accelerate the implementation of advanced technologies such as AI in the automotive industry, and promote a new round of transformation of intelligent and connected vehicles.