Recently, 47-year-old Yan Chengxu appeared at an event in Hangzhou, and he was still handsome in casual clothes, which caused fans to scream again and again. What is amazing is that the years do not seem to have left too many traces on Yan Chengxu's face, and he still looks young and energetic.
As a result, some netizens left messages and praised: "Yan Chengxu is really getting older and more tasteful!" Some people even bluntly said: "He is so handsome, mainly because he doesn't do medical beauty!" However, this statement has also caused a lot of controversy.
Some netizens believed: "Yan Chengxu's facial changes are too obvious, and it is unbelievable to say that he has not done medical beauty." Some people even pointed out: "There are many kinds of medical aesthetic projects, including basic wrinkle removal, filling, water light, etc., Yan Chengxu must have done some." There was even speculation that he might have tried a higher-level aesthetic procedure. For these questions and speculations, Yan Chengxu himself did not respond.
However, we also have to admit that Yan Chengxu is indeed very well maintained. So, why has the focus of his external publicity always been on his agelessness, rather than his acting skills or other aspects? There are three main reasons behind this.
First, the fixed propaganda means of artists in Taiwan Province. The entertainment industry in Taiwan Province started earlier and has formed a mature publicity model. Artists usually have a fixed publicity point, such as Lin Zhiying's "ageless male god", Peng Yuyan's "muscular hunk", etc. As the most handsome one in F4, Chengxu was popular in his early years with the image of a "beautiful man". As a result, his propaganda strategy has also revolved around this over the years.
Second, Yan Chengxu tried to transform but failed. In fact, Yan Chengxu has also tried to transform, hoping to get rid of the image of a "beautiful man" in the hearts of the audience. As can be seen from his performance in the drama "My Splendid Life", which aired in 2011, he tried to seek a breakthrough through different roles and performances. However, because his image in the minds of the audience was already ingrained, the transformation did not work out well. In the end, Yan Chengxu chose to return to the field he is good at and continue to play the "Daoming Temple" in the audience's mind.
Third, the choice of the market determines Yan Chengxu's propaganda model. Yan Chengxu's popularity is mainly due to the rise of Taiwanese idol dramas. To a large extent, Taiwan's idol dramas are copies of Hollywood's big factories, and mainland idol dramas are localized applications of Taiwanese idol dramas. This idol star-making model has made artists such as Yan Chengxu become hot stars. When investors see Yan Chengxu, they will invite him to star in idol dramas as soon as possible, because this model will make steady profits.
With the growth of age, Yan Chengxu's market positioning has also undergone certain changes. When many variety shows and commercial performances invited him, more publicity about his appearance remained unchanged. Because this can trigger nostalgia among the audience, increase the ratings of the program and the attendance rate of commercial performances. It can be said that the choice of the market determines Yan Chengxu's propaganda model.
Of course, we can't deny Yan Chengxu's own efforts and dedication. He was able to maintain such a good figure and appearance, and he must have put a lot of effort and sweat behind it. Moreover, he has always faced ** and the audience with a low-key and humble attitude, and there are few scandals. Such a star really deserves more fans to like and support.
In short, Yan Chengxu is still handsome at the age of 47, it is not accidental, there are multiple reasons behind the phenomenon, including the fixed publicity methods of artists in Taiwan Province, the failure of personal transformation, and market choices.
At the same time, we should also recognize that aesthetic medicine is not a panacea. Although aesthetic technology can improve the appearance to a certain extent, true beauty still comes from the purity and kindness of the heart. The reason why Yan Chengxu can maintain a young and energetic state is more because he has a young heart and a positive attitude towards life. This is also where we should learn from him.